System and/or method for distributing media content

1. A method for use by a media device having a processor, a display and a memory storing a web browser, the method comprising:

launching, by the processor, the web browser from the memory;

contacting an application scrvcr using the web browser;

launching a rendering application using the web browser, in response to the contacting of the application server;

receiving a timeline profile including metadata, wherein the metadata indicate a temporal ordering of protected segments of a selected media content and gating media segments;

requesting, using the metadata, the gating media segments from an advertisement server;

receiving the gating media segments from the advertisement server in response to the requesting;

rendering, on the display, one or more of the gating media segments;

contacting a content server for the protected segments;

rendering, on the display, one or more of the protected segments after the rendering of the one or more of the gating media segments; and

presenting, on the display, a timeline while rendering the one or more of the protected segments and the one or more of the gating media segments on the display, wherein the timeline is partitioned according to the temporal ordering of the protected segments of the selected media content and the gating media segments, and wherein the timeline visually distinguishes between the gating media segments and the protected segments and includes a visual indicator indicating a temporal progression of one of the one or more of the protected segments and the one or more ot the gating media segments being rendered on the display.

2. The method of claim 1 further comprising providing the selected media content from a catalog of media contents to the application server prior to receiving the timeline profile.

3. The method of claim 1 , wherein the metadata identify the protected segments and the gating media segments.

4. The method of claim 1 , wherein the metadata indicate where the gating media segments are placed in the temporal ordering.

5. The method of claim 1 , wherein the metadata indicate a duration of each of the gating media segments.

6. The method of claim 1 , wherein the metadata indicate a location from where the gating media segments can be obtained.

7. The method of claim 1 , wherein the location is indicated using a URL.

8. The method of claim 1 , wherein the timeline profile is a part of a catalog of media contents.

9. The method of claim 1 , wherein the rendering application is received from the application server.

10. A media device comprising:

a display;

a memory storing a web browser; and

a processor configured to:

launch the web browser from the memory;

contact an application server using the web browser;

launch a rendering application using the web browser, in response to contacting the application server;

receive a timeline profile including metadata, wherein the metadata indicate a temporal ordering of protected segments of a selected media content and gating media segments;

request, using the metadata, the gating media segments from an advertisement server;

receive the gating media segments from the advertisement server in response to the request;

render, on the display, one or more of the gating media segments;

contact a content server for the protected segments

render, on the display, one or more of the protected segments after the rendering of the one or more of the gating media segments; and

present, on the display, a timeline while rendering the one or more of the protected segments and the one or more of the gating media segments on the display, wherein the timeline is partitioned according to the temporal ordering of the protected segments of the selected media content and the gating media segments, and wherein the timeline visually distinguishes between the gating media segments and the protected segments and includes a visual indicator indicating a temporal progression of one of the one or more of the protected segments and the one or more of the gating media segments being rendered on the display.

11. The media device of claim 10 , wherein the processor is further configured to provide the selected media content from a catalog of media contents to the application server prior to receiving the timeline profile.

12. The media device of claim 10 , wherein the metadata identify the protected segments and the gating media segments.

13. The media device of claim 10 , wherein the metadata indicate where the gating media segments are placed in the temporal ordering.

14. The media device of claim 10 , wherein the metadata indicate a duration of each of the gating media segments.

15. The media device of claim 10 , wherein the metadata indicate a location from where the gating media segments can be obtained.

16. The media device of claim 10 , wherein the location is indicated using a URL.

17. The media device of claim 10 , wherein the timeline profile is a part of catalog of media contents.

18. The media device of claim 10 , wherein the rendering application is received from the application server.