IP Library Patent Application 14273713
Patent Application
App. No. 14/273,713

SYSTEM AND METHOD FOR IDENTIFYING TARGET AREAS IN A REAL-TIME VIDEO STREAM

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Quick Facts
Patent No.
US None
App. No.
14/273,713
Abstract

Various aspects of a system and a method for identifying one or more target areas on an object in a real-time video stream may comprise a server. The server identifies one or more target areas on an object in a real-time video stream based on one or more pre-defined machine recognizable identifiers associated with the object. The server dynamically replaces, in real-time, a first content of the identified one or more target areas with a second content specified by the server.

Claims (45)

1 . A system comprising:

one or more processors in a server operable to:

identify one or more target areas on an object in a real-time video stream based on one or more pre-defined machine recognizable identifiers associated with said object; and

replace, in real-time, a first content of said identified one or more target areas with a second content.

2 . The system of claim 1 , wherein said one or more processors are operable to process said real-time video stream to identify said one or more machine recognizable identifiers.

3 . The system of claim 1 , wherein said one or more processors are operable to broadcast said real-time video stream with said first content being replaced by said second content.

4 . The system of claim 1 , wherein said one or more processors are operable to:

determine a shape and/or an orientation of said one or more target areas; and

modify said second content based on said determined shape and/or said determined orientation.

5 . The system of claim 1 , wherein said one or more processors are operable to select said second content based on one or more parameters associated with said real-time video stream.

6 . The system of claim 5 , wherein said one or more parameters comprise geographic location at which said real-time video stream is to be broadcast or language used by one or more users viewing said real-time video stream.

7 . The system of claim 1 , wherein said one or more processors are operable to:

determine an obscured portion and a visible portion of said first content of said identified one or more target areas;

modify said second content based on said obscured portion and said visible portion; and

replace, in real-time, said first content of said visible portion with said modified second content.

8 . The system of claim 7 , wherein said one or more processors are operable to crop a portion of said second content corresponding to said obscured portion.

9 . The system of claim 1 , wherein said one or more machine recognizable identifiers comprise one or more of: a Quick Response (QR) code, a bar code, a pre-defined color, a pre-defined shape, and/or a pre-defined pattern.

10 . A method comprising:

in a server:

identifying one or more target areas on an object in a real-time video stream based on one or more pre-defined machine recognizable identifiers associated with said object; and

replacing, in real-time, a first content of said identified one or more target areas with a second content.

11 . The method of claim 10 , further comprising:

processing said real-time video stream; and

recognizing said one or more machine recognizable identifiers based on said processing.

12 . The method of claim 10 , further comprising broadcasting said real-time video stream with said first content being replaced by said second content.

13 . The method of claim 10 , further comprising:

determining a shape and/or an orientation of said one or more target areas; and

modifying said second content based on said determined shape and/or said determined orientation.

14 . The method of claim 10 , further comprising selecting said second content based on one or more parameters associated with said real-time video stream.

15 . The method of claim 14 , wherein said one or more parameters comprise a geographic location at which said real-time video stream is to be broadcast or language used by one or more users viewing said real-time video stream.

16 . A system comprising:

one or more processors in a user device operable to:

receive a real-time video stream from a server; and

identify one or more target areas on an object in said real-time video stream based on one or more pre-defined machine recognizable identifiers associated with said object.

17 . The system of claim 16 , wherein said one or more processors are operable to process said real-time video stream to identify said one or more machine recognizable identifiers.

18 . The system of claim 16 , wherein said one or more processors are operable to dynamically replace, in real-time, a first content of said identified one or more target areas with a second content specified by said server.

19 . The system of claim 18 , wherein said one or more processors are operable to display said real-time video stream with said first content being replaced by said second content.

20 . The system of claim 18 , wherein said one or more processors are operable to:

determine a shape and/or an orientation of said one or more target areas; and

modify said second content based on said determined shape and/or said determined orientation.

21 . The system of claim 18 , wherein said one or more processors are operable to:

determine an obscured portion and a visible portion of said identified one or more target areas;

modify said second content based on said obscured portion and said visible portion; and

replace, in real-time, said first content of said visible portion with said modified second content.

22 . The system of claim 21 , wherein said one or more processors are operable to crop a portion of said second content corresponding to said obscured portion.

Assignments (2)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jul 10, 2018
From: SONY CORPORATION; SONY NETWORK ENTERTAINMENT INTERNATIONAL LLC
To: SONY INTERACTIVE ENTERTAINMENT LLC
Reel/Frame 046725/0835 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded May 9, 2014
From: MCCOY, CHARLES; FISHER, CLAY; XIONG, TRUE
To: SONY CORPORATION; SONY NETWORK ENTERTAINMENT INTERNATIONAL LLC
Reel/Frame 032857/0641 →