IP Library Patent Application 14630418
Patent Application
App. No. 14/630,418

Content Creation, Deployment Collaboration, and Badges

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Quick Facts
Patent No.
US None
App. No.
14/630,418
Abstract

Content creation and deployment collaboration techniques are described. In one or more implementations, metadata that describes the creation of the content may be associated with the content. The content may then be provided from a content creation service to a content deployment service for deployment as part of a marketing activity. Deployment data obtained from this tracking may be utilized to support a variety of functionality, such as by content creators to determine which of their content has been successfully employed as part of marketing activities, marketers may also use knowledge of the deployment of the content to choose content to be included in a marketing activity as well as select content creators that are best suited to provide this content, used to configure badges, by retailers and manufacturers, and so forth.

Claims (26)

1 . In a digital medium environment for creating a marketing activity, where the marketing activity involves creation of content as part of the marketing activity, a system to create the content comprising one or more modules implemented at least partially in hardware, the one or more modules configured to:

control functionality that is exposed to be accessible to a content creator via a network to create content; and

associate a badge with a user profile of the content creator in a user interface of the content creation service that is indicative of deployment of content created by the content creator as part of one or more marketing activities.

2 . A system as described in claim 1 , wherein the badge is indicative of a particular one of a plurality of different levels of deployment of the content as part of one or more marketing activities.

3 . A system as described in claim 1 , wherein the deployment references a number of times the content is viewed by potential consumers.

4 . A system as described in claim 1 , wherein the badge is based on a plurality of said content created by the content creator for a plurality of said marketing activities.

5 . A system as described in claim 1 , wherein the badge includes a counter indicating a number of times the content is viewed by potential consumers.

6 . A system as described in claim 5 , wherein the counter is associated with particular items of the content created by the content creator.

7 . A system as described in claim 5 , wherein the counter is not associated with particular items of the content created by the content creator.

8 . A system as described in claim 5 , wherein the counter is configured to perform delayed reporting.

9 . A system as described in claim 1 , wherein the content creation service is further configured to associate metadata with the content that describes the creation of the content.

10 . In a digital medium environment for creating a marketing activity, where the marketing activity involves creation of content as part of the marketing activity, a system to create the content comprising one or more modules implemented at least partially in hardware, the one or more modules configured to:

control functionality that is exposed to be accessible to a content creator via a network to create content; and

associate a badge with the content in a user interface of the content creation service that is indicative of deployment of the content as part of one or more marketing activities.

11 . A system as described in claim 10 , wherein the badge is indicative of a particular one of a plurality of different levels of deployment of the content as part of one or more marketing activities.

12 . A system as described in claim 10 , wherein the deployment references a number of times the content is viewed by potential consumers.

13 . A system as described in claim 10 , wherein the badge includes a counter indicating a number of times the content is viewed by potential consumers.

14 . A system as described in claim 13 , wherein the counter is configured to perform delayed reporting.

15 . A system as described in claim 10 , wherein the badge is usable to indicate a corresponding amount of computing resources that are accessible to the content creator.

16 . In a digital medium environment for creating a marketing activity, where the marketing activity involves creation of content as part of the marketing activity, a method to create the content and track deployment of the content, the method comprising:

tracking deployment of a marketing activity and content included as part of the marketing activity to a plurality of potential consumers, the content having metadata associated therewith describing one or more devices utilized in creating the content; and

exposing data for output in a user interface that describes the tracked deployment of the marketing activity and the metadata describing the one or more devices utilized in creating the content.

17 . A method as described in claim 16 , wherein the device is an image capture device.

18 . A method as described in claim 16 , wherein the device is an accessory utilized at least in part to capture the content.

19 . A method as described in claim 16 , wherein the device is a sound capture device.

20 . A method as described in claim 16 , wherein the metadata further comprises metadata describing one or more settings of the device used to capture the content.

Assignments (2)
CHANGE OF NAME Recorded Jan 18, 2019
From: ADOBE SYSTEMS INCORPORATED
To: ADOBE INC.
Reel/Frame 048097/0414 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Mar 3, 2015
From: MARTH, MICHAEL A.; BEATON, KEN; RAO, PRADHAN S.
To: ADOBE SYSTEMS INCORPORATED
Reel/Frame 035078/0967 →