Device, medium, and method for retrieving object

1. A device, comprising:

circuitry configured to

retrieve a markup language file from a server;

identify, based on the markup language file, an item to be used on a web page, a plurality of objects corresponding to the item, address information for retrieving each object, and an object file video format corresponding to each object;

determine an evaluation score for each of the plurality of objects based on the identified object file video format of said each of the plurality of objects and use environmental information identifying a use environment of the device;

identify a first object of the plurality of objects as an object to be used based on the evaluation scores;

retrieve only the first object of the plurality of objects from the server based on the identifying; and

execute the first object based on the address information.

2. The device of claim 1 , wherein the use environmental information comprises information indicating a software configuration of the device on which the web page is displayed.

3. The device of claim 1 , wherein the use environmental information comprises information indicating a hardware configuration of the device on which the web page is displayed.

4. The device of claim 1 , wherein the use environmental information comprises information indicating a communication environment of the device on which the web page is displayed.

5. The device of claim 1 , wherein the use environmental information comprises information indicating a device type of the device on which the web page is displayed.

6. The device of claim 1 , wherein the circuitry is configured to:

compare the evaluation scores for each of the plurality of objects; and

identify an object of the plurality of objects that has a highest evaluation score as the object to be used.

7. The device of claim 1 , wherein the object is media content provided on the web page.

8. A non-transitory computer-readable storage medium including a program, which when executed by a device, causes the device to:

retrieve a markup language file from a server;

identify, based on the markup language file, an item to be used on a web page, a plurality of objects corresponding to the item, address information for retrieving each object, and an object file video format corresponding to each object;

determine an evaluation score for each of the plurality of objects based on the identified object file video format of said each of the plurality of objects and use environmental information identifying a use environment of the device;

identify a first object of the plurality of objects as an object to be used based on the evaluation scores;

retrieve only the first object of the plurality of objects from the server based on the identifying; and

execute the first object based on the address information.

9. The non-transitory computer-readable storage medium of claim 8 , wherein the use environmental information comprises information indicating a software configuration of the device on which the web page is displayed.

10. The non-transitory computer-readable storage medium of claim 8 , wherein the use environmental information comprises information indicating a hardware configuration of the device on which the web page is displayed.

11. The non-transitory computer-readable storage medium of claim 8 , wherein the use environmental information comprises information indicating a communication environment of the device on which the web page is displayed.

12. The non-transitory computer-readable storage medium of claim 8 , wherein the use environmental information comprises information indicating a device type of the device on which the web page is displayed.

13. The non-transitory computer-readable storage medium of claim 8 , wherein the program further causes the device to:

compare the evaluation scores for each of the plurality of object; and

identify an object of the plurality of objects that has a highest evaluation score as the object to be used.

14. The non-transitory computer-readable storage medium of claim 8 , wherein the object is media content provided on the web page.

15. A method, comprising:

retrieving a markup language file from a server;

identifying, based on the markup language file, an item to be used on a web page, a plurality of objects corresponding to the item, address information for retrieving each object, and an object file video format corresponding to each object;

determine an evaluation score for each of the plurality of objects based on the identified object file video format of said each of the plurality of objects and use environmental information identifying a use environment of a device;

identifying a first object of the plurality of objects as an object to be used based on the evaluation scores;

retrieving only the first object of the plurality of objects from the server based on the identifying; and

executing the first object based on the address information.

16. The method of claim 15 , wherein the use environmental information comprises information indicating a software configuration of a device on which the web page is displayed.

17. The method of claim 15 , wherein the use environmental information comprises information indicating a hardware configuration of a device on which the web page is displayed.

18. The method of claim 15 , wherein the use environmental information comprises information indicating a communication environment of a device on which the web page is displayed.

19. The method of claim 15 , wherein the use environmental information comprises information indicating a device type of a device on which the web page is displayed.

20. The method of claim 15 , further comprising:

comparing the evaluation scores for each of the plurality of objects; and

identifying an object of the plurality of objects that has a highest evaluation score as the object to be used.

21. The method of claim 15 , wherein the object is media content provided on the web page.