IP Library Granted Patent US 9,436,747
Granted Patent B1
US 9,436,747 · App. 14/750,483 · Granted Sep 6, 2016

Query generation using structural similarity between documents

Inventors: Steven D. Baker (Palo Alto, CA); Michael E. Flaster (Menlo Park, CA); Nitin Gupta (Santa Clara, CA); Paul Haahr (San Francisco, CA); Srinivasan Venkatachary (Sunnyvale, CA); Yonghui Wu (Mountain View, CA)
Assignee: Google Inc.
G06F17/30563G06F17/248G06F17/30864
View Patent ↗
Loading inventors, assignments & file history…
Monitor This Case
Get email alerts when status or documents change.
Order Certified Copies
Most orders are placed with the USPTO same day — all within 24 business hours.
Order via The Patent Place →
Pre-filled with this patent's details
Quick Facts
Patent No.
US 9,436,747
App. No.
14/750,483
Granted
Sep 6, 2016
Kind
B1
Abstract

Methods, systems, and apparatus, including computer program products, for generating synthetic queries using seed queries and structural similarity between documents are described. In one aspect, a method includes identifying embedded coding fragments (e.g., HTML tag) from a structured document and a seed query; generating one or more query templates, each query template corresponding to at least one coding fragment, the query template including a generative rule to be used in generating candidate synthetic queries; generating the candidate synthetic queries by applying the query templates to other documents that are hosted on the same web site as the document; identifying terms that match structure of the query templates as candidate synthetic queries; measuring a performance for each of the candidate synthetic queries; and designating as synthetic queries the candidate synthetic queries that have performance measurements exceeding a performance threshold.

Claims (68)

1. A method comprising:

identifying, by one or more computers, a seed query for a structured document based on a performance of the seed query with respect to the structured document;

identifying, by the one or more computers, a structure of a portion of the structured document that includes at least one term of the seed query;

generating, by the one or more computers, a query template that specifies the structure and a portion of the structure from which text should be extracted;

generating, by the one or more computers, one or more synthetic queries using the query template and one or more other structured documents, the generating comprising:

identifying a portion of a particular structured document that includes the structure specified by the query template; and

generating a synthetic query using text contained in the portion of the structure of the particular structured document specified by the query template; and

storing, by the one or more computers, the one or more synthetic queries in a query store.

2. The method of claim 1 , wherein the query template includes a generative rule that specifies the portion of the structure from which text should be extracted.

3. The method of claim 1 , further comprising:

receiving a query;

identifying a stored synthetic query that includes a term that matches a term of the received query;

identifying a search result to provide in response to the query based on the identified stored synthetic query; and

providing data that initiates presentation of the search result.

4. The method of claim 1 , further comprising:

receiving a query;

identifying a stored synthetic query that includes a term that matches a term of the received query; and

providing data that initiates presentation of the identified stored synthetic query as a potential query refinement for the query.

5. The method of claim 1 , wherein the structure comprises a pair of markup tags.

6. The method of claim 1 , further comprising identifying the one or more other structured documents based on the one or more other structured documents being hosted on a same domain as the structured document.

7. The method of claim 1 , wherein generating the query template comprises:

identifying a number of structured documents that include the structure; and

generating the query template in response to the number of structured documents that include the structure satisfying a template qualification value.

8. A system, comprising:

a data processing apparatus; and

a memory storage apparatus in data communication with the data processing apparatus, the memory storage apparatus storing instructions executable by the data processing apparatus and that upon such execution cause the data processing apparatus to perform operations comprising:

identifying, by one or more computers, a seed query for a structured document based on a performance of the seed query with respect to the structured document;

identifying, by the one or more computers, a structure of a portion of the structured document that includes at least one term of the seed query;

generating, by the one or more computers, a query template that specifies the structure and a portion of the structure from which text should be extracted;

generating, by the one or more computers, one or more synthetic queries using the query template and one or more other structured documents, the generating comprising:

identifying a portion of a particular structured document that includes the structure specified by the query template; and

generating a synthetic query using text contained in the portion of the structure of the particular structured document specified by the query template; and

storing, by the one or more computers, the one or more synthetic queries in a query store.

9. The system of claim 8 , wherein the query template includes a generative rule that specifies the portion of the structure from which text should be extracted.

10. The system of claim 8 , wherein the operations further comprise:

receiving a query;

identifying a stored synthetic query that includes a term that matches a term of the received query;

identifying a search result to provide in response to the query based on the identified stored synthetic query; and

providing data that initiates presentation of the search result.

11. The system of claim 8 , wherein the operations further comprise:

receiving a query;

identifying a stored synthetic query that includes a term that matches a term of the received query; and

providing data that initiates presentation of the identified stored synthetic query as a potential query refinement for the query.

12. The system of claim 8 , wherein the structure comprises a pair of markup tags.

13. The system of claim 8 , wherein the operations further comprise identifying the one or more other structured documents based on the one or more other structured documents being hosted on a same domain as the structured document.

14. The system of claim 8 , wherein generating the query template comprises:

identifying a number of structured documents that include the structure; and

generating the query template in response to the number of structured documents that include the structure satisfying a template qualification value.

15. A non-transitory computer storage medium encoded with a computer program, the program comprising instructions that when executed by a data processing apparatus cause the data processing apparatus to perform operations comprising:

identifying, by one or more computers, a seed query for a structured document based on a performance of the seed query with respect to the structured document;

identifying, by the one or more computers, a structure of a portion of the structured document that includes at least one term of the seed query;

generating, by the one or more computers, a query template that specifies the structure and a portion of the structure from which text should be extracted;

generating, by the one or more computers, one or more synthetic queries using the query template and one or more other structured documents, the generating comprising:

identifying a portion of a particular structured document that includes the structure specified by the query template; and

generating a synthetic query using text contained in the portion of the structure of the particular structured document specified by the query template; and

storing, by the one or more computers, the one or more synthetic queries in a query store.

16. The non-transitory computer storage medium of claim 15 , wherein the query template includes a generative rule that specifies the portion of the structure from which text should be extracted.

17. The non-transitory computer storage medium of claim 15 , wherein the operations further comprise:

receiving a query;

identifying a stored synthetic query that includes a term that matches a term of the received query;

identifying a search result to provide in response to the query based on the identified stored synthetic query; and

providing data that initiates presentation of the search result.

18. The non-transitory computer storage medium of claim 15 , wherein the operations further comprise:

receiving a query;

identifying a stored synthetic query that includes a term that matches a term of the received query; and

providing data that initiates presentation of the identified stored synthetic query as a potential query refinement for the query.

19. The non-transitory computer storage medium of claim 15 , wherein the structure comprises a pair of markup tags.

20. The non-transitory computer storage medium of claim 15 , wherein the operations further comprise identifying the one or more other structured documents based on the one or more other structured documents being hosted on a same domain as the structured document.

Assignments (2)
CHANGE OF NAME Recorded Oct 2, 2017
From: GOOGLE INC.
To: GOOGLE LLC
Reel/Frame 044566/0657 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jul 30, 2015
From: BAKER, STEVEN D.; FLASTER, MICHAEL E.; GUPTA, NITIN; HAAHR, PAUL; VENKATACHARY, SRINIVASAN; WU, YONGHUI
To: GOOGLE INC.
Reel/Frame 036218/0770 →
Continuity (2)
Continuation 13620500 · Sep 14, 2012
Continuation 12942950 · Nov 9, 2010