IP Library Granted Patent US 9,317,974
Granted Patent B2
US 9,317,974 · App. 14/807,770 · Granted Apr 19, 2016

Rendering a digital element

Inventors: Ray Beau Lotto (Oxford, GB); Peter Baumann (San Francisco, CA); Jim Pitkow (San Francisco, CA); Isabel Behncke (Oxford, GB); Stuart James Anthony Youngs (London, GB); Luna Cardilli (Falconara Marittima, IT); Richard Charles Clarke (Colchester, GB); Anna-Louise Starkey (London, GB)
Assignee: Ripple Inc
G06T19/006G06F3/011G06Q30/0207G06Q30/0241G06Q50/01G06T11/00H04W4/02H04N2201/3256
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Quick Facts
Patent No.
US 9,317,974
App. No.
14/807,770
Granted
Apr 19, 2016
Kind
B2
Abstract

Rendering a digital element is disclosed. An indication that a device is within a region associated with the digital element is received. It is determined that the digital element is to be rendered. A representation of the digital element is generated in a rendered view of the region. The digital element is provided upon receiving an indication that the digital element has been selected.

Claims (45)

1. A system, comprising:

a memory configured to store a digital element, wherein the digital element is associated with a region; and

a processor configured to:

receive an indication that the system is within a field of view of the digital element but not within the region;

determine that the digital element is to be rendered;

generate an augmented reality representation of the digital element in a rendered view of the region without allowing access to a monetary value of the digital element, wherein the augmented reality representation of the digital element is not indicated as being obtainable;

receive an indication that the system is within the region and in response visually indicate that the augmented reality representation of the digital element is obtainable;

receive a user selection indication that selects the generated augmented reality representation to obtain the digital element; and

provide access to the monetary value of the digital element upon receiving the user selection indication.

2. The system of claim 1 , wherein the digital element was received from a server at least in part in response to sending a location identifier of the system.

3. The system of claim 1 , wherein the digital element may be only accessed by one or more specified users.

4. The system of claim 1 , wherein the digital element includes content provided by a first user for another user.

5. The system of claim 1 , wherein the digital element includes content private to a single user.

6. The system of claim 1 , wherein the digital element is associated with a restriction based at least in part on a number of times the digital element may be accessed.

7. The system of claim 1 , wherein the digital element is associated with a restriction based at least in part on a time when the digital element may be accessed.

8. The system of claim 1 , wherein the digital element is associated with a restriction based at least in part on a status associated with the region.

9. The system of claim 1 , wherein the region encompasses a physical location within a predetermined distance from a physical location point.

10. The system of claim 1 , wherein the indication that the system is within the region is provided at least in part by comparing a determined physical location with a placement location of the digital element.

11. The system of claim 1 , wherein the indication that the system is within the region is provided at least in part by using a location sensor included in the system.

12. The system of claim 1 , wherein the indication that the digital element has been selected is received in response to a user gesture input.

13. The system of claim 1 , wherein the digital element includes a coupon.

14. The system of claim 13 , wherein the coupon can be only redeemed to obtain a specified item.

15. The system of claim 13 , wherein the coupon can be only redeemed at a specified merchant.

16. The system of claim 1 , wherein the digital element includes a promotion.

17. The system of claim 1 , wherein the digital element includes an advertisement.

18. The system of claim 1 , wherein the digital element includes a link.

19. A method, comprising:

receiving an indication that a device is within a field of view of a digital element but not within a region associated with the digital element;

determining that the digital element is to be rendered;

using a processor to generate an augmented reality representation of the digital element in a rendered view of the region without allowing access to a monetary value of the digital element, wherein the augmented reality representation of the digital element is not indicated as being obtainable;

receiving an indication that the system is within the region and in response visually indicate that the augmented reality representation of the digital element is obtainable;

receiving a user selection indication that selects the generated augmented reality representation to obtain the digital element; and

providing access to the monetary value of the digital element upon receiving the user selection indication.

20. The method of claim 19 , wherein the digital element includes a content provided by a first user for another user.

21. The method of claim 19 , wherein the digital element includes a coupon.

22. The method of claim 21 , wherein the coupon can be only redeemed to obtain a specified item.

23. The method of claim 19 , wherein the digital element includes a promotion.

24. The method of claim 19 , wherein the digital element includes an advertisement.

25. A computer program product, the computer program product being embodied in a non-transitory computer readable storage medium and comprising computer instructions for:

receiving an indication that a device is within a field of view of a digital element but not within a region associated with the digital element;

determining that the digital element is to be rendered;

generating an augmented reality representation of the digital element in a rendered view of the region without allowing access to a monetary value of the digital element, wherein the augmented reality representation of the digital element is not indicated as being obtainable;

receiving an indication that the system is within the region and in response visually indicate that the augmented reality representation of the digital element is obtainable;

receiving a user selection indication that selects the generated augmented reality representation to obtain the digital element; and

providing access to the monetary value of the digital element upon receiving the user selection indication.

Assignments (1)
CHANGE OF NAME Recorded Feb 19, 2021
From: LAB OF MISFITS AR, INC.
To: RIPPLE, INC. OF DELAWARE
Reel/Frame 055345/0590 →
Continuity (3)
Continuation 13723042 · Dec 20, 2012
Provisional Application 61723208 · Nov 6, 2012
Related Publication 20150332514A1 · Nov 19, 2015