IP Library Patent Application 14846593
Patent Application
App. No. 14/846,593

METHOD AND SYSTEM FOR REAL-TIME CURATED CATEGORY AND SOCIAL MEDIA ADVERTISING

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Quick Facts
Patent No.
US None
App. No.
14/846,593
Abstract

A system and method for real-time curated category and social media advertising is presented. A system can include a modulator module, a syncer module, a ranking module, a database interface, and a sharing module. The syncer is configured to monitor the modulator module to ensure that new custom-curated shelves or collections are accounted for. The ranking module is configured to track the ranking of each product in a shelf such that the products are listed according to rankings. The database interface allows the system to display relevant information regarding each item in a shelf. The sharing module is configured to interface with social media services to promote shelves. Other embodiments are also disclosed herein.

Claims (77)

1 . A system comprising:

a modulator module configured to allow the creation of an on-line shelf comprising a list of item identifiers for display as a custom curation of related items;

a syncer module coupled to the modulator module;

a ranking module coupled to the syncer module, the ranking module configured to provide information related to sales to the syncer module; and

a database interface coupled to the syncer module, the database interface configured to allow the syncer module to access an external database;

wherein the syncer module is configured to:

receive the on-line shelf from the modulator module;

retrieve information about each item identifier using a database interface module; and

cause the information about each item identifier to be displayed to a user after a request from the user.

2 . The system of claim 1 further comprising:

a sharing module coupled to the syncer module;

wherein:

the sharing module is configured to cause an update to be posted on a social media platform featuring the on-line shelf by accessing an application program interface (API) related to the social media platform.

3 . A system comprising:

one or more processing modules; and

one or more non-transitory storage modules storing computing instructions configured to run on the one or more processing modules and perform the acts of:

receiving an on-line shelf from a modulator module, wherein the on-line shelf comprises an electronic list of item identifiers for display as a custom curation of related items;

retrieving information about each item identifier using a database interface module;

causing the information about each item identifier to be displayed to a user after a request from the user.

4 . The system of claim 3 wherein the computing instructions further comprise:

receiving ranking information about each item identifier; and

using the ranking information to determine an order in which to display the electronic list of item identifiers of the on-line shelf.

5 . The system of claim 3 wherein the computing instructions further comprise:

causing an update to be posted on a social media platform featuring the on-line shelf, by accessing an application program interface (API) related to the social media platform.

6 . The system of claim 3 wherein the computing instructions further comprise:

periodically accessing the modulator module to determine if the on-line shelf has been modified; and

if the on-line shelf has been modified, causing information about the modified on-line shelf to be displayed.

7 . The system of claim 3 wherein:

the on-line shelf further comprises a scheduled time configured to indicate a time at which the on-line shelf is to be modified; and

the method further comprises:

comparing a present time to the scheduled time; and

causing information about the modified on-line shelf to be displayed when the present time is past the scheduled time.

8 . The system of claim 7 wherein:

the on-line shelf further comprises a version number; and

the computing instructions further comprise:

comparing the version number to a version number of an active on-line shelf; and

causing the on-line shelf with a higher version number to be displayed.

9 . The system of claim 3 wherein:

the on-line shelf further comprises an expiration time configured to indicate a time after which the on-line shelf become inactive.

10 . The system of claim 10 wherein:

causing the information about each item identifier to be displayed comprises:

retrieving information associated with each item identifier to be displayed from an external database; and

transmitting the information associated with each item identifier in a format that is configured to be displayed to the user.

11 . The system of claim 10 wherein:

the information associated with each item identifier includes description information and price information associated with each item identifier.

12 . A method comprising:

receiving an on-line shelf from a modulator module, wherein the on-line shelf comprises an electronic list of item identifiers for display as a custom curation of related items;

retrieving information about each item identifier using a database interface module; and

causing the information about each item identifier to be displayed to a user after a request from the user.

13 . The method of claim 12 further comprising:

receiving ranking information about each item identifier; and

using the ranking information to determine an order in which to display the electronic list of item identifiers of the on-line shelf.

14 . The method of claim 12 further comprising:

causing an update to be posted on a social media platform featuring the on-line shelf, by accessing an application program interface (API) related to the social media platform.

15 . The method of claim 12 further comprising:

periodically accessing the modulator module to determine if the on-line shelf has been modified; and

if the on-line shelf has been modified, causing information about the modified on-line shelf to be displayed.

16 . The method of claim 12 wherein:

the on-line shelf further comprises a scheduled time configured to indicate a time at which the on-line shelf is to be modified; and

the method further comprises:

comparing a present time to the scheduled time; and

causing information about the modified on-line shelf to be displayed when the present time is past the scheduled time.

17 . The method of claim 16 wherein:

the on-line shelf further comprises a version number; and

the method further comprises:

comparing the version number to a version number of an active on-line shelf; and

causing the on-line shelf with a higher version number to be displayed.

18 . The method of claim 12 wherein:

the on-line shelf further comprises an expiration time configured to indicate a time after which the on-line shelf become inactive; and

the method further comprises:

preventing inactive on-line shelves from being displayed to the user.

19 . The method of claim 12 wherein:

causing the information about each item identifier to be displayed comprises:

retrieving information associated with each item identifier to be displayed from an external database; and

transmitting the information associated with each item identifier in a format that is configured to be displayed to the user.

20 . The method of claim 19 wherein:

the information associated with each item identifier includes description information and price information associated with each item identifier.

Assignments (3)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Feb 17, 2022
From: WAL-MART STORES, INC.
To: WALMART APOLLO, LLC
Reel/Frame 059036/0629 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Aug 2, 2017
From: REDDY, SREEKALIAN DEEPAK
To: WAL-MART STORES, INC.
Reel/Frame 043172/0544 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jul 31, 2017
From: YU, CHIHUNG; ZHENG, YAN
To: WAL-MART STORES, INC.
Reel/Frame 043147/0912 →