IP Library Granted Patent US 10,375,455
Granted Patent B2
US 10,375,455 · App. 14/876,973 · Granted Aug 6, 2019

System and method for presenting during a programming event an invitation to follow content on a social media site

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Quick Facts
Patent No.
US 10,375,455
App. No.
14/876,973
Granted
Aug 6, 2019
Kind
B2
Abstract

A system and method for linking the account of a subscriber of a multi-channel video programming distributor (MVPD) network to an account of the subscriber on a social networking site and to receive invitations to follow a page or join a group hosted on a social networking site that is relevant to the video content being displayed on the subscriber's television.

Claims (139)

1. A headend operated by a multi-channel video programming distributor (MVPD), comprising:

a network interface configured to communicate with a network; and

a headend processor configured with processor-executable instructions to perform operations comprising:

receiving first content to be distributed to one or more subscribers of the MVPD;

sending, to a video termination device via the network interface, the first content in a video stream in response to receiving the first content to be distributed to one or more subscribers of the MVPD;

identifying second content available on a social networking site, wherein the second content is related to the first content;

inserting a click-to-follow application comprising processor-executable instructions into the video stream including the first content; and

transmitting, via the network interface, the video stream including the click-to-follow application and the first content,

wherein the processor-executable instructions of the click-to-follow application include instructions that when executed by a processor of the video termination device cause the processor of the video termination device to instruct a display device to display an invitation to link a subscriber account of the MVPD and a subscriber account on the social networking site such that the subscriber account on the social networking site receives the second content.

2. The headend of claim 1 , wherein the click-to-follow application is configured to allow the video termination device to perform functions not resident on the video termination device.

3. The headend of claim 1 ,

wherein the click-to-follow application includes a bound application portion and an unbound application portion, and

wherein the bound application portion of the click-to-follow application has an execution life that corresponds to the video stream sent to the video termination device.

4. A video termination device, comprising:

a network interface configured to communicate with a network;

a display interface configured to communicate with a display device; and

a video termination device processor configured with processor-executable instructions to perform operations comprising:

receiving, from a headend device of a multi-channel video programming distributor (MVPD) via the network interface, a video stream including first content and a click-to-follow application comprising processor-executable instructions;

extracting the click-to-follow application from the video stream;

executing the processor-executable instructions of the click-to-follow application;

sending, via the display interface, instructions to display on the display device an invitation to receive, on a social networking site, second content related to the first content in response to executing the processor-executable instructions of the click-to-follow application; and

sending, via the network interface, linking information to a click-to-follow server, to link a subscriber account on the social networking site to a subscriber account of the MVPD such that the subscriber account on the social networking site receives the second content, in response to determining that the invitation is accepted.

5. The video termination device of claim 4 , wherein the video termination device processor is configured with processor-executable instructions to perform operations such that the linking information to link the subscriber account on the social networking site to the subscriber account of the MVPD comprises information enabling the subscriber account on the social networking site to be modified to receive the second content.

6. The video termination device of claim 4 , wherein the video termination device processor is configured with processor-executable instructions to perform operations further comprising:

receiving, from the click-to-follow server, an indication that the subscriber account on the social networking site and the subscriber account of the MVPD are linked; and

sending, to the click-to-follow server, a confirmation to modify the subscriber account on the social networking site to receive the second content.

7. A click-to-follow server, comprising:

a first network interface configured to communicate with a first network;

a second network interface configured to communicate with a second network; and

a click-to-follow server processor configured with processor-executable instructions to perform operations comprising:

receiving, from a click-to-follow application executed on a video termination device via the first network interface, linking information to link a subscriber account on a social networking site to a subscriber account of a multi-channel video programming distributor (MVPD) that provides first content to the video termination device in a video stream; and

linking, via the second network interface, the subscriber account on the social networking site to the subscriber account of the MVPD such that the subscriber account on the social networking site receives second content that is related to the first content, wherein the video stream includes the first content and the click-to-follow application.

8. The click-to-follow server of claim 7 ,

wherein the click-to-follow server processor is configured with processor-executable instructions to perform operations further comprising:

determining whether the linking information is validated; and

wherein linking the subscriber account on the social networking site to the subscriber account of the MVPD comprises linking the subscriber account on the social networking site to the subscriber account of the MVPD in response to determining that the linking information is validated.

9. The click-to-follow server of claim 7 , wherein the click-to-follow server processor is configured with processor-executable instructions to perform operations such that linking the subscriber account on the social networking site to the subscriber account of the MVPD comprises modifying the subscriber account on the social networking site to receive the second content.

10. A method for providing program-related content via a social networking site, comprising:

receiving, at a headend operated by a multi-channel video programming distributor (MVPD) to a video termination device, first content to be distributed to one or more subscribers of the MVPD;

sending, from a network interface of the headend, the first content in a video stream in response to receiving the first content to be distributed to one or more subscribers of the MVPD, wherein the network interface is configured to communicate with a network;

identifying, by the headend, second content available on the social networking site, wherein the second content is related to the first content;

inserting a click-to-follow application comprising processor-executable instructions into the video stream including the first content; and

transmitting, by the headend via the network interface, the video stream including the click-to-follow application and the first content to the video termination device,

wherein the processor-executable instructions of the click-to-follow application include instructions that when executed by a processor of the video termination device cause the processor of the video termination device to instruct a display device to display an invitation to link a subscriber account of the MVPD and a subscriber account on the social networking site such that the subscriber account on the social networking site receives the second content.

11. The method of claim 10 , wherein the click-to-follow application is configured to allow the video termination device to perform functions not resident on the video termination device.

12. The method of claim 10 ,

wherein the click-to-follow application includes a bound application portion and an unbound application portion, and

wherein the bound application portion of the click-to-follow application has an execution life that corresponds to the video stream sent to the video termination device.

13. A method for providing program-related content via a social networking site, comprising:

receiving, at a network interface of a video termination device, a video stream including first content and a click-to-follow application comprising processor-executable instructions from a headend device of a multi-channel video programming distributor (MVPD);

extracting, by a processor of the video termination device, the click-to-follow application from the video stream;

executing, by the processor of the video termination device, the processor-executable instructions of the click-to-follow application; sending, by the processor of the video termination device via a display interface configured to communicate with a display device, instructions to display on the display device an invitation to receive, on the social networking site, second content related to the first content; and

sending, from the video termination device via the network interface, linking information to a click-to-follow server, to link a subscriber account on the social networking site to a subscriber account of the MVPD such that the subscriber account on the social networking site receives the second content, in response to determining that the invitation is accepted.

14. The method of claim 13 , wherein the linking information to link the subscriber account on the social networking site to the subscriber account of the MVPD comprises information enabling the subscriber account on the social networking site to be modified to receive the second content.

15. The method of claim 13 , further comprising:

receiving, at the video termination device from the click-to-follow server, an indication that the subscriber account on the social networking site and the subscriber account of the MVPD are linked; and

sending, from the video termination device to the click-to-follow server, a confirmation to modify the subscriber account on the social networking site to receive the second content.

16. A method for providing program-related content via a social networking site, comprising:

receiving, at a first network interface of a click-to-follow server from a click-to-follow application executed on a video termination device, linking information to link a subscriber account on the social networking site to a subscriber account of a multi-channel video programming distributor (MVPD) that provides first content to the video termination device; and

linking, via a second network interface of the click-to-follow server, the subscriber account on the social networking site to the subscriber account of the MVPD such that the subscriber account on the social networking site receives second content that is related to the first content,

wherein the video termination device extracts the click-to-follow application from a video stream including the first content and the click-to-follow application sent by a headend of the MVPD,

wherein the first network interface is configured to communicate with a first network, and

wherein the second network interface is configured to communicate with a second network.

17. The method of claim 16 , further comprising:

determining, at the click-to-follow server, whether the linking information is validated; and

linking, by the click-to-follow server, the subscriber account on the social networking site to the subscriber account of the MVPD in response to determining that the linking information is validated.

18. The method of claim 16 , wherein linking the subscriber account on the social networking site to the subscriber account of the MVPD comprises modifying the subscriber account on the social networking site to receive the second content.

19. A non-transitory processor-readable storage medium having stored thereon processor-executable software instructions configured to cause a processor to perform operations comprising:

receiving, at a headend operated by a multi-channel video programming distributor (MVPD) to a video termination device, first content to be distributed to one or more subscribers of the MVPD;

sending, via a network interface of the headend, the first content in a video stream in response to receiving the first content to be distributed to one or more subscribers of the MVPD, wherein the network interface is configured to communicate with a network;

identifying second content available on a social networking site, wherein the second content is related to the first content;

inserting a click-to-follow application comprising processor-executable instructions into the video stream including the first content; and

transmitting, via the network interface of the headend, the video stream including the click-to-follow application and the first content,

wherein the processor-executable instructions of the click-to-follow application include instructions that when executed by a processor of the video termination device cause the processor of the video termination device to instruct a display device to display an invitation to link a subscriber account of the MVPD and a subscriber account on the social networking site such that the subscriber account on the social networking site receives the second content.

20. The non-transitory processor-readable storage medium of claim 19 , wherein the click-to-follow application is configured to allow the video termination device to perform functions not resident on the video termination device.

21. The non-transitory processor-readable storage medium of claim 19 ,

wherein the click-to-follow application includes a bound application portion and an unbound application portion, and

wherein the bound application portion of the click-to-follow application has an execution life that corresponds to the video stream sent to the video termination device.

22. A non-transitory processor-readable storage medium having stored thereon processor-executable software instructions configured to cause a processor to perform operations comprising:

receiving, at a network interface of a video termination device, a video stream including first content and a click-to-follow application comprising processor-executable instructions from a headend device of a multi-channel video programming distributor (MVPD), wherein the network interface is configured to communicate with a network;

extracting, by a processor of the video termination device, the click-to-follow application from the video stream;

executing, by the processor of the video termination device, the processor-executable instructions of the click-to-follow application; sending, by the processor of the video termination device via a display interface configured to communicate with a display device, instructions to display on the display device an invitation to receive, on a social networking site, second content related to the first content; and

sending, via the network interface, linking information to a click-to-follow server, to link a subscriber account on the social networking site to a subscriber account of the MVPD such that the subscriber account on the social networking site receives the second content, in response to determining that the invitation is accepted.

23. The non-transitory processor-readable storage medium of claim 22 , wherein the stored processor-executable software instructions are configured to cause a processor to perform operations such that the linking information to link the subscriber account on the social networking site to the subscriber account of the MVPD comprises information enabling the subscriber account on the social networking site to be modified to receive the second content.

24. The non-transitory processor-readable storage medium of claim 22 , wherein the stored processor-executable software instructions are configured to cause a processor to perform operations further comprising:

receiving, at the video termination device from the click-to-follow server, an indication that the subscriber account on the social networking site and the subscriber account of the MVPD are linked; and

sending, from the video termination device to the click-to-follow server, a confirmation to modify the subscriber account on the social networking site to receive the second content.

25. A non-transitory processor-readable storage medium having stored thereon processor-executable software instructions configured to cause a processor to perform operations comprising:

receiving, at a first network interface of a click-to-follow server from a click-to-follow application executed on a video termination device, linking information to link a subscriber account on a social networking site to a subscriber account of a multi-channel video programming distributor (MVPD) that provides first content to the video termination device in a video stream; and

linking, via a second network interface of the click-to-follow server, the subscriber account on the social networking site to the subscriber account of the MVPD such that the subscriber account on the social networking site receives second content that is related to the first content,

wherein the video stream includes the first content and the click-to-follow application,

wherein the first network interface is configured to communicate with a first network, and

wherein the second network interface is configured to communicate with a second network.

26. The non-transitory processor-readable storage medium of claim 25 ,

wherein the stored processor-executable software instructions are configured to cause a processor to perform operations further comprising:

determining whether the linking information is validated; and

wherein linking the subscriber account on the social networking site to the subscriber account of the MVPD comprises linking the subscriber account on the social networking site to the subscriber account of the MVPD in response to determining that the linking information is validated.

27. The non-transitory processor-readable storage medium of claim 25 , wherein the stored processor-executable software instructions are configured to cause a processor to perform operations such that linking the subscriber account on the social networking site to the subscriber account of the MVPD comprises modifying the subscriber account on the social networking site to receive the second content.

28. A headend operated by a multi-channel video programming distributor (MVPD), comprising:

means for receiving first content to be distributed to one or more subscribers of the MVPD;

means for sending, to a video termination device, the first content in a video stream in response to receiving the first content to be distributed to one or more subscribers of the MVPD;

means for identifying second content available on a social networking site, wherein the second content is related to the first content;

means for inserting a click-to-follow application comprising processor-executable instructions into the video stream including the first content; and

means for transmitting the video stream including the click-to-follow application and the first content,

wherein the processor-executable instructions of the click-to-follow application include instructions that when executed by a processor of the video termination device cause the processor of the video termination device to instruct a display device to display an invitation to link a subscriber account of the MVPD and a subscriber account on the social networking site such that the subscriber account on the social networking site receives the second content.

29. The headend of claim 28 , wherein the click-to-follow application is configured to allow the video termination device to perform functions not resident on the video termination device.

30. The headend of claim 28 ,

wherein the click-to-follow application includes a bound application portion and an unbound application portion; and

wherein the bound application portion of the click-to-follow application has an execution life that corresponds to the video stream sent to the video termination device.

31. A video termination device, comprising:

means for receiving a video stream including first content and a click-to-follow application comprising processor-executable instructions from a headend device of a multi-channel video programming distributor (MVPD);

means for extracting the click-to-follow application from the video stream;

means for executing the processor-executable instructions of the click-to-follow application,

means for sending instructions to display on a display device in communication with the video termination device an invitation to receive, on a social networking site, second content related to the first content in response to executing the processor-executable instructions of the click-to-follow application; and

means for sending linking information to a click-to-follow server, to link a subscriber account on the social networking site to a subscriber account of the MVPD such that the subscriber account on the social networking site receives the second content, in response to determining that the invitation is accepted.

32. The video termination device of claim 31 , wherein the linking information to link the subscriber account on the social networking site to the subscriber account of the MVPD comprises information enabling the subscriber account on the social networking site to be modified to receive the second content.

33. The video termination device of claim 31 , further comprising:

means for receiving, from the click-to-follow server, an indication that the subscriber account on the social networking site and the subscriber account of the MVPD are linked; and

means for sending, to the click-to-follow server, a confirmation to modify the subscriber account on the social networking site to receive the second content.

34. A click-to-follow server, comprising:

means for receiving, from a click-to-follow application executed on a video termination device via a first network, linking information to link a subscriber account on a social networking site to a subscriber account of a multi-channel video programming distributor (MVPD) that provides first content to the video termination device in a video stream; and

means for linking, via a second network, the subscriber account on the social networking site to the subscriber account of the MVPD such that the subscriber account on the social networking site receives second content that is related to the first content,

wherein the video stream includes the first content and the click-to-follow application.

35. The click-to-follow server of claim 34 , further comprising:

means for determining whether the linking information is validated; and

wherein means for linking the subscriber account on the social networking site to the subscriber account of the MVPD comprises means for linking the subscriber account on the social networking site to the subscriber account of the MVPD in response to determining that the linking information is validated.

36. The click-to-follow server of claim 34 , wherein the means for linking the subscriber account on the social networking site to the subscriber account of the MVPD comprises means for modifying the subscriber account on the social networking site to receive the second content.

37. The headend of claim 1 , wherein the video stream is a digital television bit stream.

38. The video termination device of claim 4 , wherein the video stream is a digital television bit stream.

39. The click-to-follow server of claim 7 , wherein the video stream is a digital television bit stream.

40. The method of claim 10 , wherein the video stream is a digital television bit stream.

41. The method of claim 13 , wherein the video stream is a digital television bit stream.

42. The method of claim 16 , wherein the video stream is a digital television bit stream.

43. The non-transitory processor-readable storage medium of claim 19 , wherein the video stream is a digital television bit stream.

44. The non-transitory processor-readable storage medium of claim 22 , wherein the video stream is a digital television bit stream.

45. The non-transitory processor-readable storage medium of claim 25 , wherein the video stream is a digital television bit stream.

46. The headend of claim 28 , wherein the video stream is a digital television bit stream.

47. The video termination device of claim 31 , wherein the video stream is a digital television bit stream.

48. The click-to-follow server of claim 34 , wherein the video stream is a digital television bit stream.

Assignments (6)
SECURITY INTEREST Recorded Jul 25, 2018
From: BRIGHT HOUSE NETWORKS, LLC; CHARTER COMMUNICATIONS OPERATING, LLC; TIME WARNER CABLE ENTERPRISES LLC; TIME WARNER CABLE INTERNET LLC
To: WELLS FARGO TRUST COMPANY, N.A.
Reel/Frame 046630/0193 →
SECURITY INTEREST Recorded Jul 17, 2018
From: ADCAST NORTH CAROLINA CABLE ADVERTISING, LLC; ALABANZA LLC; AMERICA'S JOB EXCHANGE LLC; COAXIAL COMMUNICATIONS OF CENTRAL OHIO LLC; DUKENET COMMUNICATIONS HOLDINGS, LLC; DUKENET COMMUNICATIONS, LLC; ICI HOLDINGS, LLC; INSIGHT BLOCKER LLC; INSIGHT CAPITAL LLC; INSIGHT COMMUNICATIONS COMPANY LLC; INSIGHT COMMUNICATIONS COMPANY, L.P; INSIGHT COMMUNICATIONS MIDWEST, LLC; INSIGHT COMMUNICATIONS OF CENTRAL OHIO, LLC; INSIGHT COMMUNICATIONS OF KENTUCKY, L.P.; INSIGHT INTERACTIVE, LLC; INSIGHT KENTUCKY CAPITAL, LLC; INSIGHT KENTUCKY PARTNERS I, L.P.; INSIGHT KENTUCKY PARTNERS II, L.P.; INSIGHT MIDWEST HOLDINGS, LLC; INSIGHT MIDWEST, L.P.; INSIGHT PHONE OF INDIANA, LLC; INSIGHT PHONE OF KENTUCKY, LLC; INSIGHT PHONE OF OHIO, LLC; INTERACTIVE CABLE SERVICES, LLC; INTREPID ACQUISITION LLC; NAVISITE LLC; NEW WISCONSIN PROCUREMENT LLC; OCEANIC TIME WARNER CABLE LLC; PARITY ASSETS, LLC; TIME WARNER CABLE BUSINESS LLC; TIME WARNER CABLE ENTERPRISES LLC; TIME WARNER CABLE INFORMATION SERVICES (ALABAMA), LLC; 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CHARTER CABLE OPERATING COMPANY, LLC; CHARTER CABLE PARTNERS, LLC; CHARTER COMMUNICATIONS ENTERTAINMENT I, LLC; CHARTER COMMUNICATIONS ENTERTAINMENT II, LLC; CHARTER COMMUNICATIONS ENTERTAINMENT, LLC; CHARTER COMMUNICATIONS OF CALIFORNIA, LLC; CHARTER COMMUNICATIONS OPERATING CAPITAL CORP.; CHARTER COMMUNICATIONS OPERATING, LLC; CHARTER COMMUNICATIONS PROPERTIES LLC; CHARTER COMMUNICATIONS V, LLC; CHARTER COMMUNICATIONS VENTURES, LLC; CHARTER COMMUNICATIONS VI, L.L.C.; CHARTER COMMUNICATIONS VII, LLC; CHARTER COMMUNICATIONS, LLC; CHARTER DISTRIBUTION, LLC; CHARTER FIBERLINK - ALABAMA, LLC; CHARTER FIBERLINK - GEORGIA, LLC; CHARTER FIBERLINK - ILLINOIS, LLC; CHARTER FIBERLINK - MARYLAND II, LLC; CHARTER FIBERLINK - MICHIGAN, LLC; CHARTER FIBERLINK - MISSOURI, LLC; CHARTER FIBERLINK - NEBRASKA, LLC; CHARTER FIBERLINK - PENNSYLVANIA, LLC; CHARTER FIBERLINK - TENNESSEE, LLC; CHARTER FIBERLINK AR-CCVII, LLC; CHARTER FIBERLINK CA-CCO, LLC; CHARTER FIBERLINK CC VIII, LLC; CHARTER FIBERLINK CCO, LLC; CHARTER FIBERLINK CT-CCO, LLC; CHARTER FIBERLINK LA-CCO, LLC; CHARTER FIBERLINK MA-CCO, LLC; CHARTER FIBERLINK MS-CCVI, LLC; CHARTER FIBERLINK NC-CCO, LLC; CHARTER FIBERLINK NH-CCO, LLC; CHARTER FIBERLINK NV-CCVII, LLC; CHARTER FIBERLINK NY-CCO, LLC; CHARTER FIBERLINK OH-CCO, LLC; CHARTER FIBERLINK OR-CCVII, LLC; CHARTER FIBERLINK SC-CCO, LLC; CHARTER FIBERLINK TX-CCO, LLC; CHARTER FIBERLINK VA-CCO, LLC; CHARTER FIBERLINK VT-CCO, LLC; CHARTER FIBERLINK WA-CCVII, LLC; CHARTER HELICON, LLC; CHARTER HOME SECURITY, LLC; CHARTER LEASING HOLDING COMPANY, LLC; CHARTER LEASING OF WISCONSIN, LLC; CHARTER RMG, LLC; CHARTER STORES FCN, LLC; CHARTER VIDEO ELECTRONICS, LLC; FALCON CABLE COMMUNICATIONS, LLC; FALCON CABLE MEDIA, A CALIFORNIA LIMITED PARTNERSHIP; FALCON CABLE SYSTEMS COMPANY II, L.P.; FALCON CABLEVISION, A CALIFORNIA LIMITED PARTNERSHIP; FALCON COMMUNITY CABLE, L.P.; FALCON COMMUNITY VENTURES I LIMITED PARTNERSHIP; FALCON FIRST CABLE OF THE SOUTHEAST, LLC; FALCON FIRST, LLC; FALCON TELECABLE, A CALIFORNIA LIMITED PARTNERSHIP; FALCON VIDEO COMMUNICATIONS, L.P.; HELICON PARTNERS I, L.P.; HOMETOWN T.V., LLC; HPI ACQUISITION CO. LLC; INTERLINK COMMUNICATIONS PARTNERS, LLC; LONG BEACH, LLC; MARCUS CABLE ASSOCIATES, L.L.C.; MARCUS CABLE OF ALABAMA, L.L.C.; MARCUS CABLE, LLC; MIDWEST CABLE COMMUNICATIONS, LLC; PEACHTREE CABLE TV, L.P.; PEACHTREE CABLE TV, LLC; PHONE TRANSFERS (AL), LLC; PHONE TRANSFERS (CA), LLC; PHONE TRANSFERS (GA), LLC; PHONE TRANSFERS (NC), LLC; PHONE TRANSFERS (TN), LLC; PHONE TRANSFERS (VA), LLC; PLATTSBURGH CABLEVISION, LLC; RENAISSANCE MEDIA LLC; RIFKIN ACQUISITION PARTNERS, LLC; ROBIN MEDIA GROUP, LLC; SCOTTSBORO TV CABLE, LLC TENNESSEE, LLC; THE HELICON GROUP, L.P.; VISTA BROADBAND COMMUNICATIONS, LLC; VOIP TRANSFERS (AL), LLC; VOIP TRANSFERS (CA) LLC; VOIP TRANSFERS (GA), LLC; VOIP TRANSFERS (NC), LLC; VOIP TRANSFERS (TN), LLC; VOIP TRANSFERS (VA), LLC
To: THE BANK OF NEW YORK MELLON TRUST COMPANY, N.A.
Reel/Frame 046567/0090 →
CHANGE OF APPLICANT'S ADDRESS Recorded Jul 28, 2017
From: TIME WARNER CABLE ENTERPRISES LLC
To: TIME WARNER CABLE ENTERPRISES LLC
Reel/Frame 043360/0992 →
SECURITY INTEREST Recorded May 18, 2016
From: BRIGHT HOUSE NETWORKS, LLC; CHARTER COMMUNICATIONS OPERATING, LLC; TIME WARNER CABLE ENTERPRISES LLC
To: BANK OF AMERICA, N.A., AS ADMINISTRATIVE AGENT
Reel/Frame 038747/0507 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Nov 18, 2015
From: KRETH, WILLIAM ERIC; MILLER, SCOTT; PATEL, VIPUL
To: TIME WARNER CABLE, INC.
Reel/Frame 037070/0247 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Nov 18, 2015
From: TIME WARNER CABLE, INC.
To: TIME WARNER CABLE ENTERPRISES LLC
Reel/Frame 037129/0288 →