Method and apparatus for managing item inventories

1. A method for generating electronic marketing communications, the method comprising:

determining, by catalog circuitry, an item identifier for at least one item stored in an item catalog database;

accessing, by catalog circuitry, the item catalog database to determine one or more item attributes for the at least one item;

accessing, by inventory circuitry, an item inventory database to determine one or more item inventory levels for the at least one item;

calculating, by prediction circuitry and using a predictive model, a predicted inventory level for the at least one item, the predictive model indicating an estimated inventory level for the at least one item at a particular time subsequent to the calculation of the predicted inventory level, wherein the predictive model receives the one or more item attributes and the one or more item inventory levels as inputs;

storing, by prediction circuitry, the predicted inventory level; and

transmitting, by item transmission circuitry and to a consumer device, an electronic marketing communication comprising content related to the at least one item, wherein the content related to the at least one item is included in the electronic marketing communication in response to determining the predicted inventory level indicates the at least one item will not sell out in less than a threshold period of time.

2. The method of claim 1 , further comprising transmitting, by item transmission circuitry, the electronic marketing communication in response to the predicted inventory level indicating that the item will not sell out for at least a threshold period of time.

3. The method of claim 1 , wherein the item identifier is determined based on the item identifier being received from an electronic marketing communication transmission service, and wherein using the predicted inventory level to evaluate the electronic marketing communication comprises notifying the electronic marketing communication transmission service of the predicted inventory level.

4. The method of claim 1 , wherein the predictive model is generated by performing a regression analysis of stored historical data for the one or more item attributes and stored historical data for the or more item inventory levels.

5. The method of claim 1 , further comprising:

determining, by prediction circuitry, an actual inventory level at the particular time for the at least one item;

determining, by prediction circuitry, an error between the actual inventory level and the predicted inventory level; and

updating, by prediction circuitry, the predictive model based on the error.

6. The method of claim 5 , wherein updating the predictive model comprises adjusting a weight of at least one of the item attributes.

7. The method of claim 1 , wherein at least one of the one or more item attributes are used to perform a lookup on the item inventory database.

8. The method of claim 1 , wherein evaluating the electronic marketing communication for transmission comprises selecting the at least one item for inclusion in the electronic marketing communication based on the predicted inventory level for the at least one item being greater than a threshold inventory level.

9. An apparatus for generating electronic marketing communications, the apparatus comprising:

catalog circuitry configured to:

determine an item identifier for at least one item stored in an item catalog database; and

access the item catalog database to determine one or more item attributes for the at least one item;

inventory circuitry configured to:

access an item inventory database to determine one or more item inventory levels for the at least one item;

prediction circuitry configured to:

calculate, using a predictive model, a predicted inventory level for the at least one item, the predictive model indicating an estimated inventory level for the at least one item at a particular time subsequent to the calculation of the predicted inventory level, wherein the predictive model receives the one or more item attributes and the one or more item inventory levels as inputs; and

store the predicted inventory level; and

item transmission circuitry configured to:

transmit, to a consumer device, an electronic marketing communication comprising content related to the at least one item, wherein the content related to the at least one item is included in the electronic marketing communication in response to determining the predicted inventory level indicates the at least one item will not sell out in less than a threshold period of time.

10. The apparatus of claim 9 , wherein the item transmission circuitry is further configured to transmit the electronic marketing communication in response to the predicted inventory level indicating that the item will not sell out for at least a threshold period of time.

11. The apparatus of claim 9 , wherein the item identifier is determined based on the item identifier being received from an electronic marketing communication transmission service, and wherein using the predicted inventory level to evaluate the electronic marketing communication comprises notifying the electronic marketing communication transmission service of the predicted inventory level.

12. The apparatus of claim 9 , wherein the predictive model is generated by performing a regression analysis of stored historical data for the one or more item attributes and stored historical data for the or more item inventory levels.

13. The apparatus of claim 9 , wherein the prediction circuitry is further configured to:

determine an actual inventory level at the particular time for the at least one item; determine an error between the actual inventory level and the predicted inventory level; and

update the predictive model based on the error.

14. The apparatus of claim 13 , wherein updating the predictive model comprises adjusting a weight of at least one of the item attributes.

15. The apparatus of claim 9 , wherein at least one of the one or more item attributes are used to perform a lookup on the item inventory database.

16. The apparatus of claim 9 , wherein evaluating the electronic marketing communication for transmission comprises selecting the at least one item for inclusion in the electronic marketing communication based on the predicted inventory level for the at least one item being greater than a threshold inventory level.

17. An apparatus for generating electronic marketing communications, the apparatus comprising:

means for determining an item identifier for at least one item stored in an item catalog database;

means for accessing the item catalog database to determine one or more item attributes for the at least one item;

means for accessing an item inventory database to determine one or more item inventory levels for the at least one item;

means for calculating, using a predictive model, a predicted inventory level for the at least one item, the predictive model indicating an estimated inventory level for the at least one item at a particular time subsequent to the calculation of the predicted inventory level, wherein the predictive model receives the one or more item attributes and the one or more item inventory levels as inputs;

means for storing the predicted inventory level; and

means for transmitting, to a consumer device, an electronic marketing communication comprising content related to the at least one item, wherein the content related to the at least one item is included in the electronic marketing communication in response to determining the predicted inventory level indicates the at least one item will not sell out in less than a threshold period of time.

18. The apparatus of claim 17 , further comprising means for transmitting the electronic marketing communication in response to the predicted inventory level indicating that the item will not sell out for at least a threshold period of time.

19. The apparatus of claim 17 , wherein the item identifier is determined based on the item identifier being received from an electronic marketing communication transmission service, and wherein using the predicted inventory level to evaluate the electronic marketing communication comprises notifying the electronic marketing communication transmission service of the predicted inventory level.

20. The apparatus of claim 17 , wherein the predictive model is generated by performing a regression analysis of stored historical data for the one or more item attributes and stored historical data for the or more item inventory levels.