System and method for preventing damage to products

1. An apparatus for preventing damage to products in a display case having a door, the apparatus comprising:

a normally black transparent liquid crystal display comprising a number of pixels and positioned between a front glass and a rear glass of the door; and

a controller electrically connected to the liquid crystal display and comprising a processor and a non-transitory storage device;

wherein the non-transitory storage device comprises preprogrammed transparency data which when executed by the processor causes the controller to drive the liquid crystal display according to the preprogrammed transparency data;

wherein the preprogrammed transparency data comprises multiple preprogrammed transparency levels for the liquid crystal display, each of which is associated with a respective time of day;

wherein said transparency levels are achieved by applying particular voltages to the pixels.

2. The apparatus of claim 1 further comprising:

a modem electrically connected with said controller and configured to receive said transparency data for the liquid crystal display and transmit said transparency data to the controller.

3. The apparatus of claim 2 wherein:

the transparency data includes data that instructs the liquid crystal display to drive each pixel at substantially the same transparency level.

4. The apparatus of claim 3 wherein:

the controller is configured to determine a current time and operate the liquid crystal display at the preprogrammed transparency level associated with a time of day corresponding to the current time.

5. The apparatus of claim 4 wherein:

each of the preprogrammed transparency levels is further associated with a respective date; and

the controller is configured to determine a current date and operate the liquid crystal display at the preprogrammed transparency level associated with a date corresponding to the current date.

6. The apparatus of claim 3 further comprising:

a door sensor positioned to determine whether the door is open or closed, and transmit data indicating the status of the door to the controller.

7. The apparatus of claim 6 wherein:

the door status data is used to control the transparency level of the liquid crystal display.

8. The apparatus of claim 7 wherein:

the controller operates the liquid crystal display at normal transparency levels unless and until the time elapsed between door openings and closings, as detected by the door sensor, reaches a predetermined threshold, then the controller operates the liquid crystal at a reduced transparency level according to the transparency data.