IP Library Granted Patent US 9,407,816
Granted Patent B1
US 9,407,816 · App. 14/977,380 · Granted Aug 2, 2016

Apparatus and method for supplying content aware photo filters

Inventor: Timothy Sehn (Marina Del Ray, CA)
Assignee: Snapchat, Inc.
H04N5/23222G06T5/10G06T11/60H04N5/23216H04N5/23293
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Quick Facts
Patent No.
US 9,407,816
App. No.
14/977,380
Granted
Aug 2, 2016
Kind
B1
Abstract

A server includes a photo filter module with instructions executed by a processor to identify when a client device captures a photograph. Photograph filters are selected based upon attributes of the client device and attributes of the photograph. The photograph filters are supplied to the client device.

Claims (19)

1. A server, comprising:

a photograph filter module with instructions executed by a processor to:

identify when a client device captures a photograph;

select photograph filters based upon attributes of the client device, wherein the attributes of the client device include geolocation of the client device;

supply the photograph filters to the client device, wherein the photograph filters are configured to be independently selectable by a user in response to a gesture applied to the photograph as presented on a display of the client device, wherein each photograph filter is an overlay on top of the photograph to augment the photograph and is not presented on the display of the client device until it is overlaid on the photograph in response to the gesture applied to the photograph presented on the display of the client device, and wherein at least one photograph filter is configured for the geolocation;

receive a selection of one or more photograph filters; and

route the one or more photograph filters and the photograph to another client device.

2. The server of claim 1 wherein the photograph filter module includes instructions executed by the processor to select photograph filters based upon attributes of the photograph, wherein the attributes of the photograph include the physical environment captured in the photograph.

3. The server of claim 1 wherein the photograph filter module includes instructions executed by the processor to select photograph filters based upon attributes of the photograph, wherein the attributes of the photograph include an object depicted in the photograph.

4. The server of claim 1 wherein the attributes of the client device include established preferences of the client device.

5. The server of claim 4 wherein the established preferences are explicitly stated preferences supplied by a user.

6. The server of claim 4 wherein the established preferences are derived from prior use patterns.

7. The server of claim 1 wherein the photograph filters include brand indicia.

8. The server of claim 7 wherein the brand indicia is supplied in response to an auction.

9. The server of claim 1 wherein the photograph filters include temperature indicia.

10. The server of claim 1 wherein the photograph filters include time indicia.

11. The server of claim 1 wherein the photograph filters include date indicia.

12. The server of claim 1 wherein the photograph filters include a brand associated with an establishment proximate to the geolocation of the client device.

13. The server of claim 1 wherein the photograph filter module includes instructions executed by the processor to append a message to the photograph.

Assignments (2)
CHANGE OF NAME Recorded Dec 28, 2016
From: SNAPCHAT, INC.
To: SNAP INC.
Reel/Frame 041210/0073 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Dec 21, 2015
From: SEHN, TIMOTHY
To: SNAPCHAT, INC.
Reel/Frame 037345/0413 →
Continuity (1)
Continuation 14325270 · Jul 7, 2014