Media player analytics

1. A method comprising:

receiving, at a client device, a media stream from a media server;

generating, at the client device, client analytics data associated with at least one of receiving, processing, or playback of the media stream;

initiating transmission, from the client device, of the client analytics data to an analytics device, the analytics device comprising a separate device than the media server, the client analytics data including a media server identifier and metadata indicating that the client analytics data is associated with a particular category of data, wherein the media server identifier uniquely identifies the media server, wherein the particular category is part of a first level of a hierarchy, and wherein the media server identifier is associated with a second level of the hierarchy;

receiving, at the client device, a command requesting additional client analytics data based on the media server identifier, the command correlated to a performance characteristic of the media server;

generating the additional client analytics data; and

initiating transmission, at the client device, of the additional client analytics data to the analytics device, wherein initiating transmission of the additional client analytics data is based on the second level of the hierarchy.

2. The method of claim 1 , further comprising adjusting the at least one of the receiving, the processing, or the playback of the media stream based on the command.

3. The method of claim 1 , wherein the metadata includes a plurality of tags, and wherein the analytics device analyzes the client analytics data based on categories identified by the plurality of tags.

4. The method of claim 1 , wherein the client analytics data is generated in response to a definition included in a script, the script included in a web page and associated with launching a media player application at the client device.

5. The method of claim 4 , wherein the definition includes one or more calls to an application programming interface (API) supported by the media player application.

6. The method of claim 1 , wherein the client analytics data is generated based on a definition included in a media player application prior to runtime of the media player application, and further comprising determining a temporal correlation between the client analytics data and server analytics data based on a clock synchronization procedure performed between the client device and the media server during setup of a streaming session between the client device and the media server.

7. The method of claim 1 , further comprising:

receiving, at the analytics device from the media server, server analytics data comprising one or more performance characteristics of the media server and including the media server identifier of the media server;

receiving, at the analytics device from the client device, the client analytics data associated with at least one of receiving, processing, or playback of the media stream, the client analytics data including the media server identifier to indicate that the media server transmitted the media stream to the client device and metadata indicating that the client analytics data is associated with a particular category of data; and

based on the media server identifier, correlating the client analytics data and the server analytics data.

8. The method of claim 7 , wherein the metadata includes a plurality of tags.

9. The method of claim 8 , further comprising analyzing the client analytics data based on categories identified by the plurality of tags.

10. The method of claim 7 , further comprising generating a graphical user interface (GUI) based on the client analytics data.

11. The method of claim 7 , further comprising:

transmitting the command to the client device;

receiving the additional client analytics data from the client device, the additional client analytics data associated with at least one of receiving, processing, or playback of the media stream and including the media server identifier; and

based on the media server identifier, correlating the additional client analytics data with the client analytics data, the server analytics data, or a combination thereof.

12. The method of claim 11 , further comprising:

receiving, from a second client device, second client analytics data associated with at least one of receiving, processing, or playback of the media stream and including the media server identifier; and

based on the media server identifier, correlating the second client analytics data with the client analytics data, the server analytics data, or a combination thereof.

13. The method of claim 12 , further comprising:

receiving, from a second media server, second server analytics data comprising one or more performance characteristics of the second media server and including a second media server identifier uniquely identifying the second media server;

receiving, from a third client device, third client analytics data associated with at least one of receiving, processing, or playback of a second media stream and including the second media server identifier; and

based on the second media server identifier, correlating the second server analytics data with the third client analytics data.

14. The method of claim 7 , further comprising periodically receiving the additional client analytics data from the client device.