Anonymizing location data

1. A computer-implemented method for providing location information, the method comprising:

receiving, by a user device from an application server, a request for a location of the user device;

defining a geographic cell having a physical area based on a designated location corresponding to an application option setting selected for an application associated with the application server;

identifying a set of available participating mobile devices to which the request for the location can be redirected that are currently physically located within the geographic cell;

selecting a participating mobile device from among the set of available participating mobile devices; and

routing the location request to the selected participating mobile device via an address associated with the selected participating mobile device.

2. The computer-implemented method of claim 1 , further comprising transmitting, from the selected participating mobile device, a location associated with the selected participating mobile device to the application server.

3. The computer-implemented method of claim 1 , wherein the user device and each participating mobile device of the set of participating mobile devices are each selected from a group consisting of: mobile smart phones, portable media player devices, portable fitness devices, and mobile gaming devices.

4. The computer-implemented method of claim 1 , wherein the application option setting includes a home option and a mobile option, and wherein the application option setting is set via a graphical user interface on the user device.

5. The computer-implemented method of claim 4 , further comprising:

defining the geographic cell based on a home location of the user device when the home option is selected and defining the geographic cell based on a current location of the user device when the mobile option is selected; and

redefining, in response to a determination that a number of available participating mobile devices within the geographic cell is less than a minimum threshold, the geographic cell to expand the physical area.

6. The computer-implemented method of claim 1 , further comprising:

defining a second geographic cell having a different physical area based on a second designated location corresponding to a second application option setting selected for a second application associated with a second application server;

identifying, in response to a second request for the location of the user device, a second set of available participating mobile devices that are currently physically located within the second geographic cell;

selecting a second participating mobile device from among the second set of available participating mobile devices; and

routing the second location request to the selected second participating mobile device via an address associated with the selected second participating mobile device.

7. The computer-implemented method of claim 1 , further comprising obtaining an address for each of the set of available participating mobile devices.

8. A computer program product for providing location information embodied in a computer readable storage device which, when executed by at least one computer device, causes the at least one computer device to:

receive, by a user device from an application server, a request for a location of the user device;

define a geographic cell having a physical area based on a designated location corresponding to an application option setting selected for an application associated with the application server;

identify a set of available participating mobile devices to which the request for the location can be redirected that are currently physically located within the geographic cell;

select a participating mobile device from among the set of available participating mobile devices; and

route the location request to the selected participating mobile device via an address associated with the selected participating mobile device.

9. The computer program product of claim 8 , wherein the set of available participating mobile devices is selected based on an assigned geographic location and current location of each of the available participating mobile devices.

10. The computer program product of claim 8 , wherein the user device and participating mobile devices are selected from a group consisting of: mobile smart phones, portable media player devices, portable fitness devices, and mobile gaming devices.

11. The computer program product of claim 8 , further comprising program instructions to display a graphical user interface on the user device, wherein the application setting option is set via the graphical user interface, and wherein the application option setting includes a home option and a mobile option.

12. The computer program product of claim 11 , further comprising program instructions to:

define the geographic cell based on a home location of the user device when the home option is selected and define the geographic cell based on a current location of the user device when the mobile option is selected; and

redefine, in response to a determination that a number of available participating mobile devices within the geographic cell is less than a minimum threshold, the geographic cell to expand the physical area.

13. The computer program product of claim 8 , further comprising program instructions to:

define a second geographic cell having a different physical area based on a second designated location corresponding to a second application option setting selected for a second application associated with a second application server;

identify, in response to a second request for the location of the user device, a second set of available participating mobile devices that are currently physically located within the second geographic cell;

select a second participating mobile device from among the second set of available participating mobile devices; and

route the second location request to the selected second participating mobile device via an address associated with the selected second participating mobile device.

14. The computer program product of claim 8 , further comprising program instructions to obtain an address for each of the set of available participating mobile devices.

15. A computer system for providing location information, the computer system comprising:

a memory medium comprising program instructions;

a bus coupled to the memory medium; and

a processor for executing the program instructions, the instructions causing the system to:

receive, by a user device from an application server, a request for a location of user device;

define a geographic cell having a physical area based on a designated location corresponding to an application option setting selected for an application associated with the application server;

identify a set of available participating mobile devices to which the request for the location can be redirected that are currently physically located within the geographic cell;

select a participating mobile device from among the set of available participating mobile devices; and

route the location request to the selected participating mobile device via an address associated with the selected participating mobile device.

16. The computer system of claim 15 , wherein the user device and participating mobile devices are selected from a group consisting of: mobile smart phones, portable media player devices, portable fitness devices, and mobile gaming devices.

17. The computer system of claim 15 , further comprising program instructions to display a graphical user interface on the user device, wherein the application setting option is set via the graphical user interface, and wherein the application option setting includes a home option and a mobile option.

18. The computer system of claim 17 , further comprising program instructions to:

define the geographic cell based on a home location of the user device when the home option is selected and define the geographic cell based on a current location of the user device when the mobile option is selected; and

redefine, in response to a determination that a number of available participating mobile devices within the geographic cell is less than a minimum threshold, the geographic cell to expand the physical area.

19. The computer system of claim 17 , further comprising program instructions to:

define a second geographic cell having a different physical area based on a second designated location corresponding to a second application option setting selected for a second application associated with a second application server;

identify, in response to a second request for the location of the user device, a second set of available participating mobile devices that are currently physically located within the second geographic cell;

select a second participating mobile device from among the second set of available participating mobile devices; and

route the second location request to the selected second participating mobile device via an address associated with the selected second participating mobile device.

20. The computer system of claim 15 , further comprising program instructions to obtain an address for each of the set of available participating mobile devices.