IP Library Granted Patent US 10,033,768
Granted Patent B1
US 10,033,768 · App. 15/721,766 · Granted Jul 24, 2018

Preserving privacy related to networked media consumption activities

Inventor: Damian John Reeves (Menlo Park, CA)
Assignee: Quantcast Corporation
H04L63/20G06F2221/2111H04L67/10H04L67/18H04L67/20
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Quick Facts
Patent No.
US 10,033,768
App. No.
15/721,766
Granted
Jul 24, 2018
Kind
B1
Abstract

Preserving privacy related to networked media consumption activity. Source privacy zones are defined and associated with privacy standards. Privacy standards include frequency criteria governing the storage of datasets including information associated with networked media consumption activity collected from the source privacy zone. Transaction requests including a networking protocol address are received over a network from a client device at a target location by a networked privacy system. The source privacy zone associated with the client device is identified. Using the networking protocol address to access characteristics having characteristic value(s), a dataset can be created including associating the networked media consumption activity with the characteristic and characteristic value(s). The dataset is pre-processed to comply with the privacy standards. The networking protocol address is discarded. The pre-processed dataset can be stored in a filtered database on a physical storage device at a storage location coupled to the networked privacy system.

Claims (41)

1. A method comprising:

associating a privacy standard with each respective privacy zone of a plurality of privacy zones, the privacy standard comprising a minimum frequency criterion for characteristics of client devices; and

receiving a request for content, the request related to networked media consumption activity of a client device, and responsive to receiving the request:

selecting a privacy zone from the plurality of privacy zones for the client device according to a location of the client device;

accessing a characteristic of the client device;

estimating a frequency of the accessed characteristic in the selected privacy zone; and

responsive to the estimated frequency satisfying the minimum frequency criterion of the selected privacy zone's privacy standard, adding the accessed characteristic to a dataset.

2. The method of claim 1 , further comprising:

responsive to the estimated frequency not satisfying the minimum frequency criterion of the selected privacy zone's privacy standard, preventing the accessed characteristic from being added to the dataset.

3. The method of claim 1 , wherein the request comprises the characteristic of the client device.

4. The method of claim 1 , wherein accessing comprises retrieving a characteristic from information received in the request.

5. The method of claim 1 , wherein the privacy standard comprises restrictions associated with a location of a networked privacy system.

6. The method of claim 1 , wherein the privacy standard comprises restrictions associated with a location of the dataset.

7. The method of claim 1 , wherein the request is sent from the client device to a networked privacy system.

8. The method of claim 1 , further comprising:

storing the dataset in a storage at a networked privacy system.

9. A non-transitory computer-readable storage medium executing computer program instructions, the computer program instructions comprising instructions for:

associating a privacy standard with each respective privacy zone of a plurality of privacy zones, the privacy standard comprising a minimum frequency criterion for characteristics of client devices; and

receiving a request for content, the request related to networked media consumption activity of a client device, and responsive to receiving the request:

selecting a privacy zone from the plurality of privacy zones for the client device according to a location of the client device;

accessing a characteristic of the client device;

estimating a frequency of the accessed characteristic in the selected privacy zone; and

responsive to the estimated frequency satisfying the minimum frequency criterion of the selected privacy zone's privacy standard, adding the accessed characteristic to a dataset.

10. The computer-readable storage medium of claim 9 , wherein the instructions further comprise:

storing the dataset in a storage at a networked privacy system.

11. The computer-readable storage medium of claim 9 , wherein accessing comprises retrieving a characteristic from information received in the request.

12. The computer-readable storage medium of claim 9 , wherein the instructions further comprise:

responsive to the estimated frequency not satisfying the minimum frequency criterion of the selected privacy zone's privacy standard, preventing the accessed characteristic from being added to the dataset.

13. A system, comprising:

a processor; and

a computer readable non-transitory storage medium storing processor-executable computer program instructions, the instructions comprising instructions for:

associating a privacy standard with each respective privacy zone of a plurality of privacy zones, the privacy standard comprising a minimum frequency criterion for characteristics of client devices; and

receiving a request for content, the request related to networked media consumption activity of a client device, and responsive to receiving the request:

selecting a privacy zone from the plurality of privacy zones for the client device according to a location of the client device;

accessing a characteristic of the client device;

estimating a frequency of the accessed characteristic in the selected privacy zone; and

responsive to the estimated frequency satisfying the minimum frequency criterion of the selected privacy zone's privacy standard, adding the accessed characteristic to a dataset.

14. The system of claim 13 , wherein the instructions further comprise:

storing the dataset in a storage at a networked privacy system.

15. The system of claim 13 , wherein:

accessing comprises retrieving a characteristic from information received in the request.

Assignments (9)
RELEASE OF SECURITY INTEREST Recorded Jun 21, 2024
From: BANK OF AMERICA, N.A.
To: QUANTCAST CORPORATION
Reel/Frame 067807/0017 →
SECURITY INTEREST Recorded Jun 18, 2024
From: QUANTCAST CORPORATION
To: CRYSTAL FINANCIAL LLC D/B/A SLR CREDIT SOLUTIONS
Reel/Frame 067777/0613 →
SECURITY INTEREST Recorded Dec 5, 2022
From: QUANTCAST CORPORATION
To: VENTURE LENDING & LEASING IX, INC.; WTI FUND X, INC.
Reel/Frame 062066/0265 →
RELEASE OF SECURITY INTEREST Recorded Sep 30, 2021
From: WELLS FARGO BANK, NATIONAL ASSOCIATION
To: QUANTCST CORPORATION
Reel/Frame 057678/0832 →
SECURITY INTEREST Recorded Sep 30, 2021
From: QUANTCAST CORPORATION
To: BANK OF AMERICA, N.A., AS AGENT
Reel/Frame 057677/0297 →
RELEASE OF SECURITY INTEREST Recorded Mar 15, 2021
From: TRIPLEPOINT VENTURE GROWTH BDC CORP.
To: QUANTCAST CORPORATION
Reel/Frame 055599/0282 →
SECURITY INTEREST Recorded May 20, 2020
From: QUANTCAST CORPORATION
To: WELLS FARGO BANK, NATIONAL ASSOCIATION
Reel/Frame 052717/0840 →
SECURITY INTEREST Recorded Aug 7, 2018
From: QUANTCAST CORPORATION
To: TRIPLEPOINT VENTURE GROWTH BDC CORP.
Reel/Frame 046733/0305 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Oct 6, 2017
From: REEVES, DAMIAN JOHN
To: QUANTCAST CORP.
Reel/Frame 043807/0296 →
Continuity (6)
Continuation 15274090 · Sep 23, 2016
Continuation 14743966 · Jun 18, 2015
Continuation 14306832 · Jun 17, 2014
Continuation 14022525 · Sep 10, 2013
Continuation 13433121 · Mar 28, 2012
Continuation 12340259 · Dec 19, 2008