IP Library Granted Patent US 10,585,942
Granted Patent B2
US 10,585,942 · App. 15/724,136 · Granted Mar 10, 2020

Presentation of search results to mobile devices based on viewing history

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Quick Facts
Patent No.
US 10,585,942
App. No.
15/724,136
Filed
Oct 3, 2017
Granted
Mar 10, 2020
Kind
B2
Art Unit
2167
USPC
707/727
Abstract

A system for presenting targeted search results to a mobile communication facility, where the search results are based on a viewing history of audio content consumed by a user on a mobile communication facility, the audio content delivered by a carrier of cellular services to the mobile communication facility. Upon receiving a query from the mobile communication facility the system determines whether the query is contextually more relevant to audio content than search results unrelated to the audio content based on the viewing history. This determination is used to direct the mobile communication facility to prioritize a search result from the query based on the search result being related to the audio content consumed by the user, over search results from the query unrelated to the audio content consumed by the user.

Claims (50)

1. One or more non-transitory computer readable devices having stored thereon instructions which, when executed by one or more processors, cause the one or more processors to:

obtain a viewing history of audio content consumed by a user on a mobile communication facility, the audio content delivered by a carrier of cellular services to the mobile communication facility;

receive from the mobile communication facility a query;

determine that the query is contextually more relevant to the audio content than search results unrelated to the audio content based on the viewing history; and

direct the mobile communication facility to prioritize a search result from the query, wherein the prioritization is based on the search result being related to the audio content consumed by the user, over search results from the query unrelated to the audio content consumed by the user.

2. The one or more non-transitory computer readable devices of claim 1 , wherein the instructions cause the one or more processors to:

present one or more search results based on a downloading history of at least some audio content from the carrier.

3. The one or more non-transitory computer readable devices of claim 1 , wherein the instructions cause the one or more processors to:

present one or more search results based on timing and duration of listening to the audio content delivered by the carrier.

4. The one or more non-transitory computer readable devices of claim 1 , wherein the instructions cause the one or more processors to:

present one or more search results based on bookmarks, made by the user, related to the audio content.

5. The one or more non-transitory computer readable devices of claim 1 , wherein the instructions cause the one or more processors to:

present one or more search results based on a usage pattern by the user related to the audio content.

6. The one or more non-transitory computer readable devices of claim 1 , wherein the instructions cause the one or more processors to:

present one or more search results based on a service purchased by the user.

7. The one or more non-transitory computer readable devices of claim 1 , wherein the instructions cause the one or more processors to:

present one or more search results based on category-based inferences related to a category of the audio content.

8. The one or more non-transitory computer readable devices of claim 1 , wherein the instructions cause the one or more processors to:

present one or more search results based on regression analysis related to the viewing history of audio content.

9. The one or more non-transitory computer readable devices of claim 1 , wherein the instructions cause the one or more processors to:

present one or more search results based on neural networks related to the viewing history of audio content.

10. The one or more non-transitory computer readable devices of claim 1 , wherein the instructions cause the one or more processors to:

present one or more search results based on a hidden query related to the audio content.

11. The one or more non-transitory computer readable devices of claim 1 , wherein the instructions cause the one or more processors to:

present one or more search results based on a viewing history of video content provided by the carrier.

12. The one or more non-transitory computer readable devices of claim 1 , wherein the mobile communication facility is a cellular phone.

13. The one or more non-transitory computer readable devices of claim 1 , wherein the mobile communication facility has an operating system utilizing Mobile Information Device Profile (MIDP) compatible software.

14. The one or more non-transitory computer readable devices of claim 1 , wherein the instructions cause the one or more processors to:

obtain the viewing history of audio content via a 3G network from the mobile communication facility.

15. A computer-implemented method, comprising:

obtaining a viewing history of audio content consumed by a user on a mobile communication facility, the audio content delivered by a carrier of cellular services to the mobile communication facility;

receiving a query from the mobile communication facility;

determining that the query is contextually more relevant to the audio content than search results unrelated to the audio content based on the viewing history; and

directing the mobile communication facility to prioritize a search result from the query, wherein the prioritization is based on the search result being related to the audio content consumed by the user, over search results from the query unrelated to the audio content consumed by the user.

16. The method of claim 15 , comprising:

presenting one or more search results based on a service purchased by the user.

17. The method of claim 15 , wherein the audio content is associated with a television program, and the method comprising:

presenting one or more search results based on a usage pattern by the user related to the audio content.

18. The method of claim 15 , comprising:

presenting one or more search results based on timing and duration of viewing the audio content delivered by the carrier.

19. The method of claim 15 , comprising at least one of:

presenting one or more search results based on bookmarks, made by the user, related to the audio content; or

presenting the one or more search results based on category-based inferences related to a category of the audio content.

20. A system, comprising:

one or more processors; and

memory comprising instructions that when executed by the one or more processors cause the one or more processors to:

obtain a viewing history of audio content consumed by a user on a mobile communication facility, the audio content delivered by a carrier of cellular services to the mobile communication facility;

receive a query from the mobile communication facility;

determine that the query is contextually more relevant to the audio content than search results unrelated to the audio content based on the viewing history; and

direct the mobile communication facility to prioritize a search result from the query, wherein the prioritization is based on the search result being related to the audio content consumed by the user, over search results from the query unrelated to the audio content consumed by the user.

Assignments (8)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Oct 21, 2024
From: BLUE HILLS, SERIES 95 OF ALLIED SECURITY TRUST I
To: LEMON INC.
Reel/Frame 069192/0515 →
NUNC PRO TUNC ASSIGNMENT Recorded May 10, 2022
From: YAHOO AD TECH LLC
To: BLUE HILLS, SERIES 95 OF ALLIED SECURITY TRUST I
Reel/Frame 059925/0354 →
CHANGE OF NAME Recorded Mar 22, 2022
From: VERIZON MEDIA INC.
To: YAHOO AD TECH LLC
Reel/Frame 059471/0902 →
MERGER Recorded Feb 13, 2020
From: MILLENNIAL MEDIA LLC
To: OATH (AMERICAS) INC.
Reel/Frame 051928/0851 →
CHANGE OF NAME Recorded Feb 13, 2020
From: OATH (AMERICAS) INC
To: VERIZON MEDIA INC.
Reel/Frame 051929/0086 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Oct 4, 2017
From: RAMER, JOREY; SOROCA, ADAM; DOUGHTY, DENNIS
To: JUMPTAP, INC
Reel/Frame 043779/0248 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Oct 4, 2017
From: JUMPTAP, INC
To: MILLENNIAL MEDIA, INC.
Reel/Frame 043779/0367 →
CHANGE OF NAME Recorded Oct 4, 2017
From: MILLENNIAL MEDIA, INC.
To: MILLENNIAL MEDIA LLC
Reel/Frame 044126/0494 →