Mobile device identification

1. A computer program product comprising:

a computer readable storage medium readable by one or more processing unit and storing instructions for execution by one or more processor for performing a method comprising:

receiving a first mobile device fingerprint of a mobile device and an identifier associated to the first mobile device fingerprint;

receiving a second mobile device fingerprint of the mobile device and a MAC address associated to the second mobile device fingerprint; and

associating received data received from the mobile device to the identifier, the associating including using the first mobile device fingerprint and the second mobile device fingerprint, wherein the associating includes determining that the first mobile device fingerprint and the second mobile device fingerprint are matching mobile device fingerprints according to a matching criteria.

2. The computer program product of claim 1 , wherein the received data is received data associated to the MAC address.

3. The computer program product of claim 1 , wherein the received data is data for use in performing triangulation positioning.

4. The computer program product of claim 1 , wherein the received data is data for use in positioning, and wherein the method includes sending the mobile device a message using the identifier based on a current position of the mobile device.

5. The computer program product of claim 1 , wherein the received data is data for use in performing positioning, and wherein the method includes sending the mobile device a message using the identifier based on a traveled path of the mobile device.

6. The computer program product of claim 1 , wherein the receiving a first mobile device fingerprint of a mobile device and an identifier associated to the first mobile device fingerprint includes receiving a message having each of the first mobile device fingerprint and the identifier formatted as payload data of the message, and wherein the receiving the second mobile device fingerprint of the mobile device and a MAC address associated to the second mobile device fingerprint includes receiving a received message having the second mobile device fingerprint formatted as payload data of the received message and the MAC address formatted as frame data of the received message.

7. The computer program product of claim 1 , wherein the method includes monitoring a connection node for received MAC addresses, identifying a recorded identifier of a data repository associated to a received MAC address, and sending a message responsively to the identifying.

8. The computer program product of claim 1 , wherein the method includes monitoring a connection node for received MAC addresses, identifying a recorded identifier of a data repository associated to a received MAC address, and sending a message responsively to the identifying, the message having one or more of the following based on the identifier: (a) a destination, and (b) content.

9. The computer program product of claim 1 , wherein according to the matching criteria the determining that the first mobile device fingerprint and the second mobile device fingerprint are matching mobile device fingerprints includes determining that the first mobile device fingerprint and the second mobile device fingerprint are matching mobile device fingerprints without the first mobile device fingerprint and the second mobile device fingerprint being identical.

10. The computer program product of claim 1 , wherein the determining that the first mobile device fingerprint and the second mobile device fingerprint are matching mobile device fingerprints includes using pattern recognition.

11. The computer program product of claim 1 , wherein the determining that the first mobile device fingerprint and the second mobile device fingerprint are matching mobile device fingerprints includes using a classification algorithm.

12. The computer program product of claim 1 , wherein the determining that the first mobile device fingerprint and the second mobile device fingerprint are matching mobile device fingerprints includes using a clustering algorithm.

13. The computer program product of claim 1 , wherein the received data is received through a data path that includes a wireless local area network.

14. The computer program product of claim 1 , wherein the first mobile device fingerprint is generated using a first marked up content rendering engine to hash non-private attributes of the mobile device, and wherein the second mobile device fingerprint is generated using a second marked up content rendering engine to hash non-private attributes of the mobile device.

15. The computer program product of claim 1 , wherein the first mobile device fingerprint is generated using a first marked up content rendering engine to hash non-private attributes of the mobile device, wherein the second mobile device fingerprint is generated using a second marked up content rendering engine to hash non-private attributes of the mobile device, wherein the second marked up content rendering engine is a marked up content rendering engine of a web browser application, and wherein the first marked up content rendering engine is a marked up content rendering engine that simulates an attributes scan performed by a marked up content rendering engine of a browser application.