IP Library Granted Patent US 11,354,347
Granted Patent B2
US 11,354,347 · App. 16/116,310 · Granted Jun 7, 2022

Media content discovery and character organization techniques

Inventors: Rachel Payne (Aliso Viejo, CA); Meghana Bhatt (Aliso Viejo, CA); Natasha Mohanty (Aliso Viejo, CA)
Assignee: The Nielsen Company (US), LLC
G06F16/435G06F16/24578G06F16/3334G06F16/43G06F16/44G06F16/48G06F16/7867G06F16/68G06F16/78
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Quick Facts
Patent No.
US 11,354,347
App. No.
16/116,310
Granted
Jun 7, 2022
Kind
B2
Abstract

Techniques for recommending media are described. A character preference function comprising a plurality of preference coefficients is accessed. A first character model comprises a first set of attribute values for the plurality of attributes of a first character. The first and second characters are associated with a first and second salience value, respectively. A second character model comprises a second set of attribute values for the plurality of attributes of a second character of the plurality of characters. A first character rating is calculated using the plurality of preference coefficients and the first set of attribute values. A second character rating of the second character is calculated using the plurality of preference coefficients with the second set of attribute values. A media rating is calculated based on the first and second salience values and the first and second character ratings. A media is recommended based on the media rating.

Claims (46)

1. A computer-implemented method comprising:

accessing, by a computing system, character preference data for a user, wherein the character preference data identifies a first character that the user likes and a second character that the user dislikes, and wherein the first character and the second character appear in media content;

accessing, by the computing system, attribute values of the first character that the user likes;

accessing, by the computing system, attribute values of the second character that the user dislikes;

determining, by the computing system based on the attribute values of the first character and the attribute values of the second character, a character preference function for the user, wherein the character preference function comprises information identifying a plurality of preference coefficients, with each preference coefficient of the plurality of preference coefficients associated with a respective attribute of a plurality of attributes; and

using, by the computing system, the character preference function for the user to select one or more media contents from among a plurality of media contents, wherein using the character preference function for the user to select one or more media contents from among a plurality of media contents comprises determining a character rating for a character in a given media content from among the plurality of media contents based on the character preference function for the user and a character model for the character and recommending, based on the character rating, the given media content to the user.

2. The computer-implemented method of claim 1 , wherein determining the character preference function for the user comprises determining that the plurality of preference coefficients maximize a joint probability that the user likes the first character and dislikes the second character.

3. The computer-implemented method of claim 1 , further comprising:

prompting the user to identify characters that the user likes; and

based on the prompting, receiving the character preference data identifying the first character that the user likes.

4. The computer-implemented method of claim 1 , further comprising:

accessing physiological recording data for the user; and

determining the first character that the user likes using the physiological recording data for the user.

5. The computer-implemented method of claim 4 , wherein the physiological recording data comprises eye-tracking information or facial response information.

6. The computer-implemented method of claim 4 , wherein the physiological recording data is indicative of reactions of the user to characters as the user consumes the media content.

7. The computer-implemented method of claim 1 , wherein the character model for the character comprises a multidimensional representation of the plurality of attributes.

8. The computer-implemented method of claim 1 , further comprising determining a media content rating for the given media content based on the character rating for the character.

9. The computer-implemented method of claim 8 , wherein the recommending the given media content to the user is further based on the media content rating.

10. The computer-implemented method of claim 1 , further comprising rating a likelihood that the user will enjoy the given media content based on the character preference function for the user and the character model.

11. The computer-implemented method of claim 1 , wherein accessing attribute values of the first character that the user likes comprises:

accessing a character model for the first character that the user likes; and

accessing, from the character model for the first character that the user likes, the attribute values of the first character that the user likes.

12. A non-transitory computer-readable medium having stored thereon program instructions that upon execution by a processor, cause performance of a set of acts comprising:

accessing character preference data for a user, wherein the character preference data identifies a first character that the user likes and a second character that the user dislikes, and wherein the first character and the second character appear in media content;

accessing attribute values of the first character that the user likes;

accessing attribute values of the second character that the user dislikes;

determining, based on the attribute values of the first character and the attribute values of the second character, a character preference function for the user, wherein the character preference function comprises information identifying a plurality of preference coefficients, with each preference coefficient of the plurality of preference coefficients associated with a respective attribute of a plurality of attributes; and

using the character preference function for the user to select one or more media contents from among a plurality of media contents, wherein using the character preference function for the user to select one or more media contents from among a plurality of media contents comprises determining a character rating for a character in a given media content from among the plurality of media contents based on the character preference function for the user and a character model for the character and recommending, based on the character rating, the given media content to the user.

13. The non-transitory computer-readable medium of claim 12 , wherein the set of acts further comprises:

prompting the user to identify characters that the user likes; and

based on the prompting, receiving the character preference data identifying the first character that the user likes.

14. The non-transitory computer-readable medium of claim 12 , wherein the set of acts further comprises:

accessing physiological recording data for the user; and

determining the first character that the user likes using the physiological recording data for the user.

15. A computing system comprising a processor coupled to a memory, the computing system configured for performing a set of acts comprising:

accessing character preference data for a user, wherein the character preference data identifies a first character that the user likes and a second character that the user dislikes, and wherein the first character and the second character appear in media content;

accessing attribute values of the first character that the user likes;

accessing attribute values of the second character that the user dislikes;

determining, based on the attribute values of the first character and the attribute values of the second character, a character preference function for the user, wherein the character preference function comprises information identifying a plurality of preference coefficients, with each preference coefficient of the plurality of preference coefficients associated with a respective attribute of a plurality of attributes; and

using the character preference function for the user to select one or more media contents from among a plurality of media contents, wherein using the character preference function for the user to select one or more media contents from among a plurality of media contents comprises determining a character rating for a character in a given media content from among the plurality of media contents based on the character preference function for the user and a character model for the character and recommending, based on the character rating, the given media content to the user.

16. The computing system of claim 15 , wherein the set of acts further comprises:

prompting the user to identify characters that the user likes; and

based on the prompting, receiving the character preference data identifying the first character that the user likes.

17. The computing system of claim 15 , wherein the set of acts further comprises:

accessing physiological recording data for the user; and

determining the first character that the user likes using the physiological recording data for the user.

Assignments (9)
RELEASE (REEL 053473 / FRAME 0001) Recorded May 11, 2023
From: CITIBANK, N.A.
To: A. C. NIELSEN COMPANY, LLC; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE MEDIA SERVICES, LLC; THE NIELSEN COMPANY (US), LLC; NETRATINGS, LLC
Reel/Frame 063603/0001 →
RELEASE (REEL 054066 / FRAME 0064) Recorded May 11, 2023
From: CITIBANK, N.A.
To: A. C. NIELSEN COMPANY, LLC; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE MEDIA SERVICES, LLC; THE NIELSEN COMPANY (US), LLC; NETRATINGS, LLC
Reel/Frame 063605/0001 →
SECURITY INTEREST Recorded May 8, 2023
From: GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; GRACENOTE, INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC
To: ARES CAPITAL CORPORATION
Reel/Frame 063574/0632 →
SECURITY INTEREST Recorded Apr 28, 2023
From: GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; GRACENOTE, INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC
To: CITIBANK, N.A.
Reel/Frame 063561/0381 →
SECURITY AGREEMENT Recorded Jan 31, 2023
From: GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; GRACENOTE, INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC
To: BANK OF AMERICA, N.A.
Reel/Frame 063560/0547 →
CORRECTIVE ASSIGNMENT TO CORRECT THE PATENTS LISTED ON SCHEDULE 1 RECORDED ON 6-9-2020 PREVIOUSLY RECORDED ON REEL 053473 FRAME 0001. ASSIGNOR(S) HEREBY CONFIRMS THE SUPPLEMENTAL IP SECURITY AGREEMENT. Recorded Oct 7, 2020
From: A.C. NIELSEN (ARGENTINA) S.A.; A.C. NIELSEN COMPANY, LLC; ACN HOLDINGS INC.; ACNIELSEN CORPORATION; ACNIELSEN ERATINGS.COM; AFFINNOVA, INC.; ART HOLDING, L.L.C.; ATHENIAN LEASING CORPORATION; CZT/ACN TRADEMARKS, L.L.C.; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; NETRATINGS, LLC; NIELSEN AUDIO, INC.; NIELSEN CONSUMER INSIGHTS, INC.; NIELSEN CONSUMER NEUROSCIENCE, INC.; NIELSEN FINANCE CO.; NIELSEN FINANCE LLC; NIELSEN INTERNATIONAL HOLDINGS, INC.; NIELSEN MOBILE, LLC; NMR INVESTING I, INC.; TCG DIVESTITURE INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC; VIZU CORPORATION; VNU MARKETING INFORMATION, INC.; NMR LICENSING ASSOCIATES, L.P.; NIELSEN HOLDING AND FINANCE B.V.; THE NIELSEN COMPANY B.V.; VNU INTERNATIONAL B.V.
To: CITIBANK, N.A
Reel/Frame 054066/0064 →
SUPPLEMENTAL SECURITY AGREEMENT Recorded Jun 9, 2020
From: A. C. NIELSEN COMPANY, LLC; ACN HOLDINGS INC.; ACNIELSEN CORPORATION; ACNIELSEN ERATINGS.COM; AFFINNOVA, INC.; ART HOLDING, L.L.C.; ATHENIAN LEASING CORPORATION; CZT/ACN TRADEMARKS, L.L.C.; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; NETRATINGS, LLC; NIELSEN AUDIO, INC.; NIELSEN CONSUMER INSIGHTS, INC.; NIELSEN CONSUMER NEUROSCIENCE, INC.; NIELSEN FINANCE CO.; NIELSEN FINANCE LLC; NIELSEN INTERNATIONAL HOLDINGS, INC.; NIELSEN MOBILE, LLC; NIELSEN UK FINANCE I, LLC; NMR INVESTING I, INC.; TCG DIVESTITURE INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC; VIZU CORPORATION; VNU MARKETING INFORMATION, INC.; NMR LICENSING ASSOCIATES, L.P.; NIELSEN HOLDING AND FINANCE B.V.; THE NIELSEN COMPANY B.V.; VNU INTERNATIONAL B.V.
To: CITIBANK, N.A.
Reel/Frame 053473/0001 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Aug 30, 2018
From: FEM, INC.
To: THE NIELSEN COMPANY (US), LLC
Reel/Frame 046750/0844 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Aug 30, 2018
From: PAYNE, RACHEL; BHATT, MEGHANA; MOHANTY, NATASHA
To: FEM, INC.
Reel/Frame 046750/0815 →
Continuity (7)
Continuation 15786351 · Oct 17, 2017
Continuation 15238677 · Aug 16, 2016
Continuation 14800020 · Jul 15, 2015
Continuation 14466882 · Aug 22, 2014
Continuation 14065332 · Oct 28, 2013
Continuation 13844125 · Mar 15, 2013
Related Publication 20180365240A1 · Dec 20, 2018