IP Library Granted Patent US 10,827,224
Granted Patent B2
US 10,827,224 · App. 16/181,978 · Granted Nov 3, 2020

Modifying playback of replacement content responsive to detection of remote control signals that control a device providing video to the playback device

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Quick Facts
Patent No.
US 10,827,224
App. No.
16/181,978
Granted
Nov 3, 2020
Kind
B2
Abstract

In one aspect, an example method includes (i) providing, by a playback device, replacement media content for display; (ii) determining, by the playback device that while the playback device is displaying the replacement media content a remote control transmitted an instruction to a media device that provides media content to the playback device; (iii) determining, by the playback device, a playback-modification action corresponding to the instruction and the media device; and (iv) modifying, by the playback device, playback of the replacement media content in accordance with the playback-modification action.

Claims (51)

1. A method comprising:

identifying, by a playback device, a media device that provides media content to the playback device;

obtaining, by the playback device, a set of playback-modification actions corresponding to the media device;

providing, by the playback device, replacement media content for display;

while the playback device is displaying the replacement media content, receiving, using a receiver of the playback device, an instruction that a remote control transmitted to the media device;

selecting, by the playback device, a playback-modification action corresponding to the instruction from among the set of playback-modification actions corresponding to the media device; and

modifying, by the playback device, playback of the replacement media content in accordance with the playback-modification action.

2. The method of claim 1 , further comprising:

determining, by the playback device, a plurality of instructions transmitted by the remote control to the media device prior to the instruction,

wherein identifying the media device comprises identifying the media device based at least on the plurality of instructions.

3. The method of claim 1 , further comprising:

generating, by the playback device, a fingerprint from a portion of media content received from the media device,

wherein identifying the media device comprises identifying the media device based at least on the fingerprint.

4. The method of claim 1 , wherein the instruction comprises an instruction configured to cause performance of a channel-change operation, and wherein the playback-modification action comprises causing the display of the replacement media content to cease.

5. The method of claim 1 :

wherein determining the playback-modification action comprises (i) determining an overlay corresponding to the instruction and the media device and (ii) determining a region within a display of the playback device corresponding to the overlay, and

wherein modifying playback of the replacement media content comprises modifying a transparency of the region such that the overlay is visible through the replacement media content when the playback device provides the overlay for display.

6. The method of claim 5 , wherein modifying the transparency of the region comprises applying an opacity mask to the region.

7. The method of claim 1 , wherein the instruction comprises an instruction to access a menu, and wherein the playback-modification action comprises providing the menu within a first region of a display of the playback device and providing the replacement media content within a second region of the display.

8. The method of claim 7 , further comprising determining a template corresponding to the instruction and the media device, wherein the template specifies the first region and the second region.

9. The method of claim 8 , further comprising reducing a size of the replacement media content based on a size of the second region.

10. The method of claim 1 , wherein the instruction comprises a playback-speed adjustment, and wherein modifying playback of the replacement media content comprises adjusting a playback speed at which the replacement media content is provided.

11. The method of claim 1 , wherein the playback device comprises a television, and wherein providing the replacement media content for display comprises providing the replacement media content for display using a media player.

12. The method of claim 11 , wherein the replacement media content is an advertisement.

13. The method of claim 1 :

wherein determining that the remote control transmitted the instruction to the media device comprises detecting an infrared signal, and

wherein determining the playback-modification action comprises:

triggering an analysis of media content received by the playback device from the media device; and

determining the playback-modification action based on a result of the analysis.

14. A non-transitory computer-readable medium having stored thereon program instructions that upon execution by a processor, cause performance of a set of acts comprising:

identifying a media device that provides media content to a playback device;

obtaining a set of playback-modification actions corresponding to the media device;

providing replacement media content for display;

while the playback device is displaying the replacement media content, receiving, using a receiver of the playback device, an instruction that a remote control transmitted to the media device;

selecting a playback-modification action corresponding to the instruction from among the set of playback-modification actions corresponding to the media device; and

modifying playback of the replacement media content in accordance with the playback-modification action.

15. The non-transitory computer-readable medium of claim 14 , wherein the set of acts further comprises:

determining a plurality of instructions transmitted by the remote control to the media device prior to the instruction,

wherein identifying the media device comprises identifying the media device based at least on the plurality of instructions.

16. The non-transitory computer-readable medium of claim 14 , wherein the set of acts further comprises:

generating a fingerprint from a portion of media content received from the media device,

wherein identifying the media device comprises identifying the media device based at least on the fingerprint.

17. The non-transitory computer-readable medium of claim 14 , wherein the instruction comprises an instruction configured to cause performance of a channel-change operation, and wherein the playback-modification action comprises causing the display of the replacement media content to cease.

18. A computing system comprising:

one or more processors; and

a non-transitory computer-readable medium having stored thereon program instructions that are executable to cause the computing system to perform a set of acts comprising:

identifying a media device that provides media content to a playback device:

obtaining a set of playback-modification actions corresponding to the media device: providing replacement media content for display;

while the playback device is displaying the replacement media content, receiving, using a receiver of the playback device, an instruction that a remote control transmitted to the media device;

selecting a playback-modification action corresponding to the instruction from among the set of playback-modification actions corresponding to the media device; and

modifying playback of the replacement media content in accordance with the playback-modification action.

Assignments (10)
SECURITY INTEREST Recorded Sep 18, 2024
From: ROKU, INC.
To: CITIBANK, N.A.
Reel/Frame 068982/0377 →
RELEASE (REEL 053473 / FRAME 0001) Recorded May 11, 2023
From: CITIBANK, N.A.
To: A. C. NIELSEN COMPANY, LLC; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE MEDIA SERVICES, LLC; THE NIELSEN COMPANY (US), LLC; NETRATINGS, LLC
Reel/Frame 063603/0001 →
RELEASE (REEL 054066 / FRAME 0064) Recorded May 11, 2023
From: CITIBANK, N.A.
To: A. C. NIELSEN COMPANY, LLC; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE MEDIA SERVICES, LLC; THE NIELSEN COMPANY (US), LLC; NETRATINGS, LLC
Reel/Frame 063605/0001 →
TERMINATION AND RELEASE OF INTELLECTUAL PROPERTY SECURITY AGREEMENT (REEL/FRAME 056982/0194) Recorded Feb 22, 2023
From: MORGAN STANLEY SENIOR FUNDING, INC.
To: ROKU, INC.; ROKU DX HOLDINGS, INC.
Reel/Frame 062826/0664 →
PATENT SECURITY AGREEMENT SUPPLEMENT Recorded Jun 29, 2021
From: ROKU, INC.
To: MORGAN STANLEY SENIOR FUNDING, INC.
Reel/Frame 056982/0194 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Apr 30, 2021
From: GRACENOTE, INC.
To: ROKU, INC.
Reel/Frame 056103/0786 →
PARTIAL RELEASE OF SECURITY INTEREST Recorded Apr 20, 2021
From: CITIBANK, N.A.
To: THE NIELSEN COMPANY (US), LLC; GRACENOTE, INC.
Reel/Frame 056973/0280 →
CORRECTIVE ASSIGNMENT TO CORRECT THE PATENTS LISTED ON SCHEDULE 1 RECORDED ON 6-9-2020 PREVIOUSLY RECORDED ON REEL 053473 FRAME 0001. ASSIGNOR(S) HEREBY CONFIRMS THE SUPPLEMENTAL IP SECURITY AGREEMENT. Recorded Oct 7, 2020
From: A.C. NIELSEN (ARGENTINA) S.A.; A.C. NIELSEN COMPANY, LLC; ACN HOLDINGS INC.; ACNIELSEN CORPORATION; ACNIELSEN ERATINGS.COM; AFFINNOVA, INC.; ART HOLDING, L.L.C.; ATHENIAN LEASING CORPORATION; CZT/ACN TRADEMARKS, L.L.C.; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; NETRATINGS, LLC; NIELSEN AUDIO, INC.; NIELSEN CONSUMER INSIGHTS, INC.; NIELSEN CONSUMER NEUROSCIENCE, INC.; NIELSEN FINANCE CO.; NIELSEN FINANCE LLC; NIELSEN INTERNATIONAL HOLDINGS, INC.; NIELSEN MOBILE, LLC; NMR INVESTING I, INC.; TCG DIVESTITURE INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC; VIZU CORPORATION; VNU MARKETING INFORMATION, INC.; NMR LICENSING ASSOCIATES, L.P.; NIELSEN HOLDING AND FINANCE B.V.; THE NIELSEN COMPANY B.V.; VNU INTERNATIONAL B.V.
To: CITIBANK, N.A
Reel/Frame 054066/0064 →
SUPPLEMENTAL SECURITY AGREEMENT Recorded Jun 9, 2020
From: A. C. NIELSEN COMPANY, LLC; ACN HOLDINGS INC.; ACNIELSEN CORPORATION; ACNIELSEN ERATINGS.COM; AFFINNOVA, INC.; ART HOLDING, L.L.C.; ATHENIAN LEASING CORPORATION; CZT/ACN TRADEMARKS, L.L.C.; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; NETRATINGS, LLC; NIELSEN AUDIO, INC.; NIELSEN CONSUMER INSIGHTS, INC.; NIELSEN CONSUMER NEUROSCIENCE, INC.; NIELSEN FINANCE CO.; NIELSEN FINANCE LLC; NIELSEN INTERNATIONAL HOLDINGS, INC.; NIELSEN MOBILE, LLC; NIELSEN UK FINANCE I, LLC; NMR INVESTING I, INC.; TCG DIVESTITURE INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC; VIZU CORPORATION; VNU MARKETING INFORMATION, INC.; NMR LICENSING ASSOCIATES, L.P.; NIELSEN HOLDING AND FINANCE B.V.; THE NIELSEN COMPANY B.V.; VNU INTERNATIONAL B.V.
To: CITIBANK, N.A.
Reel/Frame 053473/0001 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Nov 6, 2018
From: THIELEN, KURT R.; MERCHANT, SHASHANK; DUNKER, PETER; CREMER, MARKUS K.; SEO, CHUNGWON; LEE, SEUNGHYEONG; SCHERF, STEVEN D.
To: GRACENOTE, INC.
Reel/Frame 047426/0062 →