IP Library Granted Patent US 11,030,993
Granted Patent B2
US 11,030,993 · App. 16/388,753 · Granted Jun 8, 2021

Advertisement selection by linguistic classification

Inventors: Jun Huang (Fremont, CA); Kiran Garaga Lokeswarappa (Mountain View, CA); Joel Gedalius (Baltimore, MD); Bernard Mont-Reynaud (Sunnyvale, CA)
Assignee: SoundHound, Inc.
G10L15/02G06F40/205G06F40/211G06F40/253G06N20/00G06Q30/0251G06Q30/0276G06Q30/0277G10L15/063G10L15/1815G10L25/90H04L67/306G10L15/22G10L15/26G10L25/51G10L2015/025
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Quick Facts
Patent No.
US 11,030,993
App. No.
16/388,753
Granted
Jun 8, 2021
Kind
B2
Abstract

A method is provided for advertisement selection. The method includes recognizing words from user speech over a large number of interactions, computing a number of unique words uttered during the interactions, classifying the user by the number of unique words uttered during the interactions, and selecting an advertisement targeted to the classified users.

Claims (25)

1. A computer-implemented method of advertisement selection, the method comprising:

recognizing, by a processor, words from user speech over multiple interactions;

computing, by a processor, a number of unique words uttered during the interactions;

classifying, by a processor, the user by the number of unique words uttered during the interactions;

selecting, by a processor, an advertisement targeted to the classified user; and

providing, by a processor, the selected advertisement to the classified user in the form of multimedia,

wherein the user is classified by assigning an English proficiency score to the user.

2. A computer-implemented method of advertisement selection, the method comprising:

recognizing, by a processor, words from user speech over multiple interactions;

computing, by a processor, an average word length of the recognized words;

classifying, by a processor, the user by the average word length;

selecting, by a processor, an advertisement targeted to the classified user; and

providing, by a processor, the selected advertisement to the classified user in the form of multimedia.

3. The computer-implemented method of claim 1 , wherein the interactions are multi-session interactions.

4. The computer-implemented method of claim 2 , wherein the interactions are multi-session interactions.

5. The computer-implemented method of claim 2 , wherein the user is classified according to one or more of age, gender, English proficiency, education level and socio-economic status.

6. The computer-implemented method of claim 2 , wherein the user is classified according to two or more of age, gender, English proficiency, education level and socio-economic status.

7. The computer-implemented method of claim 2 , wherein the user is classified according to three or more of age, gender, English proficiency, education level and socio-economic status.

8. The computer-implemented method of claim 2 , wherein the user is classified according to four or more of age, gender, English proficiency, education level and socio-economic status.

9. The computer-implemented method of claim 2 , wherein the user is classified according to each of age, gender, English proficiency, education level and socio-economic status.

10. The computer-implemented method of claim 1 , wherein the user is classified according to one or more of age, gender, English proficiency, education level and socio-economic status.

11. The computer-implemented method of claim 1 , wherein the user is classified according to two or more of age, gender, English proficiency, education level and socio-economic status.

12. The computer-implemented method of claim 1 , wherein the user is classified according to three or more of age, gender, English proficiency, education level and socio-economic status.

13. The computer-implemented method of claim 1 , wherein the user is classified according to four or more of age, gender, English proficiency, education level and socio-economic status.

14. The computer-implemented method of claim 1 , wherein the user is classified according to each of age, gender, English proficiency, education level and socio-economic status.

Assignments (11)
SECURITY INTEREST Recorded Aug 9, 2024
From: SOUNDHOUND, INC.
To: MONROE CAPITAL MANAGEMENT ADVISORS, LLC, AS COLLATERAL AGENT
Reel/Frame 068526/0413 →
RELEASE OF SECURITY INTEREST Recorded Jun 11, 2024
From: ACP POST OAK CREDIT II LLC, AS COLLATERAL AGENT
To: SOUNDHOUND, INC.; SOUNDHOUND AI IP, LLC
Reel/Frame 067698/0845 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jun 27, 2023
From: SOUNDHOUND AI IP HOLDING, LLC
To: SOUNDHOUND AI IP, LLC
Reel/Frame 064205/0676 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jun 23, 2023
From: SOUNDHOUND, INC.
To: SOUNDHOUND AI IP HOLDING, LLC
Reel/Frame 064083/0484 →
RELEASE OF SECURITY INTEREST Recorded Apr 21, 2023
From: FIRST-CITIZENS BANK & TRUST COMPANY, AS AGENT
To: SOUNDHOUND, INC.
Reel/Frame 063411/0396 →
RELEASE OF SECURITY INTEREST Recorded Apr 19, 2023
From: OCEAN II PLO LLC, AS ADMINISTRATIVE AGENT AND COLLATERAL AGENT
To: SOUNDHOUND, INC.
Reel/Frame 063380/0625 →
SECURITY INTEREST Recorded Apr 17, 2023
From: SOUNDHOUND, INC.; SOUNDHOUND AI IP, LLC
To: ACP POST OAK CREDIT II LLC
Reel/Frame 063349/0355 →
CORRECTIVE ASSIGNMENT TO CORRECT THE COVER SHEET PREVIOUSLY RECORDED AT REEL: 056627 FRAME: 0772. ASSIGNOR(S) HEREBY CONFIRMS THE SECURITY INTEREST. Recorded Apr 12, 2023
From: SOUNDHOUND, INC.
To: OCEAN II PLO LLC, AS ADMINISTRATIVE AGENT AND COLLATERAL AGENT
Reel/Frame 063336/0146 →
SECURITY INTEREST Recorded Jun 18, 2021
From: OCEAN II PLO LLC, AS ADMINISTRATIVE AGENT AND COLLATERAL AGENT
To: SOUNDHOUND, INC.
Reel/Frame 056627/0772 →
SECURITY INTEREST Recorded Apr 1, 2021
From: SOUNDHOUND, INC.
To: SILICON VALLEY BANK
Reel/Frame 055807/0539 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Apr 18, 2019
From: MONT-REYNAUD, BERNARD; HUANG, JUN; LOKESWARAPPA, KIRAN GARAGA; GEDALIUS, JOEL
To: SOUNDHOUND, INC.
Reel/Frame 048932/0592 →