IP Library Granted Patent US 10,841,665
Granted Patent B2
US 10,841,665 · App. 16/597,597 · Granted Nov 17, 2020

Computing system with content-characteristic-based trigger feature

Inventors: Wilson Harron (Berkeley, CA); Konstantinos Antonios Dimitriou (Berkeley, CA)
Assignee: The Nielsen Company (US) LLP
H04N21/84G06K9/00718G06K9/00744G06K9/00758H04N21/23418H04N21/23424H04N21/242H04N21/4383H04N21/44008H04N21/4756H04N21/6125H04N21/812H04N21/845G06N20/00
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Quick Facts
Patent No.
US 10,841,665
App. No.
16/597,597
Granted
Nov 17, 2020
Kind
B2
Abstract

In one aspect, an example method includes (i) receiving, by a computing system, media content; (ii) generating, by the computing system, a fingerprint of a portion of the received media content; (iii) determining, by the computing system, that the received media content has a predefined characteristic; (iv) responsive to determining that the received media content has the predefined characteristic, transmitting, by the computing system, the generated fingerprint to a content identification server to identify the portion of the received media content; and (v) performing an action based on the identified portion of media content.

Claims (40)

1. A method comprising:

determining, by a computing system, that a first portion of media content includes a threshold extent of non-substantive media content;

responsive to determining that the first portion of the media content includes the threshold extent of non-substantive media content, transmitting, by the computing system, a fingerprint associated with a second portion of the media content to a content identification server to identify the second portion of the media content; and

performing an action based on the identified second portion of the media content.

2. The method of claim 1 , further comprising receiving the media content from a receiver connected to the computing system.

3. The method of claim 1 , wherein the computing system receives the first portion before receiving the second portion.

4. The method of claim 1 , wherein (i) the first portion is a program segment and the second portion is a commercial, (ii) the first portion is a first commercial and the second portion is a second commercial that is different from the first commercial, (iii) the first portion is a commercial and the second portion is a program segment, or (iv) the first portion is a first program segment and the second portion is a second program segment that is different from the first program segment.

5. The method of claim 1 , further comprising determining that the first portion and the second portion lack a threshold extent of similarity with each other.

6. The method of claim 5 , wherein the fingerprint associated with the second portion is a second fingerprint, wherein the method further comprises:

determining that a first fingerprint associated with the first portion and the second fingerprint associated with the second portion lack a threshold extent of similarity with each other.

7. The method of claim 5 , wherein determining that the first portion and the second portion lack a threshold extent of similarity with each other further comprises determining, by a trained classifier of the computer system, that the first portion and the second portion lack a threshold extent of similarity with each other.

8. The method of claim 7 , wherein the media content is video content and wherein determining that the first portion includes a threshold extent of non-substantive media content comprises determining that the first portion includes a threshold extent of substantially black video content.

9. The method of claim 1 , wherein determining that the first portion includes a threshold extent of non-substantive media content further comprises determining, by a trained classifier of the computer system, that the first portion includes a threshold extent of non-substantive media content.

10. The method of claim 1 , further comprising generating the fingerprint associated with the second portion of the media content responsive to determining that the first portion of the media content includes the threshold extend of non-substantive media content.

11. The method of claim 10 , wherein generating the fingerprint associated with the second portion of the media content and transmitting the fingerprint to the content identification server to identify the second portion of the media content both occur proximate a time of the determining that the first portion of the media content includes the threshold extend of non-substantive media content.

12. The method of claim 1 , further comprising:

presenting, via a user interface of the computer system, the second portion of media content, and wherein taking action based on the identified second portion of media content comprises causing supplemental content to be presented in conjunction with the second portion of media content being presented by the user interface of the computer system.

13. The method of claim 1 , wherein taking action based on the identified second portion of media content comprises recording presentation of the identified second portion of media content for use in a media content ratings system.

14. The method of claim 1 , wherein the media content is video content.

15. A non-transitory computer-readable medium having stored thereon program instructions executable by a processor of a computing system for causing the computing system to perform acts comprising:

processing received media content, wherein the media content comprises a first portion and a second portion;

generating a fingerprint of the second portion of the media content;

determining that the first portion of the media content includes a threshold extent of non-substantive media content;

responsive to determining that the first portion of the media content includes the threshold extend of non-substantive media content, transmitting the generated fingerprint to a content identification server to identify the second portion of the media content; and

causing performance of an action based on the identified second portion of the media content.

16. The non-transitory computer-readable medium of claim 15 , wherein in receiving the media content, the instruction code is executable by the processor to cause the computing system to perform acts comprising: receiving the media content from a receiver connected to the computing system.

17. The non-transitory computer-readable medium of claim 15 , wherein the instruction code is executable by the processor to cause the computing system to perform further acts comprising:

determining that the first portion and the second portion lack a threshold extent of similarity with each other responsive to determining that the first portion of the media content includes a threshold extent of non-substantive media content.

18. The non-transitory computer-readable medium of claim 15 , wherein the instruction code is executable by the processor to cause the computing system to perform further acts comprising:

presenting, via a user interface of the computing system, the second portion of the media content, and wherein taking action based on the identified second portion of the media content comprises causing supplemental content to be presented in conjunction with the portion of the media content being presented by the computing system.

19. A computing system configured for performing a set of acts comprising:

a communication interface;

a processor; and

a non-transitory computer-readable medium having stored thereon program instructions that upon execution by the processor, cause performance of a set of acts comprising:

receiving, via the communication interface, media content, wherein the media content comprises a first portion and a second portion;

generating a fingerprint of the second portion of the media content;

determining that the first portion of the media content includes a threshold extent of non-substantive media content;

responsive to determining that the first portion of the media content includes the threshold extend of non-substantive media content, transmitting the fingerprint to a content identification server to identify the second portion of the media content; and

performing an action based on the identified second portion of the media content.

20. The computing system of claim 19 , wherein the computing system is connected to a receiver and is configured to receive the media content from the receiver.

Assignments (10)
SECURITY INTEREST Recorded Sep 18, 2024
From: ROKU, INC.
To: CITIBANK, N.A.
Reel/Frame 068982/0377 →
RELEASE (REEL 053473 / FRAME 0001) Recorded May 11, 2023
From: CITIBANK, N.A.
To: A. C. NIELSEN COMPANY, LLC; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE MEDIA SERVICES, LLC; THE NIELSEN COMPANY (US), LLC; NETRATINGS, LLC
Reel/Frame 063603/0001 →
RELEASE (REEL 054066 / FRAME 0064) Recorded May 11, 2023
From: CITIBANK, N.A.
To: GRACENOTE, INC.; A. C. NIELSEN COMPANY, LLC; EXELATE, INC.; GRACENOTE MEDIA SERVICES, LLC; THE NIELSEN COMPANY (US), LLC; NETRATINGS, LLC
Reel/Frame 063605/0001 →
TERMINATION AND RELEASE OF INTELLECTUAL PROPERTY SECURITY AGREEMENT (REEL/FRAME 056982/0194) Recorded Feb 22, 2023
From: MORGAN STANLEY SENIOR FUNDING, INC.
To: ROKU, INC.; ROKU DX HOLDINGS, INC.
Reel/Frame 062826/0664 →
PATENT SECURITY AGREEMENT SUPPLEMENT Recorded Jun 29, 2021
From: ROKU, INC.
To: MORGAN STANLEY SENIOR FUNDING, INC.
Reel/Frame 056982/0194 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Apr 30, 2021
From: GRACENOTE, INC.
To: ROKU, INC.
Reel/Frame 056103/0786 →
PARTIAL RELEASE OF SECURITY INTEREST Recorded Apr 20, 2021
From: CITIBANK, N.A.
To: THE NIELSEN COMPANY (US), LLC; GRACENOTE, INC.
Reel/Frame 056973/0280 →
CORRECTIVE ASSIGNMENT TO CORRECT THE PATENTS LISTED ON SCHEDULE 1 RECORDED ON 6-9-2020 PREVIOUSLY RECORDED ON REEL 053473 FRAME 0001. ASSIGNOR(S) HEREBY CONFIRMS THE SUPPLEMENTAL IP SECURITY AGREEMENT. Recorded Oct 7, 2020
From: A.C. NIELSEN (ARGENTINA) S.A.; A.C. NIELSEN COMPANY, LLC; ACN HOLDINGS INC.; ACNIELSEN CORPORATION; ACNIELSEN ERATINGS.COM; AFFINNOVA, INC.; ART HOLDING, L.L.C.; ATHENIAN LEASING CORPORATION; CZT/ACN TRADEMARKS, L.L.C.; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; NETRATINGS, LLC; NIELSEN AUDIO, INC.; NIELSEN CONSUMER INSIGHTS, INC.; NIELSEN CONSUMER NEUROSCIENCE, INC.; NIELSEN FINANCE CO.; NIELSEN FINANCE LLC; NIELSEN INTERNATIONAL HOLDINGS, INC.; NIELSEN MOBILE, LLC; NMR INVESTING I, INC.; TCG DIVESTITURE INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC; VIZU CORPORATION; VNU MARKETING INFORMATION, INC.; NMR LICENSING ASSOCIATES, L.P.; NIELSEN HOLDING AND FINANCE B.V.; THE NIELSEN COMPANY B.V.; VNU INTERNATIONAL B.V.
To: CITIBANK, N.A
Reel/Frame 054066/0064 →
SUPPLEMENTAL SECURITY AGREEMENT Recorded Jun 9, 2020
From: A. C. NIELSEN COMPANY, LLC; ACN HOLDINGS INC.; ACNIELSEN CORPORATION; ACNIELSEN ERATINGS.COM; AFFINNOVA, INC.; ART HOLDING, L.L.C.; ATHENIAN LEASING CORPORATION; CZT/ACN TRADEMARKS, L.L.C.; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; NETRATINGS, LLC; NIELSEN AUDIO, INC.; NIELSEN CONSUMER INSIGHTS, INC.; NIELSEN CONSUMER NEUROSCIENCE, INC.; NIELSEN FINANCE CO.; NIELSEN FINANCE LLC; NIELSEN INTERNATIONAL HOLDINGS, INC.; NIELSEN MOBILE, LLC; NIELSEN UK FINANCE I, LLC; NMR INVESTING I, INC.; TCG DIVESTITURE INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC; VIZU CORPORATION; VNU MARKETING INFORMATION, INC.; NMR LICENSING ASSOCIATES, L.P.; NIELSEN HOLDING AND FINANCE B.V.; THE NIELSEN COMPANY B.V.; VNU INTERNATIONAL B.V.
To: CITIBANK, N.A.
Reel/Frame 053473/0001 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Nov 12, 2019
From: HARRON, WILSON; DIMITRIOU, KONSTANTINOS ANTONIOS
To: GRACENOTE, INC.
Reel/Frame 050983/0827 →