Stranded asset management in customer service call centers

1. A system, comprising:

a processor coupled to a memory that stores instructions that when executed by the processor cause the processor to:

determine a wait time associated with a response to a support request in an established support session initiated by a user that is in a waiting queue, wherein the established support session is an audio, video, or textual chat session utilizing one or more user devices including smart watches and augmented or virtual reality glasses;

identify one or more characteristics of the support request;

correlate the one or more characteristics with at least one content item;

create a playlist of one or more content items that matches the wait time; and

initiate rendering of the playlist of one or more content items during the wait time.

2. The system of claim 1 , wherein the support session is an audio session and the at least one content item is an audio content item.

3. The system of claim 1 , wherein the support session is a textual chat session and the at least one content item is a visual content item.

4. The system of claim 1 , wherein the instructions further cause the processor to:

present an inducement to the user to opt-in to receiving the one or more content items; and

trigger delivery of the inducement to the user after receipt of the one or more content items in response to acceptance of the inducement.

5. The system of claim 1 , wherein create the playlist comprises selection of a single content item that fills the wait time.

6. The system of claim 1 , wherein create the playlist comprises repeated play of at least one of the one or more content items.

7. The system of claim 1 , wherein at least one of the one or more content items is outside original domain of the support request.

8. The system of claim 1 , wherein the one or more characteristics comprise at least one of user identity, location of the user, and day and time.

9. The system of claim 1 , wherein the one or more characteristics comprise at least one of subject of the request and identity of the user.

10. A method, comprising:

executing, on a processor, instructions that cause the processor to perform operations comprising:

determining a wait time associated with a response to a support request in an established support session initiated by a user that is in a waiting queue;

identifying one or more characteristics of the support request;

correlating the one or more characteristics with at least one content item;

creating a playlist of one or more content items that matches the wait time; and

triggering rendering of the playlist of one or more content items during the wait time wherein at least one content item is repeated during rendering of the playlist.

11. The method of claim 10 , the operations further comprising triggering rendering of the playlist outside the established support session.

12. The method of claim 10 , the operations further comprising:

determining that the established support session is a voice session; and

correlating the one or more characteristics with at least one audio content item.

13. The method of claim 10 , the operations further comprising:

determining that the established support session is a textual chat session; and

correlating the one or more characteristics with at least one visual content item.

14. The method of claim 10 , the operations further comprising:

locating a profile associated with an identity of the user; and

identifying at least one of one or more characteristics from the profile.

15. The method of claim 10 , the operations further comprising:

presenting an inducement to the user to opt-in to receiving the one or more content items; and

trigging delivery of the inducement to the user after receipt of the one or more content items in response to acceptance of the inducement.

16. The method of claim 10 , wherein the content items are songs by one particular artist.

17. The method of claim 10 , wherein the content items are all drawn from the same website.

18. A non-transitory computer-readable storage medium comprising computer-executable instructions, which when executed via a processing unit on a computer performs acts, comprising:

determining a wait time associated with connection with a customer service representative in an established customer service session initiated by a user that is in a waiting queue;

identifying one or more characteristics associated with the connection;

correlating the one or more characteristics with at least one content item;

creating a playlist of one or more content items that match the wait time; and

triggering rendering of the playlist of one or more content items in the customer service session during the wait time, wherein content items are not repeated during rendering of the playlist.

19. The non-transitory computer-readable storage medium of claim 18 , further comprising:

determining that the established customer service session is a voice session; and

correlating the one or more characteristics with at least one audio content item.

20. The non-transitory computer-readable storage medium of claim 18 , further comprising:

determining that the established customer service session is a textual chat session; and

correlating the one or more characteristics with at least one visual content item.