IP Library Granted Patent US 11,245,963
Granted Patent B2
US 11,245,963 · App. 16/862,501 · Granted Feb 8, 2022

Methods and apparatus to determine when a smart device is out-of-tab

Inventors: Michael Evan Anderson (Chicago, IL); Samantha M. Mowrer (San Francisco, CA); Robert Gottesman (Chicago, IL); Astha Jain (El Cerrito, CA)
Assignee: The Nielsen Company (US), LLC
H04N21/44222H04H60/31H04H60/37H04H60/45H04N21/6582
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Quick Facts
Patent No.
US 11,245,963
App. No.
16/862,501
Granted
Feb 8, 2022
Kind
B2
Abstract

Methods, apparatus, systems and articles of manufacture to determine whether a smart device is in-tab are disclosed. An example apparatus includes a labelled data generator to identify a first smart television that corresponds to a first panelist by comparing first data from the first smart television to second data from the first panelist; and generate training data by labelling the first smart television as in-tab or out-of-tab based on the second data from the first panelist; and a model trainer to train a model using the training data, the model trainer to train the model to determine a tab status for a second smart television.

Claims (34)

1. An apparatus comprising:

a labelled data generator to:

identify a first smart television that corresponds to a first panelist by comparing first data from the first smart television to second data from the first panelist; and

generate training data by labelling the first smart television as in-tab or out-of-tab based on the second data from the first panelist; and

a model trainer to train a model using the training data, the model trainer to train the model to determine a tab status for a second smart television.

2. The apparatus of claim 1 , wherein the first data includes at least one of a media identifier, a smart television identifier, a timestamp, tuning data, or disconnect data.

3. The apparatus of claim 1 , wherein the second data is meter data indicative of media exposure of the first panelist.

4. The apparatus of claim 1 , wherein the labelled data generator is to identify that the first smart television corresponds to the first panelist when a threshold amount of tuning data of the first data is consistent with the second data.

5. The apparatus of claim 1 , wherein the labelled data generator is to label the first smart television as out-of-tab when tuning data of the first data is inconsistent with meter data of the second data.

6. The apparatus of claim 1 , further including a model implementor to implement the model to determine the tab status for the second smart television based on third data from the first smart television.

7. The apparatus of claim 6 , wherein the tab status is at least one of in-tab or out-of-tab.

8. The apparatus of claim 6 , wherein the third data is part of fourth data from a population of smart televisions, the second smart television included in the population.

9. The apparatus of claim 8 , further including a report generator to:

in response to the model determining that the second smart television is out-of-tab, remove the third data from the fourth data; and

credit media based on the fourth data.

10. A non-transitory computer readable storage medium comprising instructions which, when executed cause one or more processors to at least:

identify a first smart television that corresponds to a first panelist by comparing first data from the first smart television to second data from the first panelist;

generate training data by labelling the first smart television as in-tab or out-of-tab based on the second data from the first panelist; and

train a model using the training data to determine a tab status for a second smart television.

11. The computer readable storage medium of claim 10 , wherein the first data includes at least one of a media identifier, a smart television identifier, a timestamp, tuning data, or disconnect data.

12. The computer readable storage medium of claim 10 , wherein the second data is meter data indicative of media exposure of the first panelist.

13. The computer readable storage medium of claim 10 , wherein the instructions cause the one or more processors to identify that the first smart television corresponds to the first panelist when a threshold amount of tuning data of the first data is consistent with the second data.

14. The computer readable storage medium of claim 10 , wherein the instructions cause the one or more processors to label the first smart television as out-of-tab when tuning data of the first data is inconsistent with meter data of the second data.

15. The computer readable storage medium of claim 10 , wherein the instructions cause the one or more processors to implement the model to determine the tab status for the second smart television based on third data from the first smart television.

16. The computer readable storage medium of claim 15 , wherein the tab status is at least one of in-tab or out-of-tab.

17. The computer readable storage medium of claim 15 , wherein the third data is part of fourth data from a population of smart televisions, the second smart television included in the population.

18. The computer readable storage medium of claim 17 , wherein the instructions cause the one or more processors to:

in response to the model determining that the second smart television is out-of-tab, remove the third data from the fourth data; and

credit media based on the fourth data.

19. A method to determine a status of a smart television, the method comprising:

identifying, by executing an instruction with a processor, a first smart television that corresponds to a first panelist by comparing first data from the first smart television to second data from the first panelist;

generating, by executing an instruction with the processor, training data by labelling the first smart television as in-tab or out-of-tab based on the second data from the first panelist; and

training, by executing an instruction with the processor, a model using the training data to determine a tab status for a second smart television.

20. The method of claim 19 , wherein the first data includes at least one of a media identifier, a smart television identifier, a timestamp, tuning data, or disconnect data.

Assignments (8)
RELEASE (REEL 054066 / FRAME 0064) Recorded May 11, 2023
From: CITIBANK, N.A.
To: A. C. NIELSEN COMPANY, LLC; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE MEDIA SERVICES, LLC; THE NIELSEN COMPANY (US), LLC; NETRATINGS, LLC
Reel/Frame 063605/0001 →
RELEASE (REEL 053473 / FRAME 0001) Recorded May 11, 2023
From: CITIBANK, N.A.
To: A. C. NIELSEN COMPANY, LLC; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE MEDIA SERVICES, LLC; THE NIELSEN COMPANY (US), LLC; NETRATINGS, LLC
Reel/Frame 063603/0001 →
SECURITY INTEREST Recorded May 8, 2023
From: GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; GRACENOTE, INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC
To: ARES CAPITAL CORPORATION
Reel/Frame 063574/0632 →
SECURITY INTEREST Recorded Apr 28, 2023
From: GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; GRACENOTE, INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC
To: CITIBANK, N.A.
Reel/Frame 063561/0381 →
SECURITY AGREEMENT Recorded Jan 31, 2023
From: GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; GRACENOTE, INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC
To: BANK OF AMERICA, N.A.
Reel/Frame 063560/0547 →
CORRECTIVE ASSIGNMENT TO CORRECT THE PATENTS LISTED ON SCHEDULE 1 RECORDED ON 6-9-2020 PREVIOUSLY RECORDED ON REEL 053473 FRAME 0001. ASSIGNOR(S) HEREBY CONFIRMS THE SUPPLEMENTAL IP SECURITY AGREEMENT. Recorded Oct 7, 2020
From: A.C. NIELSEN (ARGENTINA) S.A.; A.C. NIELSEN COMPANY, LLC; ACN HOLDINGS INC.; ACNIELSEN CORPORATION; ACNIELSEN ERATINGS.COM; AFFINNOVA, INC.; ART HOLDING, L.L.C.; ATHENIAN LEASING CORPORATION; CZT/ACN TRADEMARKS, L.L.C.; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; NETRATINGS, LLC; NIELSEN AUDIO, INC.; NIELSEN CONSUMER INSIGHTS, INC.; NIELSEN CONSUMER NEUROSCIENCE, INC.; NIELSEN FINANCE CO.; NIELSEN FINANCE LLC; NIELSEN INTERNATIONAL HOLDINGS, INC.; NIELSEN MOBILE, LLC; NMR INVESTING I, INC.; TCG DIVESTITURE INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC; VIZU CORPORATION; VNU MARKETING INFORMATION, INC.; NMR LICENSING ASSOCIATES, L.P.; NIELSEN HOLDING AND FINANCE B.V.; THE NIELSEN COMPANY B.V.; VNU INTERNATIONAL B.V.
To: CITIBANK, N.A
Reel/Frame 054066/0064 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Sep 8, 2020
From: ANDERSON, MICHAEL EVAN; MOWRER, SAMANTHA M.; GOTTESMAN, ROBERT; JAIN, ASTHA
To: THE NIELSEN COMPANY (US), LLC
Reel/Frame 053714/0778 →
SUPPLEMENTAL SECURITY AGREEMENT Recorded Jun 9, 2020
From: A. C. NIELSEN COMPANY, LLC; ACN HOLDINGS INC.; ACNIELSEN CORPORATION; ACNIELSEN ERATINGS.COM; AFFINNOVA, INC.; ART HOLDING, L.L.C.; ATHENIAN LEASING CORPORATION; CZT/ACN TRADEMARKS, L.L.C.; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; NETRATINGS, LLC; NIELSEN AUDIO, INC.; NIELSEN CONSUMER INSIGHTS, INC.; NIELSEN CONSUMER NEUROSCIENCE, INC.; NIELSEN FINANCE CO.; NIELSEN FINANCE LLC; NIELSEN INTERNATIONAL HOLDINGS, INC.; NIELSEN MOBILE, LLC; NIELSEN UK FINANCE I, LLC; NMR INVESTING I, INC.; TCG DIVESTITURE INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC; VIZU CORPORATION; VNU MARKETING INFORMATION, INC.; NMR LICENSING ASSOCIATES, L.P.; NIELSEN HOLDING AND FINANCE B.V.; THE NIELSEN COMPANY B.V.; VNU INTERNATIONAL B.V.
To: CITIBANK, N.A.
Reel/Frame 053473/0001 →
Continuity (1)
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