Systems and methods for generating for display recommendations that are temporally relevant to activities of a user and are contextually relevant to a portion of a media asset that the user is consuming

1. A method for generating media content recommendations, the method comprising:

receiving scheduling data, wherein the scheduling data comprises a plurality of activities;

retrieving a first characteristic of an activity of the plurality of activities, wherein the activity occurs at a geographic location and time;

determining that a media asset is currently being displayed, wherein the media asset is associated with a second characteristic;

comparing the first characteristic with the second characteristic; and

in response to the result of comparing the first characteristic with the second characteristic, generating for display a media content recommendation, wherein the media content recommendation is associated with a third characteristics that matches the first characteristic.

2. The method of claim 1 , wherein the scheduling data is associated with a profile of a user.

3. The method of claim 2 , wherein determining that a media asset is currently being displayed comprises:

receiving a selection of the media asset, wherein the media selection is associated with an account; and

determining that that account is related to the profile of the user.

4. The method of claim 3 , wherein comparing the first characteristic with the second characteristic is in response to determining that the account is related to the profile of the user.

5. The method of claim 1 , wherein receiving scheduling data further comprises:

identifying a plurality of non-media guidance applications that are associated with a profile of a user;

querying each non-media guidance application of the plurality of non-media guidance applications for information relating to activities the user has planned to participate in;

receiving, in response to the querying, information about an activity of the plurality of activities that the user has planned to participate in; and

adding the information to the plurality of activities.

6. The method of claim 5 , wherein querying each non-media guidance application comprises querying at least one of planning or conducting a travel activity, attendance at an event, content browsing, or messaging communications.

7. The method of claim 1 , wherein determining that the media asset is currently being displayed further comprises receiving a fourth characteristic associated with a portion of the media asset.

8. The method of claim 7 , wherein comparing the first characteristic with the second characteristic further comprises determining whether the first characteristic matches the fourth characteristic of the portion of the media asset.

9. The method of claim 1 , wherein the first characteristic includes a first plurality of characteristics and the second characteristic includes a second plurality of characteristics, and wherein comparing the first characteristic with the second characteristic further comprises:

determining a number of characteristics of the first plurality of characteristics that match a characteristic of the second plurality of characteristics;

comparing the number to a threshold;

determining, based on comparing the number to the threshold, that the number exceeds the threshold; and

in response to determining that the number exceeds the threshold, determining that the first characteristic matches the second characteristic.

10. The method of claim 9 , wherein comparing the number to a threshold further comprises:

determining a plurality of thresholds, wherein each threshold of the plurality of thresholds corresponds to a respective activity of the received plurality of activities; and

comparing the number that corresponds to a respective activity to a threshold of the plurality of thresholds that corresponds to the respective activity.

11. The method of claim 1 , further comprising:

determining that a plurality of respective activities of the plurality of activities have respective characteristics that match the second characteristic; and

ranking each activity of the plurality of respective activities of the received plurality of activities based on a number of the characteristics of each activity of the plurality of respective activities of the plurality of activities that match the second characteristic,

wherein generating for display the media content recommendation comprises generating for display a media content recommendation for a highest ranked activity.

12. The method of claim 1 , wherein generating for display a media content recommendation in response to the result of comparing the first characteristic with the second characteristic further comprises matching the media content recommendation to the activity of the received plurality of activates according to a geographic location.

13. A system for generating media content recommendations, the system comprising:

control circuitry configured to:

receive scheduling data, wherein the scheduling data comprises a plurality of activities;

retrieve a first characteristic of an activity of the plurality of activities, wherein the activity occurs at a geographic location and time;

determine that a media asset is currently being displayed, wherein the media asset is associated with a second characteristic;

compare the first characteristic with the second characteristic; and

in response to the result of comparing the first characteristic with the second characteristic, generate for display a media content recommendation, wherein the media content recommendation is associated with a third characteristics that matches the first characteristic.

14. The system of claim 13 , wherein the scheduling data is associated with a profile of a user and when determining that a media asset is currently being displayed, the control circuitry is further configured to:

receive a selection of the media asset, wherein the media selection is associated with an account; and

determine that that account is related to the profile of the user.

15. The system of claim 13 , wherein, when receiving scheduling data, the control circuitry is further configured to:

identify a plurality of non-media guidance applications that are associated with a profile of a user;

query each non-media guidance application of the plurality of non-media guidance applications for information relating to activities the user has planned to participate in;

receive, in response to the querying, information about an activity of the plurality of activities that the user has planned to participate in; and

add the information to the plurality of activities.

16. The system of claim 15 , wherein, when querying each non-media guidance application, the control circuitry is further configured to query at least one of planning or conducting a travel activity, attendance at an event, content browsing, or messaging communications.

17. The system of claim 13 , wherein, when determining that the media asset is currently being displayed, the control circuitry is further configured to receive a fourth characteristic associated with a portion of the media asset and when comparing the first characteristic with the second characteristic, the control circuitry is further configured to determine whether the first characteristic matches the fourth characteristic associated with the portion of the media asset.

18. The system of claim 13 , wherein the first characteristic includes a first plurality of characteristics and the second characteristic includes a second plurality of characteristics, and when comparing the first characteristic with the second characteristic, the control circuitry is further configured to:

determine a number of characteristics of the first plurality of characteristics that match a characteristic of the second plurality of characteristics;

compare the number to a threshold;

determine, based on comparing the number to the threshold, that the number exceeds the threshold; and

in response to determining that the number exceeds the threshold, determine that the first characteristic matches the second characteristic.

19. The system of claim 13 , wherein, when generating for display a media content recommendation in response to the result of comparing the first characteristic with the second characteristic, the control circuitry is further configured to match the media content recommendation to the activity of the received plurality of activates according to a geographic location.