Augmented reality content selection and display based on printed objects having security features
Systems, methods and techniques for automatically recognizing two-dimensional real world objects with an augmented reality display device, and augmenting or enhancing the display of such real world objects by superimposing virtual images such as a still or video advertisement, a story or other virtual image presentation. In non-limiting embodiments, the real world object includes visible features including visible security features and a recognition process takes the visible security features into account when recognizing the object and/or displaying superimposed virtual images.
1. A method for delivering media comprising:
delivering, for image capture by a portable device, an object including at least one visible indicia imprinted on the object such that the captured image of the object is not constrained in position and/or orientation;
specifying at least one restricted area of recognition of the captured image of the object for use in recognizing a pattern associated with the at least one visible indicia imprinted on the object based on the color and/or grey scale information in the restricted area of recognition, the at least one restricted area of recognition being defined to exclude at least one visible indicium imprinted on the object; and
specifying at least one media item for selective delivery in response to the recognized pattern and superimposition onto a displayed image of the object.
2. The method of claim 1 wherein the superimposing is performed using a smart device display or smart glasses.
3. The method of claim 1 wherein the selected media item comprises a video, a picture or an audio message.
4. The method of claim 1 wherein the recognizing comprises recognizing at least one of presence, position, dimensions and/or an orientation of one or more indicia imprinted on the object.
5. The method of claim 1 wherein the object comprises a 2D or 3D object imprinted with characters.
6. A method of delivering media comprising:
receiving, from a portable device including an imaging device that captures an image of an object in a way that is not constrained in position and/or orientation, a captured image of the object including at least one visible indicia imprinted on the object;
using at least one restricted area of recognition on the captured image of the object to recognize a pattern associated with the at least one visible indicia imprinted on the object based on the color and/or grey scale information in the restricted area of recognition, the at least one restricted area of recognition being defined to exclude at least one visible indicium imprinted on the object; and
in response to the recognized pattern, selecting at least one media item and delivering the selected at least one media item to the portable device for superimposing onto a displayed image of the object.
7. The method of claim 6 wherein the portable device comprises a smart device display or smart glasses.
8. The method of claim 6 wherein the selected media item comprises a video, a picture or an audio message.
9. The method of claim 6 comprising recognizing at least one of presence, position, dimensions and/or an orientation of one or more indicia imprinted on the object.
10. The method of claim 6 wherein the object comprises a 2D or 3D object imprinted with characters.