Direct thermal and thermal transfer label combination

1. A label, comprising:

a substrate having a thermal print coating applied to a frontside of the substrate;

a liner having a first side and a second side, wherein the first side is affixed to a backside of the substrate and the second side having an aqueous resin-based thermal transfer receptive coating; and

the aqueous resin-based thermal transfer receptive coating is formed using a resin dissolved in ammonia and using an alkaline mixture that includes a wax;

wherein the thermal print coating enables direct thermal imaging on the frontside of the substrate;

wherein the aqueous resin-based thermal transfer receptive coating enables thermal transfer printing on the second side of the liner.

2. The label of claim 1 , wherein the liner becomes more opaque and less translucent with the aqueous resin-based thermal transfer receptive coating.

3. The label of claim 2 , wherein the liner becomes harder and conducive for thermal transfer printing by a thermal transfer print ribbon applied to the aqueous resin-based thermal transfer receptive coating.

4. The label of claim 3 , wherein the aqueous resin-based thermal transfer receptive coating is calendared, hardened, and smoothed on the second side of the liner.

5. The label of claim 1 , wherein the liner is a film that is translucent before the aqueous resin-based thermal transfer receptive coating is coated on the second side of the liner.

6. The label of claim 1 , wherein the thermal print coating activates for direct thermal imaging at an applied heat in excess of approximately 212 degrees Fahrenheit.

7. The label of claim 1 further comprising:

a perforation through the substrate and through a liner portion of the liner that defines a removable liner-label combination to permit a first portion of the substrate to be removed from remaining portions of the substrate and the liner portion of the liner attached thereto.

8. The label of claim 1 , wherein a pH of the resin-dissolved in ammonia is greater than 7.0.

9. The label of claim 8 , wherein the pH of the resin dissolved in ammonia is greater than a pH of ammonia.

10. The label of claim 1 , wherein the second side of the liner with the aqueous resin-based thermal transfer receptive coating can be imaged with Quick Response (QR) codes by thermal transfer printing.

11. The label of claim 1 , wherein the label is enabled for dual sided imaging by direct thermal imaging the thermal print coating and by the thermal transfer printing the aqueous resin-based thermal transfer receptive coating with indicia imaged on the frotrtside of the substrate and second indicia imaged on the second side of the liner and without any smearing and smudging.

12. A label, comprising:

a substrate with a removable label defined in a first portion of the substrate via a perforation die cut within the substrate;

a thermal print coating for direct thermal printing on a frotrtside of the first portion of the substrate;

a liner having a first side and a second side, the first side is affixed to a backside of the substrate, the second side having an aqueous resin-based thermal transfer receptive coating applied thereto, and a liner portion of the liner that corresponds with and aligns to the first portion of the substrate and the perforation die cut, the perforation die cut extends through the liner to define the liner portion;

the aqueous resin-based thermal transfer receptive coating enables thermal transfer printing on the second side of the liner, wherein the aqueous resin-based thermal transfer receptive coating having a resin dissolved in ammonia and is an alkaline mixture that includes a wax;

wherein the first portion of the substrate and the liner portion of the liner are enabled to be removed from remaining portions of the substrate and the liner as a removable label-liner combination with first indicia imaged on a corresponding frontside of the substrate by direct thermal printing and with second indicia imaged on a corresponding second side of the liner portion of the liner by thermal transfer printing.

13. The label of claim 12 , wherein the aqueous resin-based thermal transfer receptive coating is calendared, hardened, and smoothed on the second side of the liner portion of the liner.

14. The label-liner combination of claim 12 , wherein the pH of the resin dissolved in ammonia is greater than a pH of ammonia.

15. The label of claim 12 , wherein the thermal print coating does not activate for direct thermal imaging until an applied heat of approximately 220 degrees Fahrenheit is reached at which time direct thermal imaging on the frontside of the first portion of the substrate is activated.

16. The label of claim 12 , wherein the first side of the liner is adhered to a backside of the substrate.

17. A roll of labels, comprising:

a web of media that comprises a substrate aligned and adhered to a liner; the liner having a first side and a second side, and the substrate having a frontside and a backside;

a thermal print coating for direct thermal printing on the frontside of the substrate;

an aqueous resin-based thermal transfer receptive coating on the second side of the liner;

the aqueous resin-based thermal transfer receptive coating is a resin dissolved in ammonia and an alkaline mixture that includes comprises a wax; and

perforation die cuts that define a first portion the substrate and a liner portion of the liner, each perforation die cut defining a label-liner combination enabled to be removed from remaining portions of the substrate and the liner.

18. The roll of labels of claim 17 , wherein the aqueous resin-based thermal transfer receptive coating is calendared, hardened, and smoothed on the second of the liner.