IP Library Granted Patent US 11,669,846
Granted Patent B2
US 11,669,846 · App. 17/396,362 · Granted Jun 6, 2023

Method for web-based distribution of targeted advertising messages

Inventor: Hugues Courchesne (Drummondville, CA)
G06Q30/02G06Q30/0215G06Q30/0224G06Q30/0255G06Q30/0258G06Q30/0269
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Quick Facts
Patent No.
US 11,669,846
App. No.
17/396,362
Granted
Jun 6, 2023
Kind
B2
Abstract

A method for web browser-based distribution of targeted advertising messages is provided. An advertising party registers with a distributor of targeted advertising messages. An advertising campaign for goods targeting user demographic categories chosen by the advertising party is created, with advertising messages being customized for each category and the advertising messages being stored on a web server of the distributor. The advertising party pays the distributor for the advertising campaign. A user registers with the distributor for receiving advertising messages through a web browser and the user providing user demographic data and value account information at registration. The web browser home page of the user is configured with a user-specific URL corresponding to a set of targeted advertising messages according to the user demographic data. The user opens the browser and views the home page containing a target advertising message of the set of targeted advertising messages according to the user demographic category and the distributor credits the user value account upon the user viewing the advertising message.

Claims (22)

1. A method of application-based distribution of targeted advertising messages implemented by a electronic device including but not limited to a computer, a laptop, a smartphone, a tablet, a smart watch, a smart tv, a virtual reality headset, said electronic device including a CPU (Central Processing Unit), said application such as a web browser and any kind of application having a home page, said method comprising the steps of:

128-bit SSL (Secure Sockets Layer) encrypting the targeted advertising messages stored on a web server of an application or a distributor for producing encrypted targeted advertising messages which contain at least one of information about a product, a promotional offer related to the product, a discount, a premium, gift, a patronage reward, a product sample, purchase incentive;

registering an advertising party in said application or distributor electronic database with said encrypted targeted advertising messages;

storing on the application or distributor web server protected by a firewall the encrypted targeted advertising messages;

registering a user within said application electronic database, producing a user registration which includes an account ID (Identifier) and at least one or more of username, password, value account detail, demographic information including one or more of age, gender, location, marital status, personal interest;

the user registering for receiving at least one of said encrypted targeted advertising messages through said application;

receiving, from said user profile, a value account related to said user profile at said user registration and receiving data related to said user profile, that data including at least user account ID, password, information related to said value account, and demographic information including one or more of age, gender, location, occupation, education, and;

said CPU, upon said application connecting to said web server, providing a home page for said application;

the user identification module at said web server communicating with said electronic database and identifying said user and providing to said application a home page including said account ID and corresponding to said encrypted targeted advertising messages according to said user, wherein said home page and a unique home page for each respective user which includes the account ID;

said application launch configuration module communicating with said application for a first launch of the application under the control of said CPU;

said application configuring the launch settings of the home page of said application to said user-specific URL;

upon a second subsequent launch of said application, said application launching to said user-specific URL, wherein said configured launch settings of said application persist after said application is closed;

closing the application for producing a closed application, said application launch settings persisting, and being the same, after closing as before to closing;

said web server, under the control of said CPU, returning said home page to said user in accordance with said user-specific URL address when said application is launched again;

said home page containing at least one of said targeted advertising messages and a search engine in accordance with said data from said user profile;

said value account being credited under the control of said CPU upon said application web server returning said home page to said user;

and

said value account being credited under the control of said CPU upon said user performing a search query to said search engine page.

2. A method as claimed in claim 1 , said user providing a search query containing goods description to said search engine;

said search engine returning search results based on matching said goods description with said advertised goods by said advertising party and;

said web browser displaying a prize of said advertised goods by said advertising party to said user;

the user redeem the prize display on said search result page.

Assignments (2)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded May 7, 2026
From: IP3 2023, SERIES 923 OF ALLIED SECURITY TRUST I
To: RP INTELLECTUAL PARTNERS LLC
Reel/Frame 075782/0624 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jan 25, 2024
From: COURCHESNE, HUGUES
To: IP3 2023, SERIES 923 OF ALLIED SECURITY TRUST I
Reel/Frame 066243/0158 →
Continuity (3)
Continuation 16579185 · Sep 23, 2019
Continuation 10981478 · Nov 5, 2004
Related Publication 20220036375A1 · Feb 3, 2022