Granted Patent B2

US 11,681,938 · App. 17/397,825 · Granted Jun 20, 2023

Inventors: Melanie D. Courtright (Plano, TX); Vincent P. Derobertis (Plano, TX); Michael D. Bigby (Plano, TX); William C. Robinson (Plano, TX); Greg Ellis (Plano, TX); Heidi D. E. Wilton (Toronto, CA); John R. Rothwell (Plano, TX); Jeremy S. Antoniuk (Plano, TX)

Assignee: RESEARCH NOW GROUP, LLC

G06N7/04G06F9/00H04L9/40H04L12/00H04L12/4625H04W4/02H04L69/00

Abstract

Claims (81)

1. An apparatus for matching of disparate input data received from disparate input data systems in a computing network for establishing targeted communication to a user, the apparatus comprising:

a hardware data communication interface for:

establishing a first connection to a first input data system, the first input data system being associated with first input data associated with a first set of data attributes;

receiving the first input data on the first connection;

establishing a second connection to a second input data system, the second input data system being associated with second input data associated with a second set of data attributes;

receiving the second input data on the second connection;

transmitting a targeted communication to a user associated with a computing device; and

receiving a response to the targeted communication;

a data sensor for:

determining a first data attribute, from the first set of data attributes, associated with the first input data; and

determining a second data attribute, from the second set of data attributes, associated with the second input data; and

a hardware digital data processor for:

applying a data cleansing process to at least one attribute from the second set of data attributes;

determining the first data attribute matches the second data attribute;

determining, based on the first data attribute matching the second data attribute, the first input data matches the second input data;

identifying routing data associated with the first input data or the second input data;

generating the targeted communication for transmission, using the routing data, to the user associated with the computing device; and

first associating, with the first input data or the second input data, the response to the targeted communication.

2. The apparatus of claim 1 , wherein the hardware digital data processor is further for integrating the first input data with the second input data.

3. The apparatus of claim 1 , wherein the hardware data communication interface receives the first input data and the second input data in substantially real-time before the targeted communication is generated.

4. The apparatus of claim 1 , wherein the second input data is segmented into a first segment of input data and a second segment of input data.

5. The apparatus of claim 4 , wherein the hardware digital data processor is further for determining, based on the response to the targeted communication, whether to associate the first input data or the second input data with the first segment of input data or the second segment of input data.

6. The apparatus of claim 1 , wherein the hardware digital data processor is further for:

determining third input data received from a third input data system, the third input data previously matched with the first input data; and

second associating the third input data with the first association.

7. The apparatus of claim 1 , wherein the computing device comprises a mobile device.

8. The apparatus of claim 1 , wherein the second input data is part of third data at a first time, wherein the hardware digital data processor is further for determining the first input data matches the second input data at the first time.

9. The apparatus of claim 8 , wherein the hardware digital data processor is further for determining the second input data is not part of the third data at a second time, wherein the determination that the second input data is not part of the third data at the second time comprises a data absence event.

10. The apparatus of claim 9 , wherein the hardware digital data processor is further for second associating the data absence event with the first association.

11. The apparatus of claim 9 , wherein the hardware digital data processor is further for:

generating a second targeted communication for transmission, using the routing data, to the user associated with the computing device, the second targeted communication being based on the data absence event;

receiving a second response to the second targeted communication; and

second associating the second response with the first association.

12. The apparatus of claim 1 , wherein the second input data is part of third data at a first time, wherein the hardware digital data processor is further for determining the first input data matches the second input data at the first time, wherein the second input data is part of the third data at a second time, wherein the hardware digital data processor is further for:

determining the first input data does not match the second input data at the second time; and

second associating the determination that the first input data does not match the second input data at the second time with the first association.

13. The apparatus of claim 1 , wherein the hardware digital data processor is further for: determining a correlation between a third data attribute from the first set of data attributes and a fourth data attribute from the second set of data attributes; and constructing a correlative model based on the correlation.

14. The apparatus of claim 1 , wherein the first data attribute comprises a digital computing device data attribute, and wherein the digital computing device data attribute is based on monitoring a computing device history associated with the first input data or the second input data; or wherein the second input data comprises a predicted input data.

15. The apparatus of claim 1 , wherein the data cleansing process comprises at least one of modifying first information of the at least one attribute, adding second information to the at least one attribute, or deleting third information from the at least one attribute.

16. The apparatus of claim 1 , wherein the hardware digital data processor is further for:

determining third input data associated with the first input data system that matches with fourth input data associated with the second input data system;

determining attributes associated with matched input data;

determine, based on the attributes, a first segment of the input data and a second segment of the input data; and

generating, based on a substantially real-time attribute, a segment-targeted communication for transmission to the first segment of the input data.

17. The apparatus of claim 1 , wherein the hardware digital data processor is further for:

determining a substantially real-time attribute associated with the first input data or the second input data;

determining the substantially real-time attribute associated with the first input data is asynchronous with a matched set of attributes associated with the first input data or the second input data; and

generating a second targeted communication for substantially real-time transmission to the computing device.

18. The apparatus of claim 1 , wherein the hardware digital data processor is further for:

determining a substantially real-time attribute associated with the first input data or the second input data;

determining the substantially real-time attribute associated with the first input data is synchronous with a matched set of attributes associated with the first input data or the second input data; and

generating, based on the substantially real-time attribute, a second targeted communication for substantially real-time transmission to the computing device.

19. A method for matching of disparate input data received from disparate input data systems in a computing network for establishing targeted communication to a user, the method comprising:

establishing a first connection to a first input data system, the first input data system being associated with first input data, the first input data being associated with a first set of data attributes;

receiving, using a hardware data communication interface, the first input data on the first connection;

establishing a second connection to a second input data system, the second input data system being associated with second input data, the second input data being associated with a second set of data attributes;

receiving, using the hardware data communication interface, the second input data on the second connection;

determining a first data attribute, from the first set of data attributes, associated with the first input data;

determining a second data attribute, from the second set of data attributes, associated with the second input data;

applying, using a hardware data processor, a data cleansing process to at least one attribute from the second set of data attributes;

determining, using the hardware data processor, the first data attribute matches the second data attribute;

determining, using the hardware data processor, based on the first data attribute matching the second data attribute, the first input data matches the second input data;

identifying, using the hardware data processor, routing data associated with the first input data or the second input data;

generating, using the hardware data processor, a targeted communication for transmission, using the routing data, to a user associated with a computing device;

transmitting, using the hardware data communication interface, using the routing data, the targeted communication to the user associated with the computing device;

receiving, using the hardware data communication interface, a response to the targeted communication; and

associating, using the hardware data processor, with the first input data or the second input data, the response to the targeted communication.

20. A method for matching of disparate input data received from disparate input data systems in a computing network for establishing targeted communication to a user, the method comprising:

establishing a first connection to a first input data system, the first input data system being associated with first input data, the first input data being associated with a first set of data attributes;

receiving, using a hardware data communication interface, the first input data on the first connection;

establishing a second connection to a second input data system, the second input data system being associated with second input data, the second input data being associated with a second set of data attributes;

receiving, using the hardware data communication interface, the second input data on the second connection;

determining a first data attribute, from the first set of data attributes, associated with the first input data;

determining a second data attribute, from the second set of data attributes, associated with the second input data;

determining, using a hardware data processor, the first data attribute matches the second data attribute;

determining, using the hardware data processor, based on the first data attribute matching the second data attribute, the first input data matches the second input data;

identifying, using the hardware data processor, routing data associated with the first input data or the second input data;

generating, using the hardware data processor, a targeted communication for transmission, using the routing data, to a user accessing a computing device;

transmitting, using the hardware data communication interface, using the routing data, the targeted communication to the user accessing the computing device;

receiving, using the hardware data communication interface, a response to the targeted communication; and

associating, using the hardware data processor, with the first input data or the second input data, the response to the targeted communication.

Assignments (12)

Continuity (4)