Using coded identifiers for adaptive gaming

1. A gaming system comprising:

a wagering game machine including at least one display device;

one or more electronic processors; and

a memory storage device configured to store instructions, which when executed by at least one of the one or more electronic processors, cause the gaming system to:

detect a first coded identifier from a mobile device by scanning the first coded identifier presented on a display device of the mobile device via one or more scanning elements embedded in a display device of the at least one display device of the wagering game machine;

in response to the wagering game machine detecting the first coded identifier, conduct a wagering game session of the wagering game based at least partially on the first coded identifier; and

present, via the at least one display device, a second coded identifier associated with the wagering game session for detection by the mobile device via an image capture device of the mobile device.

2. The gaming system of claim 1 , wherein the first coded identifier identifies at least one characteristic associated with an activity performed prior to initiation of the wagering game session, and wherein the at least one display device of the wagering game machine presents wagering game content based, at least in part, on the at least one characteristic identified by the first coded identifier.

3. The gaming system of claim 2 , wherein the memory storage device is configured to store instructions which, when executed by the at least one of the one or more electronic processors, cause the gaming system to modify presentation of the wagering game content based on the at least one characteristic identified by the first coded identifier via one or more of generating a wagering game offer associated with the wagering game content, unlocking a portion of the wagering game content, customizing features of the wagering game content, changing a configuration of game play elements in the wagering game content, changing a character presented via the wagering game content, modifying a theme of the wagering game content, modifying a payout threshold associated with the wagering game content, and modifying an amount of monetary wagering units associated with the wagering game session.

4. The gaming system of claim 1 , wherein the memory storage device is configured to store instructions which, when executed by the at least one of the one or more electronic processors, cause the gaming system to:

receive player input for wagering game content of the wagering game session;

determine, in response to the player input for the wagering game content, information about the wagering game session; and

generate the second coded identifier, wherein the second coded identifier identifies the information about the wagering game session.

5. The gaming system of claim 4 , wherein the information about the wagering game session indicates one or more of player activity during the wagering game session, results of the wagering game session, conditions of the wagering game session, events occurring during the wagering game session, and player progress in the wagering game during the wagering game session.

6. The gaming system of claim 1 , wherein at least one of the first coded identifier or the second coded identifier is presented as a dot matrix barcode for detection.

7. The gaming system of claim 1 , wherein the wagering game machine includes at least one processor of the one or more electronic processors.

8. The gaming system of claim 1 , wherein the memory storage device is configured to store instructions which, when executed by the at least one of the one or more electronic processors, cause the gaming system to:

provide, for presentation during the wagering game session associated with the wagering game, wagering game content based, at least in part, on at least one characteristic of the first coded identifier;

detect an event that occurs during the wagering game session in response to player input associated with the wagering game content; and

generate the second coded identifier based on the event.

9. A method of operating a gaming system, the method comprising:

detecting, by a wagering game machine, a first coded identifier from a mobile device by scanning the first coded identifier presented on a display device of the mobile device via one or more scanning elements embedded in a display device of the wagering game machine;

in response to the wagering game machine detecting the first coded identifier, conducting, by the wager game machine, a wagering game session of the wagering game based at least partially, on the first coded identifier; and

present, via the display device of the wagering game machine, a second coded identifier associated with the wagering game session for detection by the mobile device via an image capture device of the mobile device.

10. The method of claim 9 , wherein the first coded identifier identifies at least one characteristic associated with an activity performed prior to initiation of the wagering game session, and wherein the at least one display device of the wagering game machine presents wagering game content based, at least in part, on the at least one characteristic identified by the first coded identifier.

11. The method of claim 10 further comprising modifying presentation of the wagering game content based on the at least one characteristic identified by the first coded identifier via one or more of generating a wagering game offer associated with the wagering game content, unlocking a portion of the wagering game content, customizing features of the wagering game content, changing a configuration of game play elements in the wagering game content, changing a character presented via the wagering game content, modifying a theme of the wagering game content, modifying a payout threshold associated with the wagering game content, and modifying an amount of monetary wagering units associated with the wagering game session.

12. The method of claim 9 further comprising:

receiving, by the wagering game machine, player input for wagering game content of the wagering game session;

determining, by the wagering game machine in response to the player input for the wagering game content, information about the wagering game session; and

generating, by the wagering game machine, the second coded identifier, wherein the second coded identifier identifies the information about the wagering game session.

13. The method of claim 12 wherein the information about the wagering game session indicates one or more of player activity during the wagering game session, results of the wagering game session, conditions of the wagering game session, events occurring during the wagering game session, and player progress in the wagering game during the wagering game session.

14. The method of claim 9 , further comprising modifying wagering game content in response to presentation of the first coded identifier.

15. The method of claim 14 , wherein the modifying the wagering game content comprises causing the gaming system to one or more of unlock a portion of the wagering game content based on at least one value that corresponds to at least one characteristic of the first coded identifier, wherein the at least one characteristic is associated with an activity performed prior to initiation of a wagering game session for the wagering game.

16. The method of claim 9 further comprising:

providing, by the wagering game machine for presentation during the wagering game session associated with the wagering game, wagering game content based, at least in part, on at least one characteristic of the first coded identifier;

detecting, by the wagering game machine, an event that occurs during the wagering game session in response to player input associated with the wagering game content; and

generating, by the wagering game machine, the second coded identifier based on the event.

17. A wagering game machine comprising:

at least one display device;

one or more scanning elements embedded in a display device of the at least one display device;

one or more electronic processors; and

a memory storage device configured to store instructions, which when executed by at least one of the one or more electronic processors, cause the wagering game machine to:

detect a first coded identifier from a mobile device by scanning the first coded identifier presented on a display device of the mobile device via the one or more scanning elements;

in response to the wagering game machine detecting the first coded identifier, conduct a wagering game session of the wagering game based at least partially on the first coded identifier; and

present, via the at least one display device, a second coded identifier associated with the wagering game session for detection by the mobile device via an image capture device of the mobile device.

18. The wagering game machine of claim 17 , wherein the first coded identifier identifies at least one characteristic associated with an activity performed prior to initiation of the wagering game session, and wherein the at least one display device of the wagering game machine presents wagering game content based, at least in part, on the at least one characteristic identified by the first coded identifier.

19. The wagering game machine of claim 18 , wherein the memory storage device is configured to store instructions which, when executed by the at least one of the one or more electronic processors, cause the wagering game machine to modify presentation of the wagering game content based on the at least one characteristic identified by the first coded identifier via one or more of generating a wagering game offer associated with the wagering game content, unlocking a portion of the wagering game content, customizing features of the wagering game content, changing a configuration of game play elements in the wagering game content, changing a character presented via the wagering game content, modifying a theme of the wagering game content, modifying a payout threshold associated with the wagering game content, and modifying an amount of monetary wagering units associated with the wagering game session.

20. The wagering game machine of claim 17 , wherein the memory storage device is configured to store instructions which, when executed by the at least one of the one or more electronic processors, cause the wagering game machine to:

receive player input for wagering game content of the wagering game session;

determine, in response to the player input for the wagering game content, information about the wagering game session; and

generate the second coded identifier, wherein the second coded identifier identifies the information about the wagering game session.