Dynamic code management
Systems and methods for performing dynamic code management, such as dynamic management of JavaScript tags in webpages or code segments in native applications, are disclosed. A user device loading a web or native application can access a factor, such as a user device-specific attribute or a piece of content of the webpage or native application being loaded. That factor can be applied to a rule that is evaluated (e.g., by the user device or a code server) to select one or more desired segments of code (e.g., JavaScript tags or native application code) to be executed by the user device from a pool of available code (e.g., pre-embedded code or dynamically injected code).
1. A computer-implemented method, comprising:
receiving an indication of content associated with a native application executed on a user device, wherein the native application includes a set of available code segments stored in memory of the user device, and wherein the set of available code segments correspond to different versions of an application interface associated with the native application;
generating a device inference based on the content, wherein the device inference indicates one or more capabilities associated with the user device;
accessing a set of rules associated with the native application, wherein the set of rules indicates which code segments from the set of available code segments are executable by the native application according to different content associated with the native application;
identifying one or more code segments based on the content associated with the native application and by applying the device inference to the set of rules, wherein the one or more code segments are identified from the set of available code segments;
generating decision data, wherein the decision data includes updates to the set of available code segments, and wherein the decision data indicates that the one or more code segments are to be executed by the native application;
transmitting the decision data, wherein when the decision data is received, the native application performs the updates and executes the one or more code segments to provide a particular version of the application interface through the user device; and
receiving rule update information corresponding to the set of rules and that defines an updated version of one or more rules from the set of rules, wherein the rule update information is processed to implement the updated version of the one or more rules, and wherein when a new indication of content is received, corresponding code segments are identified from the set of available code segments based on the updated version of the one or more rules.
2. The computer-implemented method of claim 1 , wherein the indication is received as a result of execution of a static tag included in the native application, and wherein the static tag causes the native application to provide the indication.
3. The computer-implemented method of claim 1 , wherein the content associated with the native application includes a title corresponding to the native application, a client identifier associated with the native application, or a portion of the native application being accessed through the user device.
4. The computer-implemented method of claim 1 , wherein the decision data includes executable code that, when executed by the native application, causes the native application to execute the one or more code segments.
5. A system, comprising:
one or more processors; and
memory storing thereon instructions that, as a result of being executed by the one or more processors, cause the system to:
receive an indication of content associated with a native application executed on a user device, wherein the native application includes a set of available code segments stored in memory of the user device, and wherein the set of available code segments correspond to different versions of an application interface associated with the native application;
generate a device inference based on the content, wherein the device inference indicates one or more capabilities associated with the user device;
access a set of rules associated with the native application, wherein the set of rules indicates which code segments from the set of available code segments are executable by the native application according to different content associated with the native application;
identify one or more code segments based on the content associated with the native application and by applying the device inference to the set of rules, wherein the one or more code segments are identified from the set of available code segments;
generate decision data, wherein the decision data includes updates to the set of available code segments, and wherein the decision data indicates that the one or more code segments are to be executed by the native application;
transmit the decision data, wherein when the decision data is received, the native application performs the updates and executes the one or more code segments to provide a particular version of the application interface through the user device; and
receive rule update information corresponding to the set of rules and that defines an updated version of one or more rules from the set of rules, wherein the rule update information is processed to implement the updated version of the one or more rules, and wherein when a new indication of content is received, corresponding code segments are identified from the set of available code segments based on the updated version of the one or more rules.
6. The system of claim 5 , wherein the indication is received as a result of execution of a static tag included in the native application, and wherein the static tag causes the native application to provide the indication.
7. The system of claim 5 , wherein the content associated with the native application includes a title corresponding to the native application, a client identifier associated with the native application, or a portion of the native application being accessed through the user device.
8. The system of claim 5 , wherein the decision data includes executable code that, when executed by the native application, causes the native application to execute the one or more code segments.
9. A non-transitory, computer-readable storage medium storing thereon executable instructions that, as a result of being executed by one or more processors of a computer system, cause the computer system to:
receive an indication of content associated with a native application executed on a user device, wherein the native application includes a set of available code segments stored in memory of the user device, and wherein the set of available code segments correspond to different versions of an application interface associated with the native application;
generate a device inference based on the content, wherein the device inference indicates one or more capabilities associated with the user device;
access a set of rules associated with the native application, wherein the set of rules indicates which code segments from the set of available code segments are executable by the native application according to different content associated with the native application;
identify one or more code segments based on the content associated with the native application and by applying the device inference to the set of rules, wherein the one or more code segments are identified from the set of available code segments;
generate decision data, wherein the decision data includes updates to the set of available code segments, and wherein the decision data indicates that the one or more code segments are to be executed by the native application;
transmit the decision data, wherein when the decision data is received, the native application performs the updates and executes the one or more code segments to provide a particular version of the application interface through the user device; and
receive rule update information corresponding to the set of rules and that defines an updated version of one or more rules from the set of rules, wherein the rule update information is processed to implement the updated version of the one or more rules, and wherein when a new indication of content is received, corresponding code segments are identified from the set of available code segments based on the updated version of the one or more rules.
10. The non-transitory, computer-readable storage medium of claim 9 , wherein the indication is received as a result of execution of a static tag included in the native application, and wherein the static tag causes the native application to provide the indication.
11. The non-transitory, computer-readable storage medium of claim 9 , wherein the content associated with the native application includes a title corresponding to the native application, a client identifier associated with the native application, or a portion of the native application being accessed through the user device.
12. The non-transitory, computer-readable storage medium of claim 9 , wherein the decision data includes executable code that, when executed by the native application, causes the native application to execute the one or more code segments.