Content presentation in head worn computing
Methods and systems for presenting digital content on a see-through display are disclosed. In some embodiments, the digital content is presented based on a display attribute associated with personal information related to a user of a wearable head device comprising the see-through display. In some embodiments, the digital content is associated with a geo-spatial location of a physical structure, and presenting the digital content on the see-through display comprises indicating a spatial relationship between the digital content and the physical structure.
1. A method, comprising:
retrieving personal information relating to a user of a wearable head device;
receiving digital content associated with a location type, wherein the digital content comprises an advertisement;
determining, via one or more sensors of the wearable head device, whether the user is at a geo-spatial location associated with the location type;
detecting, via the one or more sensors of the wearable head device, a physical structure associated with the geo-spatial location; and
in accordance with a determination that the user is at the geo-spatial location, presenting the advertisement on a see-through display of the wearable head device,
wherein:
presenting the advertisement on the see-through display comprises indicating a spatial relationship between the advertisement and the physical structure, and further comprises presenting the advertisement on the see-through display based on the personal information.
2. The method of claim 1 , wherein the personal information comprises one or more of demographic information, behavioral information, and travel information.
3. The method of claim 1 , wherein the advertisement is presented further in accordance with a determination that the wearable head device is oriented in a direction associated with the digital content.
4. The method of claim 1 , further comprising:
receiving a selection of the digital content via a user interface; and
in response to receiving the selection of the digital content, repositioning the advertisement with respect to the see-through display.
5. The method of claim 1 , further comprising:
identifying an object obstructing a view of the user; and
updating the presentation of the digital content to indicate the object obstructing the view.
6. The method of claim 1 , further comprising:
receiving sensor information from the wearable head device; and
updating a position of the presentation of the advertisement based on the sensor information.
7. The method of claim 1 , wherein the physical structure comprises one or more of a sports complex, a restaurant, a home of the user, and a place of work of the user.
8. A wearable head device, comprising:
one or more sensors;
a see-through display; and
one or more processors configured to perform a method comprising:
retrieving personal information relating to a user of the wearable head device;
receiving digital content associated with a location type, wherein the digital content comprises an advertisement;
determining, via the one or more sensors of the wearable head device, whether the user is at a geo-spatial location associated with the location type;
detecting, via the one or more sensors, a physical structure associated with the geo-spatial location;
in accordance with a determination that the user is at the geo-spatial location, presenting the advertisement on the see-through display,
wherein:
presenting the advertisement on the see-through display comprises indicating a spatial relationship between the advertisement and the physical structure, and further comprises presenting the advertisement on the see-through display based on the personal information.
9. The wearable head device of claim 8 , wherein the advertisement is presented further in accordance with a determination, based on the one or more sensors, that the wearable head device is oriented in a direction associated with the advertisement.
10. The wearable head device of claim 8 , wherein the method further comprises:
in response to receiving a selection of the digital content, via a user interface, repositioning the advertisement with respect to the see-through display.
11. The wearable head device of claim 8 , wherein the method further comprises:
identifying, via the one or more sensors, an object obstructing a view of the user; and
updating the presentation of the digital content to indicate the object obstructing the view.
12. The wearable head device of claim 8 , wherein the method further comprises:
receiving sensor information via the one or more sensors; and
updating a position of the presentation of the advertisement based on the sensor information.
13. The wearable head device of claim 8 , wherein the personal information comprises one or more of demographic information, behavioral information, and travel information.
14. The wearable head device of claim 8 , wherein the physical structure comprises one or more of a sports complex, a restaurant, a home of the user, and a place of work of the user.
15. A non-transitory computer-readable medium comprising instructions which, when executed, cause one or more processors to perform a method, the method comprising:
retrieving personal information relating to a user of a wearable head device;
receiving digital content associated with a location type, wherein the digital content comprises an advertisement;
determining, via one or more sensors of the wearable head device, whether the user is at a geo-spatial location associated with the location type;
detecting, via the one or more sensors of the wearable head device, a physical structure associated with the geo-spatial location; and
in accordance with a determination that the user is at the geo-spatial location, presenting the advertisement on a see-through display of the wearable head device,
wherein:
presenting the advertisement on the see-through display comprises indicating a spatial relationship between the advertisement and the physical structure, and further comprises presenting the advertisement on the see-through display based on the personal information.
16. The non-transitory computer-readable medium of claim 15 , wherein the advertisement is presented further in accordance with a determination, based on the one or more sensors, that the wearable head device is oriented in a direction associated with the advertisement.
17. The non-transitory computer-readable medium of claim 15 , wherein the method further comprises:
receiving a selection of the digital content via a user interface; and
in response to receiving the selection of the digital content, repositioning the advertisement with respect to the see-through display.
18. The non-transitory computer-readable medium of claim 15 , wherein the method further comprises:
identifying, via the one or more sensors, an object obstructing a view of the user; and
updating the presentation of the digital content to indicate the object obstructing the view.
19. The non-transitory computer-readable medium of claim 15 , wherein the method further comprises:
receiving sensor information via the one or more sensors; and
updating a position of the presentation of the advertisement based on the sensor information.
20. The non-transitory computer-readable medium of claim 15 , wherein the personal information comprises one or more of demographic information, behavioral information, and travel information.