IP Library Patent Application 18776462
Patent Application
App. No. 18/776,462

METHOD AND SYSTEM FOR MEASURING USER ENGAGEMENT WITH CONTENT ITEMS

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Quick Facts
Patent No.
US None
App. No.
18/776,462
Abstract

Method, system, and programs for measuring user engagement with content items. In one example, a query is received. A set of content items related to the query is obtained. A presentation of at least one content item of the set of content items is provided on a user interface. A user activity related to the at least one content item is determined. An amount of time between a time at which the presentation of the at least one content item is provided on the user interface and a time at which the user activity occurred is determined. A score associated with the content item is determined based on the amount of time. Information related to user engagement with the set of content items is generated based on the score.

Claims (45)

1 . A method for searching content items, the method comprising:

presenting, to a user, a content item in response to a search query;

receiving, from the user, a modified version of the content item;

storing the modified version of the content item;

receiving a subsequent search query similar to the search query; and

presenting the modified version of the content item.

2 . The method of claim 1 , wherein the subsequent search query is submitted by the user.

3 . The method of claim 1 , wherein the subsequent search query is submitted by another user similar to the user.

4 . The method of claim 1 , further comprising:

receiving information of a user activity related to the modified version of the content item.

5 . The method of claim 4 , wherein the user activity comprises at least one of: resizing the instance of the content item, rotating the instance of the content item, and moving the instance of the content item from a position to another position within the content item.

6 . The method of claim 4 , further comprising:

determining, based on the received information, engagement of the user with respect to the content item.

7 . The method of claim 6 , wherein presenting the modified version of the content item is based on the engagement.

8 . A non-transitory, computer-readable medium having information recorded thereon for searching content items, wherein the information, when read by a machine, causes the machine to perform operations comprising:

presenting, to a user, a content item in response to a search query;

receiving, from the user, a modified version of the content item;

storing the modified version of the content item;

receiving a subsequent search query similar to the search query; and

presenting the modified version of the content item.

9 . The medium of claim 8 , wherein the subsequent search query is submitted by the user.

10 . The medium of claim 8 , wherein the subsequent search query is submitted by another user similar to the user.

11 . The medium of claim 8 , wherein the operations further comprise:

receiving information of a user activity related to the modified version of the content item.

12 . The medium of claim 11 , wherein the user activity comprises at least one of:

resizing the instance of the content item, rotating the instance of the content item, and moving the instance of the content item from a position to another position within the content item.

13 . The medium of claim 11 , wherein the operations further comprise:

determining, based on the received information, engagement of the user with respect to the content item.

14 . The medium of claim 13 , wherein presenting the modified version of the content item is based on the engagement.

15 . A system for searching content items, the system comprising:

memory storing computer program instructions; and

one or more processors that, in response to executing the computer program instructions, effectuate operations comprising:

presenting, to a user, a content item in response to a search query;

receiving, from the user, a modified version of the content item;

storing the modified version of the content item;

receiving a subsequent search query similar to the search query; and

presenting the modified version of the content item.

16 . The system of claim 15 , wherein the subsequent search query is submitted by the user.

17 . The system of claim 15 , wherein the subsequent search query is submitted by another user similar to the user.

18 . The system of claim 15 , wherein the operations further comprise:

receiving information of a user activity related to the modified version of the content item.

19 . The system of claim 18 , wherein the user activity comprises at least one of: resizing the instance of the content item, rotating the instance of the content item, and moving the instance of the content item from a position to another position within the content item.

20 . The system of claim 18 , wherein the operations further comprise:

determining, based on the received information, engagement of the user with respect to the content item,

wherein presenting the modified version of the content item is based on the engagement.

Assignments (6)
PATENT SECURITY AGREEMENT (FIRST LIEN) Recorded May 19, 2026
From: YAHOO ASSETS LLC
To: ROYAL BANK OF CANADA, AS COLLATERAL AGENT
Reel/Frame 075625/0129 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jul 18, 2024
From: GLASS, ALYSSA; YI, XING
To: YAHOO! INC.
Reel/Frame 068018/0621 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jul 18, 2024
From: YAHOO! INC.
To: YAHOO HOLDINGS, INC.
Reel/Frame 068018/0678 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jul 18, 2024
From: YAHOO HOLDINGS, INC.
To: OATH INC.
Reel/Frame 068018/0760 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jul 18, 2024
From: YAHOO AD TECH LLC (FORMERLY VERIZON MEDIA INC.)
To: YAHOO ASSETS LLC
Reel/Frame 068423/0104 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jul 18, 2024
From: OATH INC.
To: VERIZON MEDIA INC.
Reel/Frame 068426/0509 →