METHODS FOR PERSONALIZED MARKETING OF RETAIL PRODUCTS
Method for personalized marketing of retail products. Generally, the method includes obtaining an information analysis about the shopping activities of the person, in which the information analysis is an analysis of gathered information by one or more first information monitoring devices about shopping activities of the person and the gathered information includes gathered product interaction information of the person. The gathered product interaction information includes product interaction information gathered by at least one of the one or more first information monitoring devices, and the product interaction information is based upon shopping by the person of one or more first products. The method further includes tracking the person using one or more second information monitoring devices to determine the location of the person at a retail store that sells a product that relates to the one or more first product, and, based upon the person being determined to be at the retail store, providing the person a communication. The communication includes a product communication that is directed to the person based upon the information analysis, the product communication regards a purchase option for the product, and the purchase option includes an option to purchase the product at a reduced price during a limited period of time.
1 - 46 . (canceled)
47 . A system for monitoring and analyzing behavior of persons at a location, wherein the system comprises:
(a) a server;
(b) one or more information monitoring devices operatively connected to the server;
(c) one or more databases operatively connected to (i) the server, (ii) at least one of the one or more information monitoring devices, or (iii) both; and
(d) a plurality of modules implemented by the server, wherein
(i) the plurality of modules are selected from the group consisting of demographic intelligence modules, traffic modules, object identification modules, engagement modules, review summary modules, client side content management and presentation system modules, virtual loyalty program modules, automated customer assistance at shelf modules, purchase at shelf modules, reporting modules, API modules, advertising broker rules engine modules, relevance rating modules, and combinations thereof,
(ii) at least one of the modules in the plurality of modules is a demographic intelligence module,
(iii) at least one of the modules in the plurality of modules is a tracking module, and
(iv) the system is operable to analyze information gathered by the information monitoring devices using the plurality of modules.