System of performing a retrospective drug profile review of de-identified patients
View Patent ↗An apparatus and method for delivering targeted informational messages includes a computer system for creating a de-identified encrypted PID and de-identified patient transaction data in a retail store for transmission and storage. A subset of de-identified encrypted PIDs are associated with targeted informational messages by the system and transmitted to retail stores, where a targeted message is printed on behalf of the patient corresponding to the de-identified encrypted PID.
1. A computer implemented method for using computer systems for providing targeted informational messages to individuals, comprising:
(a) receiving in a first computer system de-identified individual transaction data and an associated encrypted PID for an individual transaction;
(b) determining in said first computer system at least one targeted informational message to associate with said encrypted PID, said determining based at least in part upon at least one datum of said de-identified individual transaction data for said individual transaction; and
(c) transmitting from said first computer system at least one targeted informational message in association with said encrypted PID to an address of a second computer system; and
providing said at least one targeted informational message to an individual associated with said encrypted PID.
2. The method of claim 1 , wherein said de-identified individual transaction data excludes data indicating at least one of the following items: name, street address, social security number, birth date, admission date, discharge dates, five-digit zip code, and geographic subdivision smaller than a state of the United States.
3. The method of claim 1 , wherein said de-identified individual transaction data excludes data indicating all of the following items: name, street address, social security number, birth date, admission date, discharge dates, five-digit zip code, and geographic subdivision smaller than a state.
4. The method of claim 1 , further comprising storing in memory of said first computer system in association with said encrypted PID, de-identified individual transaction data for both a first individual transaction and a second individual transaction.
5. The method of claim 1 , wherein said determining comprises applying certain targeting criteria to de-identified transaction data associated with said encrypted PID.
6. The method of claim 5 , further comprising:
associating in said first computer system said at least one targeted informational message with said certain targeting criteria; and
associating said at least one targeted informational message with said encrypted PID when a result of said applying said targeting criteria indicates that said de-identified transaction data associated with said encrypted PID meet said targeting criteria.
7. The method of claim 6 wherein said providing said at least one targeted informational message comprises providing said at least one targeted informational message in a pharmacy at a time correlated to a season associated with said seasonal condition.
8. The method of claim 1 further comprising transmitting from said second computer system to said first computer system said de-identified individual transaction data and said associated encrypted PID for said individual transaction, and said providing comprises providing said at least one targeted informational message in a pharmacy having prescription information stored by said second computer system.
9. Computer implemented systems for providing targeted informational messages to individuals, comprising:
a first computer system having a first computer central processing unit, a first computer input, and a first computer memory:
wherein said first computer input is structured to receive de-identified individual transaction data and an associated encrypted PID for an individual transaction;
wherein said first computer system is structured to store in said first computer memory in association with said encrypted PID de-identified individual transaction data for plural individual transactions;
wherein said first computer system is programmed to make a targeted informational message determination of at least one targeted informational message to associate with said encrypted PID, wherein said targeted informational message determination is based at least in part upon at least one datum of a de-identified individual transaction data for individual transactions associated with said encrypted PID;
a second computer system;
said first computer system is programmed to transmit from said first computer system to a second computer system said at least one targeted informational message associated with said encrypted PID; and
wherein said second computer system is programmed to provide said at least one targeted informational message associated with said encrypted PID to an individual associated with said encrypted PID.
10. The system of claim 9 wherein said second computer system is programmed to transmit to said first computer system said de-identified individual transaction data and said associated encrypted PID for said individual transaction.
11. A method of making computer systems for providing targeted informational messages to individuals, comprising:
providing a first computer system having a first computer central processing unit, a first computer input, and a first computer memory, wherein:
wherein said first computer input is structured to receive de-identified individual transaction data and an associated encrypted PID for an individual transaction;
wherein said first computer system is structured to store in said first computer memory in association with said encrypted PID de-identified individual transaction data for plural individual transactions;
wherein said first computer system is programmed to make a targeted informational message determination of at least one targeted informational message to associate with said encrypted PID, wherein said targeted informational message determination is based at least in part upon at least one datum of a de-identified individual transaction data for individual transactions associated with said encrypted PID;
providing a second computer system;
said first computer system is programmed to transmit from said first computer system to a second computer system said at least one targeted informational message associated with said encrypted PID; and
wherein said second computer system is programmed to provide said at least one targeted informational message associated with said encrypted PID to an individual associated with said encrypted PID.