IP Library Granted Patent US 7,945,483
Granted Patent B2
US 7,945,483 · App. 12/556,137 · Granted May 17, 2011

System and method for sales generation in conjunction with a vehicle data system

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Quick Facts
Patent No.
US 7,945,483
App. No.
12/556,137
Granted
May 17, 2011
Kind
B2
Abstract

Embodiments of sales generation, including sales generation employing reverse lead generation using vehicle data systems and methods, are presented herein. In particular, in certain embodiments a user may utilize the vehicle data system to obtain pricing data corresponding to a desired vehicle configuration. When the user is presented with the pricing data associated with the specified vehicle configuration the user may additionally be presented with an upfront price offered by a dealer, where by providing their personal information the user may obtain the name of the dealer offering the upfront price and may additionally be offered the opportunity to purchase the desired, or similar, vehicle at the upfront price.

Claims (44)

1. A system, comprising:

one or more computing devices, each computing device including a processor;

and a vehicle data system coupled to the one or more computer devices over a network, the vehicle data system comprising:

a data gathering module configured to:

obtain historical transaction data from a set of data sources coupled to the vehicle data system over the network, wherein the historical transaction data comprises data on vehicle transactions;

a processing module, the processing module configured to:

determine a plurality of sets of historical transaction data, where each of the plurality of sets of historical transaction data is associated with a vehicle configuration, and

determine pricing data corresponding to a specified vehicle configuration wherein the pricing data includes a set of transaction prices and one or more price ranges determined based on the set of historical transaction data associated with the specified vehicle configuration, wherein the one or more price ranges include a good price range or a great price range; a sales generation module, the sale generation module configured to:

determine an upfront price offered by a dealer corresponding to the specified vehicle configuration; and

an interface module configured to:

receive the specified vehicle configuration from a user at a computing device, and

generate an interface based on the pricing data and wherein the interface is configured to present the set of transaction prices, the price ranges and the upfront price in conjunction with one another, wherein the set of transaction prices are presented as a curve or a histogram.

2. The system of claim 1 , wherein determining the upfront price comprises selecting the dealer.

3. The system of claim 2 , wherein the sales configuration module is further configured to determine a quality score associated with the dealer.

4. The system of claim 3 , wherein the quality score is based on the historical transaction data associated with the dealer.

5. The system of claim 4 , wherein the dealer is selected based on the quality score associated with the dealer or an inventory associated with the dealer.

6. The system of claim 4 , wherein the upfront price is adjusted using the quality score associated with the dealer.

7. The system of claim 1 , wherein the interface is configured to provide an input means to allow a user to provide personal information in conjunction with the upfront price and provide the user with the dealer when a user provides the personal information.

8. A method, comprising:

obtaining historical transaction data from a set of data sources, wherein the historical transaction data comprises data on vehicle transactions;

determining, at a vehicle data system having a processor, a plurality of sets of historical transaction data, where each of the plurality of sets of historical transaction data is associated with a vehicle configuration;

receiving a specified vehicle configuration from a user at a computing device;

determining pricing data corresponding to a specified vehicle configuration wherein the pricing data includes a set of transaction prices and one or more price ranges determined based on the set of historical transaction data associated with the specified vehicle configuration, wherein the one or more price ranges include a good price range or a great price range;

determining an upfront price offered by a dealer corresponding to the specified vehicle configuration; and

generating an interface based on the pricing data and wherein the interface is configured to present the set of transaction prices, the price ranges and the upfront price in conjunction with one another, wherein the set of transaction prices are presented as a curve or a histogram.

9. The method of claim 8 , wherein determining the upfront price comprises selecting the dealer.

10. The method of claim 9 , further comprising determining a quality score associated with the dealer.

11. The method of claim 10 , wherein the quality score is based on the historical transaction data associated with the dealer.

12. The method of claim 11 , wherein the dealer is selected based on the quality score associated with the dealer or an inventory associated with the dealer.

13. The method of claim 11 , further comprising adjusting the upfront price using the quality score associated with the dealer.

14. The method of claim 8 , wherein the interface is configured to provide an input means to allow a user to provide personal information in conjunction with the upfront price and provide the user with the dealer when a user provides the personal information.

15. A non-transitory computer readable media, comprising computer instructions executable by a processor for:

obtaining historical transaction data from a set of data sources, wherein the historical transaction data comprises data on vehicle transactions;

determining a plurality of sets of historical transaction data, where each of the plurality of sets of historical transaction data is associated with a vehicle configuration;

receiving a specified vehicle configuration from a user at a computing device;

determining pricing data corresponding to a specified vehicle configuration wherein the pricing data includes a set of transaction prices and one or more price ranges determined based on the set of historical transaction data associated with the specified vehicle configuration, wherein the one or more price ranges include a good price range or a great price range;

determining an upfront price offered by a dealer corresponding to the specified vehicle configuration; and

generating an interface based on the pricing data and wherein the interface is configured to present the set of transaction prices, the price ranges and the upfront price in conjunction with one another, wherein the set of transaction prices are presented as a curve or a histogram.

16. The method of claim 15 , wherein determining the upfront price comprises selecting the dealer.

17. The method of claim 16 , further comprising determining a quality score associated with the dealer.

18. The method of claim 17 , wherein the quality score is based on the historical transaction data associated with the dealer.

19. The method of claim 18 , wherein the dealer is selected based on the quality score associated with the dealer or an inventory associated with the dealer.

20. The method of claim 18 , further comprising adjusting the upfront price using the quality score associated with the dealer.

21. The method of claim 16 , wherein the interface is configured to provide an input means to allow a user to provide personal information in conjunction with the upfront price and provide the user with the dealer when a user provides the personal information.

Assignments (4)
CORRECTIVE DOCUMENT FOR ASSIGNMENT ORIGINALLY RECORDED AT REEL/FRAME 023658/0410 Recorded Mar 5, 2013
From: INGHELBRECHT, PHILIP; PAINTER, SCOTT
To: TRUECAR, INC.
Reel/Frame 029926/0390 →
CORRECTIVE DOCUMENT FOR ASSIGNMENT ORIGINALLY RECORDED AT REEL/FRAME 023658/0410 Recorded Aug 14, 2012
From: INGHELBRECHT, PHILIP; PAINTER, SCOTT
To: TRUECAR.COM, INC.
Reel/Frame 028779/0785 →
SECURITY AGREEMENT Recorded Jul 3, 2012
From: TRUECAR.COM, INC.
To: SILICON VALLEY BANK
Reel/Frame 028500/0193 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Dec 15, 2009
From: INGHELBRECHT, PHILIP; PAINTER, SCOTT
To: TRUECAR.COM
Reel/Frame 023658/0410 →