Mobile wireless communications device having digital wallet with multi-mode user card and related methods

1. A wireless communications device comprising:

a housing;

wireless circuitry for communicating over a wireless network and over near-field communication (NFC) carried by said housing;

a location determining device carried by said housing and configured to determine a current location;

a memory carried by said housing;

a display carried by said housing; and

a processor carried by said housing and coupled to said wireless circuitry, said location determining device, said memory, and said display, the memory storing program instructions that when executed by said processor cause the wireless communications device to:

store a digital wallet in said memory;

receive from a point of sale (POS) terminal, by way of a NFC connection, data representing a multi-mode user card including a plurality of user data fields, the multi-mode user card having first and second user interface modes;

fill the plurality of user data fields with user data and send the user data to a provisioning server over a wireless connection;

store the multi-mode user card with the user data in the digital wallet;

render the stored multi-mode user card on the display in the first user interface mode;

detect the current location of the wireless communications device; and

automatically change the display of the multi-mode user card from the first user interface mode to the second user interface mode upon occurrence of a trigger based on data representative of the current location thus detected, wherein the trigger is comprised in the multi-mode user card,

wherein the second user interface mode is a mapping interface mode comprising a navigational direction mode configured to launch a navigation application directing a user of the wireless communications device to a location of a vendor associated with the first user interface mode.

2. The wireless communications device of claim 1 wherein the multi-mode user card comprises a customer loyalty card.

3. The wireless communications device of claim 1 wherein the multi-mode user card comprises a coupon card.

4. The wireless communications device of claim 1 wherein the multi-mode user card comprises an event ticket card.

5. The wireless communications device of claim 1 wherein the first user interface mode comprises a card display mode.

6. The wireless communications device of claim 1 wherein said wireless circuitry includes a cellular transceiver.

7. A method operable on a wireless communications device, the wireless communications device including wireless circuitry for communicating over a wireless network and over near-field communication (NFC), the method comprising:

receiving from a point of sale (POS) terminal, by way of a NFC connection, data representing a multi-mode user card including a plurality of user data fields, the multi-mode user card having first and second user interface modes;

filling the plurality of user data fields with user data and sending the user data to a provisioning server over a wireless connection;

storing the multi-mode user card with the user data in a digital wallet stored in memory of the wireless communications device;

rendering the stored multi-mode user card on a display of the wireless communications device in the first user interface mode;

detecting the current location of the wireless communications device using a location determining device; and

automatically changing the display of the multi-mode user card from the first user interface mode to the second user interface mode upon occurrence of a trigger based on data representative of the current location thus detected, wherein the trigger is comprised in the multi-mode user card,

wherein the second user interface mode is a mapping interface mode comprising a navigational direction mode configured to launch a navigation application directing a user of the wireless communications device to a location of a vendor associated with the first user interface mode.

8. The method of claim 7 , wherein the multi-mode user card comprises a customer loyalty card.

9. The method of claim 7 , wherein the multi-mode user card comprises a coupon card.

10. The method of claim 7 , wherein the multi-mode user card comprises an event ticket card.

11. The method of claim 7 , wherein the first user interface mode comprises a card display mode.

12. A non-transitory computer readable medium storing code which, when executed by a processor of a wireless communications device including wireless circuitry for communicating over a wireless network and over near-field communication (NFC), causes the wireless communications device to:

receive from a point of sale (POS) terminal, by way of a NFC connection, data representing a multi-mode user card including a plurality of user data fields, the multi-mode user card having first and second user interface modes;

fill the plurality of user data fields with user data and sending the user data to a provisioning server over a wireless connection;

store the multi-mode user card with the user data in a digital wallet stored in memory of the wireless communications device;

render the stored multi-mode user card on a display of the wireless communications device in the first user interface mode;

detect the current location of the wireless communications device using a location determining device; and

automatically change the display of the multi-mode user card from the first user interface mode to the second user interface mode upon occurrence of a trigger based on data representative of the current location thus detected, wherein the trigger is comprised in the multi-mode user card,

wherein the second user interface mode is a mapping interface mode comprising a navigational direction mode configured to launch a navigation application directing a user of the wireless communications device to a location of a vendor associated with the first user interface mode.

13. The wireless communications device of claim 1 , wherein the trigger comprises a determination that the current location of the wireless communications device is within a threshold distance of a trigger location.

14. The wireless communications device of claim 1 , wherein the trigger comprises a determination that the current location of the wireless communications device is within a threshold distance of one of a plurality of trigger locations.

15. The method of claim 7 , wherein the trigger comprises a determination that the current location of the wireless communications device is within a threshold distance of one of a plurality of trigger locations.

16. The non-transitory computer readable medium of claim 12 , wherein the trigger comprises a determination that the current location of the wireless communications device is within a threshold distance of one of a plurality of trigger locations.