IP Library Patent Application 11426552
Patent Application
App. No. 11/426,552

SYSTEM AND/OR METHOD FOR EMPLOYING STIMULI IN THE MARKETING OF PRODUCTS

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Quick Facts
Patent No.
US None
App. No.
11/426,552
Abstract

Embodiments of methods, devices and/or systems for employing stimuli into the market process of products including bottled water are described

Claims (41)

1 . A method, comprising:

employing at least two forms of positive stimulus during a plurality of phases of marketing of a water product.

2 . The method of claim 1 , wherein the marketing process comprises at least one of: production, packaging, distribution, sales and/or consumption.

3 . The method of claim 1 , wherein the at least two forms of positive stimulus comprise two or more of: an audible, visual and sensory stimulus.

4 . The method of claim 1 , further comprising,

employing at least two forms of positive stimulus during the packaging, distribution, and sales of a water product.

5 . The method of claim 1 , wherein the water product comprises at least one product selected from the group consisting of: bottled water, water-based beverages, and food.

6 . The method of claim 1 , wherein employing at least two forms of positive stimulus comprises:

providing an audible stimulus proximate to the water products; and

disposing symbols having a positive connotation on the water products.

7 . The method of claim 1 , wherein providing at least one form of positive stimulus comprises:

providing an activatible audible stimulus on a water bottle.

8 . The method of claim 1 , wherein the water product is adapted to be employed in a use selected from the group consisting of: drinking, sauna, steam room, swimming pool, irrigation, bathing, formation of ice, and watering of plants and/or animals.

9 . An apparatus, comprising:

a water bottle, including a bottle surface having at least one symbol having a positive connotation formed on the bottle surface; and

a pressure sensitive cap, wherein the pressure sensitive cap Is adapted to produce an audible stimulus having a positive connotation in response to removal from the bottle.

10 . The apparatus of claim 9 , wherein the at least one symbol comprises a word.

11 . The apparatus of claim 9 , wherein the audible stimulus comprises music.

12 . The apparatus of claim 9 , wherein the pressure sensitive cap further comprises an activatible audio component adapted to produce an audible stimulus.

13 . An apparatus, comprising:

a drinking glass holder, wherein the drinking glass holder is adapted to produce an audible stimulus in response to removal of a drinking glass from the holder.

14 . The apparatus of claim 13 , wherein the drinking glass holder comprises a pressure sensitive base.

15 . The apparatus of claim 14 , wherein the pressure sensitive base activates an audio component in response to removal of a drinking glass from the base.

16 . The apparatus of claim 14 , wherein the pressure sensitive base includes at least one word disposed on the base.

17 . A system, comprising:

a bottling facility, adapted to employ a water bottling process to bottle water;

an audio source disposed proximate to water being bottled; and

a labeler adapted to dispose a visual stimulus on bottles during the water bottling process.

18 . The system of claim 17 , wherein the audio source is adapted to produce an audible stimulus.

19 . The system of claim 18 , wherein the audible stimulus comprises music.

20 . The system of claim 18 , wherein the audible stimulus comprises spoken words.

21 . The system of claim 17 , wherein the visual stimulus comprises symbols.

22 . The system of claim 17 , wherein the visual stimulus comprises words.

23 . An apparatus, comprising:

means for packaging a water product; and

means for providing a plurality of positive stimuli during the packaging.

24 . The apparatus of claim 23 , wherein the means for packaging comprises means for bottling a water product.

25 . The apparatus of claim 23 , wherein the means for providing a plurality of positive stimuli comprises means for providing at least two forms of positive stimulus selected from the group consisting of: an audible, visual and sensory stimulus.

26 . The apparatus of claim 23 , wherein the means for providing a plurality of positive stimuli comprises:

means for providing music; and

means for disposing a positive stimulus on a package containing the water.

Assignments (4)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Aug 17, 2009
From: NATIONAL NETWORKS LIMITED LLC
To: FEIN, GENE
Reel/Frame 023106/0799 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Mar 19, 2008
From: FEIN, GENE
To: NATIONAL NETWORKS LIMITED LLC
Reel/Frame 020672/0572 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Mar 19, 2008
From: GENEDICS, LLC
To: NATIONAL NETWORKS LIMITED LLC
Reel/Frame 020672/0878 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Mar 19, 2008
From: MERRITT, EDWARD
To: NATIONAL NETWORKS LIMITED LLC
Reel/Frame 020672/0922 →