IP Library Granted Patent US 7,472,967
Granted Patent B2
US 7,472,967 · App. 11/437,764 · Granted Jan 6, 2009

Vehicle wheel display assembly

Assignee: Static Media Group, LLC
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Quick Facts
Patent No.
US 7,472,967
App. No.
11/437,764
Granted
Jan 6, 2009
Kind
B2
Abstract

The present invention relates to a selectively attachable wheel cover for a motor vehicle. The invention comprises a base member and a display member. The base member is selectively secured to the vehicle rim and the display member is rotatably mounted relative to the base member such that it can rotate in relation to the base member and, thus, the vehicle rim. In one aspect, a portion of the display member is sufficiently weighted such that, when the rim rotates (when the vehicle is in motion) the display member remains substantially static.

Claims (31)

1. A display assembly for a wheel of a motor vehicle, comprising:

a base member comprising:

a peripheral edge surface configured for a friction fit with a portion of the wheel of the motor vehicle such that the base member can be selectively and non-rotatably attached to the wheel of the motor vehicle;

a shaft member extending outwardly from a center portion of the base member;

a roller bearing mounted to a distal portion of the shaft member; and

a display member comprising:

a spring member; and

an enclosure mounted to a center portion of a rear face of the display member and defining a slot for acceptance of the bearing of the base member, wherein the spring member is mounted therein the enclosure and is configured to selectively bias to retain the roller bearing of the base member within the enclosure, thereby releasably coupling the roller bearing of the base member such that the display member remains in a substantially upright position during rotation of the wheel.

2. The display assembly of claim 1 , wherein the display member is rotatably coupled to the base member.

3. The display assembly of claim 1 , further comprising a display cover configured to selectively and releasably overly at least a portion of the display surface of the display member.

4. The display assembly of claim 1 , wherein the display member is configured to accept a graphic design

5. The display assembly of claim 3 , wherein the display cover is configured to accept a graphic design.

6. The display assembly of claim 5 , wherein the display cover is configured to substantially conform to the shape of the display member.

7. The display assembly of claim 3 , wherein the display cover has a peripheral edge, wherein a portion of the display cover overlies the display surface, and wherein at least a portion of the peripheral edge of the is positioned proximate a rear face of the display member.

8. The display assembly of claim 7 , further comprising a means for selectively mounting portions of the display cover to the rear face of the display member.

9. The display assembly of claims 6 or 7 , wherein at least portions of the display cover are substantially flexible.

10. The display assembly of claim 4 , wherein the graphic design is printed on the display member using digital imaging process.

11. The display assembly of claim 4 , wherein the graphic design is printed on the display member using an adhesive decal.

12. The display assembly of claim 5 , wherein the graphic design is printed on the display cover using a screen printing process.

13. The display assembly of claim 5 , wherein the graphic design is printed on the display cover using a dye sublimation process.

14. The display assembly of claims 6 or 7 , wherein the display cover further comprises an elastomeric member substantially adjacent a peripheral edge of the display cover.

15. The display assembly of claim 3 , wherein the display cover is a substantially rigid member configured to substantially conform to the shape of the display member.

16. The display assembly of claim 15 , wherein the display cover is configured to accept a graphic design, and wherein the graphic design is imprinted on the display cover using an in-mold decoration process.

17. The display assembly of claim 1 , wherein at least a portion of the display surface of the display member has a convex cross-sectional shape.

18. The display assembly of claim 1 , wherein the display member has a rear face, and wherein at least a portion of the rear face of the display member has a concave cross-sectional shape.

19. The display assembly of claim 1 , further comprising at least one bias element mounted to the peripheral edge surface of the base member, wherein each bias element is configured for a friction fit with a respective portion of the wheel of the motor vehicle.

20. The display assembly of claim 1 , further comprising a means for coupling the display member to the bearing of the base member such that the display surface of the display member is maintained is in the substantially upright position during rotation or non-rotation of the wheel of the vehicle.

21. The display assembly of claim 1 , wherein the display member comprises a weight assembly mounted thereto a lower portion of the rear face of the display member such that, during rotation of the wheel, the orientation of the display surface of the display member remains substantially constant.

22. The display assembly of claim 21 , wherein the weight assembly is spaced from the enclosure.

23. The display assembly of claim 22 , wherein the slot substantially faces the lower portion of the display member.

24. The display assembly of claim 1 , wherein the motor vehicle is a golf cart.

Assignments (2)
MERGER Recorded Aug 13, 2012
From: STATIC MEDIA GROUP, LLC
To: STATIC MEDIA, LLC
Reel/Frame 028776/0305 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jun 12, 2006
From: DOVALE, ANTHONY J.; GOODMAN, JEFFREY; KAUFMAN, ROBERT; WILLIAMS, OMAR; JIANG, MARK
To: STATIC MEDIA GROUP, LLC.
Reel/Frame 017777/0325 →
Continuity (4)
Continuation In Part 1123156000 · Sep 21, 2005
Provisional Application 6079510000 · Apr 26, 2006
Provisional Application 6077670600 · Feb 24, 2006
Related Publication 20070199220A1 · Aug 30, 2007