IP Library › Granted Patent US 7,627,502
Granted Patent B2
US 7,627,502 · App. 11/868,752 · Granted Dec 1, 2009

System, method, and medium for determining items to insert into a wishlist by analyzing images provided by a user

Assignee: Microsoft Corporation
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Quick Facts
Patent No.
US 7,627,502
App. No.
11/868,752
Granted
Dec 1, 2009
Kind
B2
Abstract

Wish list creation and population is provided where users can associate one or more images as items in a wish list. To this end, an image can be provided, such as a photograph taken by the user, and analyzed to locate matching items and information related thereto. In this regard, the user can observe and desire to purchase an item without knowledge of specifics about the item. The user can then take a picture of the item and tag the picture for upload to their wish list. Matching can be provided to identify one or more items in the picture to facilitate retrieval of information related to the items. Also, items can be selected based on discerned characteristics of the picture in a design/fashion consultant context.

Claims (31)

1. A system for associating images with wish lists, the system comprising:

a computer processor;

an image component that receives an image for insertion into a wish list, wherein the image component automatically identifies one or more items in the image and associates identification information with the one or more items;

a wish list component that inputs the identification information into one or more wish lists of a user from which the image originates;

an avatar evaluation component that analyzes the image to determine one or more characteristics; and

a characteristic comparison component that determines additional items for input into the one or more wish lists of the user by comparing the one or more characteristics determined by the avatar evaluation component to one or more wish lists belonging to other users.

2. The system of claim 1 , wherein the image is a photograph received from a camera.

3. The system of claim 2 , wherein the camera is on a cellular phone, and wherein the cellular phone transmits the photograph to the image component.

4. The system of claim 1 , further comprising an image matching component that compares the image to one or more additional images to facilitate the automatic identification of the one or more items.

5. The system of claim 4 , wherein the automatic identification of the one or more items is performed using image registration techniques or pattern matching.

6. The system of claim 4 , further comprising a product information component that locates additional information about the one or more items identified by the image component.

7. The system of claim 1 , further comprising an item location component that finds one or more establishments that sell at least one of the one or more items identified in the image.

8. The system of claim 7 , wherein the item location component finds at least one additional item related to the one or more items identified in the image.

9. A method for associating one or more images with a wish list, comprising:

receiving an image from an image capture device;

indentifying, by an image component, one or more items in the image and associating identification information with the one or more items;

inputting, by a wish list component, the identification information into one or more wish lists of a user from which the image originates;

analyzing, by an avatar evaluation component, the image to determine one or more characteristic; and

determining, by a characteristic comparison component, additional items for input into the one or more wish lists of the user by comparing the one or more characteristics determined by the avatar evaluation component to one or more wish lists belonging to other users;

wherein the steps above are performed using a computer processor.

10. The method of claim 9 , further comprising matching the one or more items to one or more images of retail items.

11. The method of claim 10 , further comprising locating additional information about the one or more retail items.

12. The method of claim 11 , wherein the additional information comprises a retail store that carries the one or more retail items and a corresponding price of the one or more retail items.

13. The method of claim 10 , wherein a database is used to facilitate the matching of the one or more items to the one or more images of retail items.

14. The method of claim 9 , wherein the image capture device allows the user to tag the image for insertion into the one or more wish lists of the user.

15. A computer-readable medium storing instructions for associating one or more images with a wish list, the instructions when executed by a computer processor cause the computer to perform the following steps:

receive an image from an image capture device;

identify, by an image component, one or more items in the image and associate identification information with the one or more items;

input, by a wish list component, the identification information into one or more wish lists of a user from which the image originates;

analyze, by an avatar evaluation component, the image to determine one or more characteristics; and

determine, by a characteristic comparison component, additional items for input into the one or more wish lists of the user by comparing the one or more characteristics determined by the avatar evaluation component to one or more wish lists belonging to other users.

Assignments (2)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Dec 9, 2014
From: MICROSOFT CORPORATION
To: MICROSOFT TECHNOLOGY LICENSING, LLC
Reel/Frame 034542/0001 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Oct 8, 2007
From: CHENG, LILI; JAIN, KAMAL; CONNOLLY, MICHAEL; GOUNARES, ALEXANDER G.; FLAKE, GARY W.; HORVITZ, ERIC J.
To: MICROSOFT CORPORATION
Reel/Frame 019931/0047 →
Continuity (1)
Related Publication 20090094260A1 · Apr 9, 2009