IP Library › Patent Application 12753829
Patent Application
App. No. 12/753,829

AUGMENTED- REALITY MARKETING WITH VIRTUAL COUPON

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Quick Facts
Patent No.
US None
App. No.
12/753,829
Abstract

Disclosed are a system, method, and article of manufacture for augmented-reality marketing with a virtual coupon. A virtual representation of an object is provided. A real representation of the object is provided. An association of the virtual representation and the real representation is rendered with a user interface. A virtual coupon is made available to a user when the virtual representation and the real representation are rendered. A graphical metaphor may be integrated into the virtual representation according to an environmental characteristic of the object. The environmental characteristic may include a physical environmental characteristic, a data environmental characteristic, a computer environmental characteristic or a user environmental characteristic.

Claims (34)

1 . A method comprising:

providing a virtual representation of an object;

providing a real representation of the object;

rendering an association of the virtual representation and the real representation with a user interface; and

making a virtual coupon available to a user when the virtual representation and the real representation are rendered with the user interface.

2 . The method of claim 1 further comprising determining an attribute of the virtual coupon according to at least one of a user state and a vendor state.

3 . The method of claim 2 further comprising enabling a virtual coupon provider to modify the attribute of the virtual coupon in real-time.

4 . The method of claim 1 further comprising integrating a graphical metaphor into the virtual representation according to an environmental characteristic of the object.

5 . The method of claim 4 , wherein the environmental characteristic comprises at least one of a physical environmental characteristic, a data environmental characteristic, a computer environmental characteristic and a user environmental characteristic.

6 . The method of claim 1 further comprising determining an attribute of the virtual representation of the object according to a user characteristic.

7 . The method of claim 1 further comprising coupling a sensor with the object.

8 . The method of claim 7 , wherein the graphical metaphor comprises a symbolic representation of a data obtained from the sensor.

9 . The method of claim 8 further comprising coupling a smart device with the sensor.

10 . The method of claim 9 , wherein the smart device communicates the information to a server.

11 . The method of claim 1 , wherein a machine is caused to perform the method of claim 1 when a set of instructions in a form of a machine-readable medium is executed by the machine.

12 . A computer-implemented method comprising:

providing a sensor data pertaining to an entity;

generating a graphical metaphor of the sensor data;

providing a virtual representation of the entity, wherein the virtual representation comprises the graphical metaphor;

generating a digital representation of the entity as perceived through the lens of a digital camera; and

rendering the virtual representation and the digital representation of the entity with a user interface.

13 . The computer-implemented method of claim 12 further comprising generating a virtual coupon related the entity.

14 . The computer-implemented method of claim 13 , wherein the virtual coupon is generated when the user interface renders the virtual representation of the sensor data and the digital representation of the entity.

15 . The computer-implemented method of claim 12 , wherein rendering the virtual representation and the digital representation of the entity with the user interface further comprises:

overlapping the virtual representation and the digital representation of the entity with a user interface.

16 . The computer-implemented method of claim 12 further comprising modifying an attribute of the graphical metaphor in real time based on a modulation of the sensor data.

17 . The computer-implemented method of claim 12 , wherein the sensor data is obtained from a virtual sensor.

18 . A method comprising:

providing a computer system;

providing a user interface coupled with the computer system;

augmenting an image of an object rendered by the user interface with a virtual element; and

launching a credit application on the computer system if the image of the objected is augmented with the virtual element.

19 . The method of claim 18 further comprising providing a credit to a user associated with the credit application.

20 . The method of claim 19 , wherein the value of the credit is determined by at least one of a bank account value, a location of a portable electronic device, a purchasing history and an inventory data.

Assignments (1)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jul 10, 2012
From: PETERS, RICHARD R; KARMARKAR, AMIT V
To: BUCKYBALL MOBILE INC.
Reel/Frame 028525/0121 →