METHODS AND SYSTEMS FOR CREATING SELF-LEARNING, CONTEXTUALLY RELEVANT, TARGETED, MARKETING CAMPAIGNS, IN REAL TIME AND PREDICTIVE MODES
The current application is related to the creation of real time as well as predictive marketing campaigns, in particular, through the identification of contextually relevant data channels and sources, harvesting data and media from channels and sources, categorizing the data, classifying the data authorship type and influence levels, ranking by the data based on context, and using the data to produce, disseminate, monitor/track, and quantify results for real-time as well as predictive marketing campaigns.
1 . A system that creates real time as well as predictive marketing campaigns by:
identifying contextually relevant data channels and sources;
harvesting data and media from channels and sources;
categorizing the data;
classifying the data authorship type and influence levels;
ranking by the data based on context; and
using the data to produce, disseminate, monitor/track, and quantify results for real-time as well as predictive marketing campaigns.