Low application temperature hot melt adhesive

1. A process for bonding a first substrate to a second substrate with a low application temperature hot melt adhesive comprising the steps of:

(1) applying to at least a portion of the first substrate a low application temperature hot melt adhesive;

(2) bringing the second substrate in contact with the adhesive present on the first substrate, and (3) allowing the adhesive to solidify, whereby the first substrate is bonded to the second substrate;

wherein the adhesive comprises:

(a) at least about 5 wt % of an olefin copolymer, wherein the olefin copolymer has an average Melt Index range of greater than 5 and less than about 35 g/10 minutes at 190° C.;

(b) from about 40 to about 70 wt % of a tackifier;

(c) from about 0.5 to about 5 wt % a wax;

(d) from about 1 to about 30 wt % of a plasticizer diluent; and

(e) from 0 to about 5 wt % of an optional component

wherein the sum of the total wt % of the adhesive equals to 100; and

wherein the adhesive has a viscosity of below about 11,000 centipoises at 120° C., a yield stress (12 in/min extensional rate) range of from about 7 to about 50 psi at 25° C., a cube flow of less than about 200% at 60° C., and a cross-over temperature (when G″=G′) greater than about 70° C.

2. The process of claim 1 wherein the at least one of the substrate is a liquid-permeable substrate and the other substrate is a liquid-impermeable substrate.

3. The process of claim 1 wherein the adhesive is applied to the first substrate at and/or below about 120° C.

4. An article manufactured with a low application hot melt adhesive comprising:

(a) at least about 5 wt % of an olefin copolymer, wherein the olefin copolymer has an average Melt Index range of greater than 5 and less than about 35 g/10 minutes at 190° C.;

(b) from about 40 to about 70 wt % of a tackifier;

(c) from about 0.5 to about 5 wt % a wax;

(d) from about 1 to about 30 wt % of a plasticizer diluent; and

(e) from 0 to about 5 wt % of an optional component

wherein the sum of the total wt % of the adhesive equals to 100; and

wherein the adhesive has a viscosity of below about 11,000 centipoises at 120° C., a yield stress (12 in/min extensional rate) range of from about 7 to about 50 psi at 25° C., a cube flow of less than about 200% at 60° C., and a cross-over temperature (when G″=G′) greater than about 70° C.

5. The article of claim 4 which is a disposable absorbent product.

6. The article of claim 5 which as a diaper, an adult incontinent product or a sanitary napkin.