IP Library Patent Application 14294960
Patent Application
App. No. 14/294,960

SYSTEM FOR COMMUNICATING PRIMARY AND SUPPLEMENTAL ADVERTISER INFORMATION USING A SERVER

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Quick Facts
Patent No.
US None
App. No.
14/294,960
Abstract

A system for communicating with a server is configured to receive, by the server, a first information associated with an advertisement, and identify, using the server, the advertisement from one of a multitude of stored advertisements. The system is further configured to supply, in response to a request, a second information associated with the identified advertisement.

Claims (50)

1 . A system for communicating with a server configured to:

receive, by the server, a first information associated with an advertisement;

identify, using the server, the advertisement from one of a plurality of stored advertisements; and

supply, in response to a request, a second information associated with the identified advertisement.

2 . The system of claim 1 , wherein the server receives the first information from a first wearable-computing device.

3 . The system of claim 1 , wherein the server supplies the second information in response to the request made by a first wearable-computing device.

4 . The system of claim 1 , wherein the request is associated with a user input.

5 . The system of claim 1 further configured to:

transmit, from the server, the requested second information to a first wearable-computing device.

6 . The system of claim 1 further configured to:

transmit, from the server, the requested second information to a personal computing device.

7 . The system of claim 1 further configured to:

detect, using the server, a code included in the first information; and

identify, using the server, the advertisement using the code.

8 . The system of claim 1 , wherein the first information includes a visual information associated with the advertisement.

9 . The system of claim 1 , wherein the first information includes an audio information associated with the advertisement.

10 . The system of claim 1 , wherein the first information comprises at least one of an orientation angle, a location, a velocity, or an acceleration associated with a first wearable-computing device.

11 . The system of claim 1 further configured to:

correlate, using the server, a location of a first wearable-computing device with a location of one of the plurality of previously stored advertisements, wherein the location of the first wearable-computing device is included in the first information;

predict, using the server, a probable advertisement a first wearable-computing device is likely sensing, wherein a first portion of the advertisement is blocked from being sensed by the first wearable-computing device.

12 . The system of claim 11 further configured to:

include, using the server, the predicted probable advertisement in the second information; and

re-create, using the server, a virtual advertisement of the predicted probable advertisement on the first wearable-computing device.

13 . The system of claim 11 further configured to:

include, using the server, the predicted probable advertisement in the second information; and

re-create, using the server, a virtual advertisement of the predicted probable advertisement on a personal computing device.

14 . The system of claim 11 , wherein to correlate further configures the system to correlate, using the server, a second portion of the advertisement different from the first portion of the advertisement, wherein the second portion of the advertisement is sensed by the first wearable-computing device.

15 . The system of claim 11 , wherein to correlate further configures the system to correlate an orientation angle associated with the first wearable-computing device, wherein the orientation angle is included in the first information.

16 . The system of claim 11 , wherein to correlate further configures the system to correlate a third information sensed from a second wearable-computing device different than the first wearable-computing device, wherein the third information was previously sensed by the second wearable-computing device at the location of the first wearable-computing device.

17 . The system of claim 1 , wherein to identify further configures the system to:

compare, using the server, the first information against characteristics associated with the plurality of previously stored advertisements; and

match, using the server, the first information to at least one characteristic associated with one of the plurality of previously stored advertisements.

18 . The system of claim 1 , wherein the second information is not included in the first information.

19 . The system of claim 1 , wherein the second information is responsive to the location of a first wearable-computing device.

20 . The system of claim 1 , wherein the second information includes an action to be performed associated with the identified advertisement.

21 . The system of claim 20 , wherein the action to be performed includes purchasing a product associated with the identified advertisement.

22 . The system of claim 20 , wherein the action to be performed includes purchasing a service associated with the identified advertisement.

23 . The system of claim 20 , wherein the action to be performed comprises at least one of a request for additional information about a product, an instruction to store the second information, an instruction to transmit the second information, a request to purchase the product, a request to note an interest in the product, a request to put the user on a wish-list for the product, a request for pricing of the product, a request for other transactional information about the product other than pricing of the product, a request to check inventory availability about the product, a request to check competitive sources for the product, or a request to check alternative sources for the product associated with the identified advertisement.

24 . The system of claim 20 , wherein the action to be performed comprises at least one of a request for additional information about a service, a request to purchase the service, a request to note an interest in the service, a request to put the user on a wish-list for the service, a request for pricing of the service, a request for other transactional information about the service other than pricing of the service, a request to check inventory availability for the service, a request to check competitive sources for the service, or a request to check alternative sources for the service associated with the identified advertisement.

25 . The system of claim 1 further configured to:

accept, using the server, the request from a personal computing device.

26 . The system of claim 1 further configured to:

accept, using the server, the request from a first wearable-computing device.

27 . The system of claim 1 , wherein the request includes a first portion of the request being from a personal computing device and a second portion of the request being from a first wearable-computing device.

28 . The system of claim 1 further configured to:

start, using the server, an action automatically without the request after identifying the advertisement.

29 . The system of claim 28 , wherein the action includes transmitting from the server an information stream associated with the advertisement.

30 . The system of claim 1 further configured to:

send a third information comprising at least one of an analytics data, a product, a manufacturer, a retailer, a location of the advertisement, a duration of time the advertisement was viewed, or a time of day the advertisement was viewed.

31 . The system of claim 30 , wherein the third information is sent to a computing device associated with at least one of an advertisement advertiser, a manufacturer, a retailer, or an interested third party.

Assignments (2)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Aug 11, 2016
From: CLOUDWEAR, INC.
To: PACIFIC WAVE TECHNOLOGY INC.
Reel/Frame 039408/0638 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Oct 6, 2014
From: TANN, EVAN GREGORY; BROWN, WENDELL
To: CLOUDWEAR, INC.
Reel/Frame 033895/0510 →