METHODS AND SYSTEMS FOR PROVIDING A MULTI-CHANNEL CUSTOMER ENGAGEMENT EXPERIENCE
A multi-channel communication system may include a plurality of agent electronic devices associated with a customer center, and a context electronic device including a processor and a session database. The context electronic device may be communication with each of the plurality of agent electronic devices such that each of the plurality of agent electronic devices is able to access information stored in the session database. The system may include a proxy in communication with one or more user electronic devices and the context electronic device, where the proxy may be configured to route a communication from the user electronic devices to a designated agent electronic device from the plurality of agent electronic devices that is associated with a communication channel, where the communication occurs via the communication channel, and the context electronic device. The context electronic device may be configured to store received context information associated with the communication in the session database.
1 . A multi-channel communication system comprising:
a plurality of agent electronic devices associated with a customer center;
a context electronic device comprising a processor and a session database, wherein the context electronic device is in communication with each of the plurality of agent electronic devices such that each of the plurality of agent electronic devices is able to access information stored in the session database; and
a proxy in communication with one or more user electronic devices and the context electronic device, wherein the proxy is configured to route a communication from the user electronic devices to:
a designated agent electronic device from the plurality of agent electronic devices that is associated with a communication channel, wherein the communication occurs via the communication channel, and
the context electronic device,
wherein the context electronic device is configured to store received context information associated with the communication in the session database.
2 . The multi-channel communication system of claim 1 , wherein the context electronic device is configured to:
receive browsing information associated with a web page session initiated by a user of the user electronic device;
map the browsing information to the context information; and
store the received browsing information in an entry of the session database associated with the user.
3 . The multi-channel communication system of claim 1 , wherein the context electronic device comprises a sentiment tracking application, wherein the context electronic device is further configured to perform sentiment tracking analysis on at least a portion of the context information.
4 . The multi-channel communication system of claim 3 , wherein the context electronic device is further configured to:
determine, based on the sentiment tracking analysis, if a user satisfaction level is low; and
in response to determining that the user satisfaction level is low, determine an escalation action.
5 . The multi-channel communication system of claim 4 , wherein the context electronic device is further configured to determine an escalation action by:
accessing a load database associated with a contact center, wherein the load database comprises information about pending service requests associated with one or more agents of the contact center;
identifying an agent having a fewest number of pending services requests; and
generating one or more instructions for contacting the identified agent.
6 . The multi-channel communication system of claim 5 , wherein the context electronic device is further configured to send a notification to the designated agent electronic device, wherein the notification comprises the one or more instructions.
7 . The multi-channel communication system of claim 1 , wherein the communication comprises one or more of the following:
a live chat communication;
a video chat communication;
an electronic mail communication;
a text message communication; and
a social media communication.
8 . The multi-channel communication system of claim 1 , wherein the context electronic device is further configured to:
receive second context information associated with a second communication of the user electronic device, wherein the second communication occurs via a second communication channel that differs from the communication channel;
map at least a portion of the second context information to at least a portion of the context information; and
store the second context information in a record of the session database such that the record is associated with the context information.
9 . The multi-channel communication system of claim 1 , further comprising a contact center electronic device in communication with the context electronic device, wherein the contact center electronic device is configured to query the session database.