CHARGING AND BILLING FOR CONTENT, SERVICES, AND ACCESS
Among other things, at a server, information is received from applications, services, or content being used on user devices about usage of communication services attributable to each of the applications, services, or content. The information about the amounts of attributable communication services is used in allocating charges for the services to one or more paying parties in accordance with one or more applicable business rules.
1 . A computer-implemented method comprising
enabling a user of a user device to receive value in exchange for permitting an advertising or marketing communication to be presented on the device in connection with the user making use of a particular application, service, or item of content on the user device.
2 . The method of claim 1 in which the user device comprises a mobile device.
3 . The method of claim 1 in which the value comprises a right to use an amount of communication bandwidth.
4 . The method of claim 3 in which the communication bandwidth value can be redeemed on another user device of the user.
5 . The method of claim 4 in which the user device and the other user device are provisioned on networks of different communication carriers.
6 . The method of claim 1 in which the timing of the ability to exchange value or the amount of value to be received vary with an amount of subsidized communication service remaining available for the user.
7 . The method of claim 1 comprising enabling the user to redeem the value in exchange for currency earned through engagement offers of marketers or brand owners.
8 . The method of claim 1 in which the value comprises a right to use a particular item of content in exchange for watching an advertisement.