Label

1. A label for an article, the label comprising:

a first side of the label having a surface with information displayed thereon;

a second side of the label, opposite the first side and including a surface having

an area of the surface having attachment means, and

an area of the surface devoid of the attachment means and surrounded on all sides by the area of the surface having said attachment means; and

a secondary label engaged with the area of the surface that is devoid of attachment means, having a surface that is devoid of attachment means, and being surrounded laterally by the attachment means on the same surface,

characterized in that, when the label is affixed to the article via the attachment means that surrounds both the area of the surface that is devoid of the attachment means and the secondary label:

the first side of the label is visible,

the surface devoid of the attachment means and the secondary label are disposed between the information displayed on the first side of the label and an underlying surface of the article around which the attachment means is secured, and

the area devoid of attachment means and the secondary label are concealed when the label is affixed to the article with at least a portion of the surface of the secondary label devoid of attachment means and the attachment means that surrounds the secondary label being in direct contact with the article, the attachment means being configured and arranged to prevent viewing of the area devoid of attachment means and the secondary label while the attachment means affixes the label to the article.

2. The label according to claim 1 , wherein the attachment means provides for re-attachable detachment of the label from the article, therein facilitating viewing of the area devoid of attachment means when the attachment means is separated from the article, and subsequently preventing viewing of the area devoid of attachment means when the attachment means is re-affixed to the article.

3. The label according to claim 2 , such that when at least partially detached from the article, said area devoid of attachment means is visible.

4. The label according to claim 1 , wherein said attachment means is an adhesive and the first and second sides of the label are configured such that the first side is visible when the second side is adhered to the article with the attachment means directly in contact with the article.

5. The label according to claim 4 , wherein said adhesive is responsive to heat and is configured and arranged to

prohibit visual access to the area of the surface devoid of the attachment means by securing the label to a surface of the article with an adhesive force sufficient to prohibit removal of the label, and

facilitate access to the area of the surface devoid of the attachment means by, when the label is attached to the article, by decreasing the adhesive force in response to heat.

6. The label according to claim 1 , wherein the secondary label comprises:

a first region suitable to display information, and

a second region comprising attachment means for affixing the secondary label to the-area devoid of attachment means.

7. The label according to claim 6 , wherein the first region suitable to display information of the secondary label is concealed when the label is affixed to the article.

8. The label according to claim 6 , wherein:

the first region of the secondary label is visible if the label is at least partially detached from the article;

the secondary label is separate from a substrate having the first and second sides of the label; and

the secondary label and the adhesive have a common thickness.

9. The label according to claim 1 , further characterized in that:

the first side includes a first side region for display of said information, and

said attachment means are configured to secure a first portion of the label to a second portion of the label in a folded orientation in which said first side region is visible and the area devoid of attachment means is concealed.

10. The label according to claim 9 , wherein said attachment means are configured to secure a first portion of the label to the second portion of the label and a first surface of the article, and to secure a second portion of the label to a second surface of the article in folded orientation in which said first side region is visible and the area devoid of attachment means is concealed, the first and second surfaces of the article being opposing surfaces of a common portion of the article with the article being disposed between the respective portions of the label adhered thereto.

11. A label according to claim 1 , wherein the label further comprises

a header section for engagement with the article, and

a swatch section attached to the header section and free from the article.

12. The label according to claim 1 , wherein the first and second sides of the label are opposing surfaces of a material sheet that forms the label.

13. A method of labelling an article, the method comprising the steps of:

providing first information to a first side of a label,

providing second information and attachment means to a second side of the label with the attachment means extending around the second information,

providing a secondary label engaged with an area devoid of attachment means of the second side of the label and laterally surrounded by the attachment means, the secondary label having a surface area that is devoid of attachment means, and

attaching said label to said article by said attachment means, by engaging the attachment means laterally surrounding the area devoid of the attachment means directly to a surface of said article, such that said first information is visible and said second information and the secondary label are disposed between the first information and an underlying surface of the article and are not visible and such that the attachment means and at least a portion of the surface area of the secondary label devoid of attachment means is facing and in contact with the surface of said article to which the attachment means is engaged, and using the attachment means to prevent viewing of the second information while the attachment means is engaged directly to the surface of said article.

14. The method according to claim 13 , wherein said attachment means provides for re-attachable detachment by:

prohibiting visual access to the second information by activating an adhesive via an external energy source and therein securing the label to a surface of the article with an adhesive force sufficient to prohibit removal of the label from the article, and

facilitate access to the second information by, when the label is attached to the article, deactivating the adhesive via an external energy source and therein reducing the adhesive force necessary to remove the label from the article.

15. The method according to claim 14 , wherein said attachment means is an adhesive.

16. The method according to claim 15 , wherein said adhesive is a heat activated adhesive.

17. A method according to claim 14 , wherein

upon attachment to an article, said first information is displayed and said second information is concealed, and

upon at least partially detaching said label said second information is exposed.

18. The method according to claim 13 , wherein providing the first information to a first side of a label and providing the second information and attachment means to the second side of the label includes providing the first and second information on opposing surfaces of a material sheet that forms the label.

19. The method according to claim 13 , wherein said secondary label comprises:

a first region suitable to display information, and

a second region comprising attachment means for attaching said secondary label to said area devoid of attachment means of the second side of the label.

20. The method of claim 13 , further including:

securing a first portion of the label to a second portion of the label in a folded orientation in which the first information is visible and the second side is not, or

providing a label header section for engagement with said article and a swatch section attached to the header section and free from the article.