IP Library Granted Patent US 10,607,258
Granted Patent B2
US 10,607,258 · App. 15/225,986 · Granted Mar 31, 2020

System, method, and recording medium for fixed-wing aircraft advertisement using locally sampled word listening

Inventors: Kuntal Dey (New Delhi, IN); Seema Nagar (Bangalore, IN); Roman Vaculin (Bronxville, NY)
Assignee: INTERNATIONAL BUSINESS MACHINES CORPORATION
G06Q30/0269G06Q30/0255G10L15/26G06K9/00281
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Quick Facts
Patent No.
US 10,607,258
App. No.
15/225,986
Granted
Mar 31, 2020
Kind
B2
Abstract

A fixed-wing aircraft advertisement method, system, and non-transitory computer readable medium for a fixed-wing aircraft, include a user observing circuit configured to observe a plurality of users to identify a speaking user, a word identifying circuit configured to identify a keyword profile from words of the speech of the speaking user, and an advertisement selecting and delivering circuit configured to select an advertisement to deliver via the fixed-wing aircraft based on the advertisement being associated with the keyword profile.

Claims (48)

1. A fixed-wing aircraft advertisement system for a fixed-wing aircraft, the system comprising:

one or more processors configured to execute computer program modules, the computer program modules comprising:

a user observing circuit configured to observe a plurality of users to identify a speaking user without observing: an identify; of the user;

a word identifying circuit configured to identify a keyword profile from words of the speech of the speaking user; and

an advertisement selecting and delivering circuit configured to select an advertisement to deliver via the fixed-wing aircraft based on the advertisement being associated with the keyword profile,

wherein a second keyword profile is identified from words of speech of a second speaking user, and

wherein the advertisement is re-selected according to a combined keyword profile that is created based on a similarity between the keyword profile and the second keyword profile.

2. The system of claim 1 , wherein the user observing circuit identifies a plurality of speaking users from the plurality of users based on the plurality of speaking users having a highest lip movement rate.

3. The system of claim 1 , further comprising an audio recognition controlling circuit configured to control an audio detection device on the fixed-wing aircraft to point at the speaking user to detect the words of the speaking user.

4. The system of claim 1 , wherein the user observing circuit identities the speaking user by:

detecting a face of each of the plurality of users;

detecting facial landmarks of the plurality of users;

tracking the facial landmarks surrounding lips of each of the plurality of users to determine a movement rate of the lips of each of the plurality of users; and

setting the speaking user according to which user of the plurality of users has a highest movement rate of the lips.

5. The system of claim 1 , wherein the user observing circuit identifies a plurality of speaking users by:

detecting a face of each of the plurality of users;

detecting facial landmarks of the plurality of users;

tracking the facial landmarks surrounding lips of each of the plurality of users to determine a movement rate of the lips of each of the plurality of users; and

setting the plurality of speaking users based on which users of the plurality of users have a highest movement rate of the lips.

6. The system of claim 5 , wherein a number of the plurality of speaking users corresponds to a number of audio detection devices installed on the fixed-wing aircraft.

7. The system of claim 1 , wherein the advertisement selecting and delivering circuit selects the advertisement based on each of the advertisement being associated with the keyword profile, a location of the fixed-wing aircraft, and a commercial intent profile stored in a database.

8. The system of claim 1 , wherein the advertisement selecting and delivering circuit selects the advertisement based on each of the advertisement being associated with the keyword profile and a location of the fixed-wing aircraft.

9. The system of claim 1 , wherein the advertisement selecting and delivering circuit selects the advertisement based on each of the advertisement being associated with the keyword profile and a commercial intent profile stored in a database.

10. The system of claim 1 , wherein the word identifying circuit identifies the keyword profile before the fixed-wing aircraft arrives at a location of the plurality of users, and

wherein the advertisement selecting and delivering circuit delivers the advertisement via the fixed-wing aircraft when the fixed-wing aircraft arrives at the location of the plurality of users.

11. The system of claim 1 , wherein the keyword profile comprises commercially viable keywords associated with the advertisement.

12. The system of claim 1 , wherein the keyword profile comprises semantically similar words to the words spoken by the speaking user.

13. The system of claim 11 , wherein the word identifying circuit identifies commercial viable keywords based on a location of the fixed-wing aircraft.

14. The system of claim 1 , wherein the advertisement selecting and delivering circuit delivers the advertisement via the fixed-wing aircraft by any one of:

spraying the advertisement on a sky;

illuminating lights;

a display screen disposed on the fixed-wing aircraft; and

a speaker on the fixed-wing aircraft.

15. The system of claim 1 , wherein the advertisement is selected devoid of an identity of the speaking user.

16. The system of claim 1 , embodied in a cloud-computing environment.

17. The system of claim 1 , wherein the word identifying circuit identifies the keyword profile at a time before the advertisement selecting and delivering circuit delivers the advertisement via the fixed-wing aircraft.

18. A fixed-wing aircraft advertisement method for a fixed-wing aircraft, the method comprising:

observing a plurality of users to identify a speaking user without observing an identity of the user;

identifying a keyword profile from words of the speech of the speaking user; and

selecting an advertisement to deliver via the fixed-wing aircraft based on the advertisement being associated with the keyword profile,

wherein a second keyword profile is identified from words of speech of a second speaking user, and

wherein the advertisement is re-selected according to a combined keyword profile that is created based on a similarity between the keyword profile and the second keyword profile.

19. A non-transitory computer-readable recording medium recording a fixed-wing aircraft advertisement program, the program causing a computer to perform:

observing a plurality of users to identify a speaking user without observing an identity of the user;

identifying a keyword profile from words of the speech of the speaking user; and

selecting an advertisement to deliver via the fixed-wing aircraft based on the advertisement being associated with the keyword profile,

wherein a second keyword profile is identified from words of speech of a second speaking user, and

wherein the advertisement is re-selected according to a combined keyword profile that is created based on a similarity between the keyword profile and the second keyword profile.

Assignments (2)
RELEASE OF SECURITY INTEREST Recorded Oct 7, 2021
From: CREDIT SUISSE AG, CAYMAN ISLANDS BRANCH, AS COLLATERAL AGENT
To: ENCAPSYS, LLC; IPS STRUCTURAL ADHESIVES, INC.; IPS CORPORATION; WATERTITE PRODUCTS, INC.; WELD-ON ADHESIVES, INC.; IPS ADHESIVES LLC
Reel/Frame 057750/0945 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Aug 2, 2016
From: DEY, KUNTAL; NAGAR, SEEMA; VACULIN, ROMAN
To: INTERNATIONAL BUSINESS MACHINES CORPORATION
Reel/Frame 039320/0118 →
Continuity (1)
Related Publication 20180040028A1 · Feb 8, 2018