IP Library Granted Patent US 10,839,430
Granted Patent B1
US 10,839,430 · App. 15/678,765 · Granted Nov 17, 2020

Systems, methods and computer program products for populating field identifiers from telephonic or electronic automated conversation, generating or modifying elements of telephonic or electronic automated conversation based on values from field identifiers

Inventors: Narendra Nath (Hillsborough, CA); Mallikarjun Hiremani (Fremont, CA)
Assignee: METARAIL, INC.
G06Q30/0277
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Quick Facts
Patent No.
US 10,839,430
App. No.
15/678,765
Granted
Nov 17, 2020
Kind
B1
Abstract

Embodiments disclosed herein can leverage dynamic data, fields and implied information from online media (e.g., web sites, mobile apps, Internet of things, bots, etc.) to create a universal variable map and automatically generate deep-linked ads utilizing the universal variable map, linking any arbitrary online media to any other arbitrary online media. The automatically generated deep-linked ads can be inserted into any ad server and served out from there in real-time. A deep-linked ad thus presented to a user can take the user from a starting page on one site or application where the ad is displayed directly to a resulting page such as a checkout page on another site or mobile application, with pertinent information already pre-populated, and action already initiated for the user.

Claims (30)

1. A method, comprising:

in response to user interaction with a deep-linked ad presented on a user device communicatively connected to the Internet by an artificial intelligence (AI) operating logic on the Internet, performing, by a server computer having at least one processor and non-transitory computer memory:

extracting values from computer-readable field identifiers referenced by the AI, wherein the AI comprises a chat bot programmed for conducting telephonic or electronic automated conversations with humans;

automatically directing the user device to an online media target associated with the deep-linked ad; and

populating computer-readable field identifiers used by the online media target with the values extracted from the computer-readable field identifiers referenced by the AI, the computer-readable field identifiers used by the online media target linked with the computer-readable field identifiers used by the AI in a universal variable data database maintained by the server computer, the universal variable data database representing a universal variable map of searchable classes and attributes of products or services on the Internet such that the server computer performs the populating without necessitating any pre-existing relationship between the AI and the online media target.

2. The method according to claim 1 , wherein the extracting further comprises extracting values from a telephonic or electronic automated conversation.

3. The method according to claim 2 , wherein the values extracted from the telephonic or electronic automated conversation comprise at least one of a transmission signal, state, or content from the telephonic or electronic automated conversation.

4. The method according to claim 1 , wherein the values extracted from the computer-readable field identifiers used by the AI comprise at least one of text, numbers, currencies, dates, symbols, images, audio, video, virtual reality objects, augmented reality objects, or signals.

5. The method according to claim 1 , wherein the values corresponding to the computer-readable field identifiers used by the online media target comprise at least one of text, numbers, currencies, dates, symbols, images, audio, video, virtual reality objects, augmented reality objects, or signals.

6. The method according to claim 1 , wherein the computer-readable field identifiers referenced by the AI are obtained and mapped to variables stored in the universal variable data database, the variables linking the computer-readable field identifiers used by the AI to the computer-readable field identifiers used by the online media target.

7. A system, comprising:

at least one processor; and

at least one non-transitory computer readable medium storing instructions translatable by the at least one processor to perform, in response to user interaction with a deep-linked ad presented on a user device communicatively connected to the Internet by an artificial intelligence (AI) operating logic on the Internet:

extracting values from computer-readable field identifiers referenced by the AI, wherein the AI comprises a chat bot programmed for conducting telephonic or electronic automated conversations with humans;

automatically directing the user device to an online media target associated with the deep-linked ad; and

populating computer-readable field identifiers used by the online media target with the values extracted from the computer-readable field identifiers referenced by the AI, the computer-readable field identifiers used by the online media target linked with the computer-readable field identifiers used by the AI in a universal variable data database maintained by the server computer, the universal variable data database representing a universal variable map of searchable classes and attributes of products or services on the Internet such that the server computer performs the populating without necessitating any pre-existing relationship between the AI and the online media target.

8. The system of claim 7 , wherein the extracting further comprises extracting values from a telephonic or electronic automated conversation.

9. The system of claim 8 , wherein the values extracted from the telephonic or electronic automated conversation comprise at least one of a transmission signal, state, or content from the telephonic or electronic automated conversation.

10. The system of claim 7 , wherein the values extracted from the computer-readable field identifiers used by the AI comprise at least one of text, numbers, currencies, dates, symbols, images, audio, video, virtual reality objects, augmented reality objects, or signals.

11. The system of claim 7 , wherein the values corresponding to the computer-readable field identifiers used by the online media target comprise at least one of text, numbers, currencies, dates, symbols, images, audio, video, virtual reality objects, augmented reality objects, or signals.

12. The system of claim 7 , wherein the computer-readable field identifiers referenced by the AI are obtained and mapped to variables stored in the universal variable data database, the variables linking the computer-readable field identifiers used by the AI to the computer-readable field identifiers used by the online media target.

13. A computer program product comprising at least one non-transitory computer readable medium storing instructions translatable by at least one processor of a computer system to perform, in response to user interaction with a deep-linked ad presented on a user device communicatively connected to the Internet by an artificial intelligence (AI) operating logic on the Internet:

extracting values from computer-readable field identifiers referenced by the AI, wherein the AI comprises a chat bot programmed for conducting telephonic or electronic automated conversations with humans;

automatically directing the user device to an online media target associated with the deep-linked ad; and

populating computer-readable field identifiers used by the online media target with the values extracted from the computer-readable field identifiers referenced by the AI, the computer-readable field identifiers used by the online media target linked with the computer-readable field identifiers used by the AI in a universal variable data database maintained by the

server computer, the universal variable data database representing a universal variable map of searchable classes and attributes of products or services on the Internet such that the server computer performs the populating without necessitating any pre-existing relationship between the AI and the online media target.

14. The computer program product of claim 13 , wherein the extracting further comprises extracting values from a telephonic or electronic automated conversation and wherein the values extracted from the telephonic or electronic automated conversation comprise at least one of a transmission signal, state, or content from the telephonic or electronic automated conversation.

15. The computer program product of claim 13 , wherein the values extracted from the computer-readable field identifiers used by the AI comprise at least one of text, numbers, currencies, dates, symbols, images, audio, video, virtual reality objects, augmented reality objects, or signals.

16. The computer program product of claim 13 , wherein the values corresponding to the computer-readable field identifiers used by the online media target comprise at least one of text, numbers, currencies, dates, symbols, images, audio, video, virtual reality objects, augmented reality objects, or signals.

17. The computer program product of claim 13 , wherein the computer-readable field identifiers referenced by the AI are obtained and mapped to variables stored in the universal variable data database, the variables linking the computer-readable field identifiers used by the AI to the computer-readable field identifiers used by the online media target.

Assignments (2)
CHANGE OF NAME Recorded Dec 27, 2017
From: WAYFARE INTERACTIVE, INC.
To: METARAIL, INC.
Reel/Frame 044967/0777 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Aug 21, 2017
From: NATH, NARENDRA; HIREMANI, MALLIKARJUN
To: WAYFARE INTERACTIVE, INC.
Reel/Frame 043341/0478 →
Continuity (3)
Continuation In Part 15463790 · Mar 20, 2017
Continuation 13308004 · Nov 30, 2011
Provisional Application 61420193 · Dec 6, 2010