IP Library › Granted Patent US 9,940,648
Granted Patent B2
US 9,940,648 · App. 15/716,574 · Granted Apr 10, 2018

Managing ephemeral locations in a virtual universe

Inventors: Rick A. Hamilton, II (Charlottesville, VA); Brian M. O'Connell (Cary, NC); Clifford A. Pickover (Yorktown Heights, NY); Anne R. Sand (Canon City, CO); Keith R. Walker (Austin, TX)
Assignee: INTERNATIONAL BUSINESS MACHINES CORPORATION
G06Q30/0277G06Q30/0273G06T13/40G06T19/20
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Quick Facts
Patent No.
US 9,940,648
App. No.
15/716,574
Granted
Apr 10, 2018
Kind
B2
Abstract

Systems and methods for advertising, and, more particularly, systems and methods for managing ephemeral locations in a virtual universe. A method for managing ephemeral locations in a virtual universe (VU) includes causing a computer infrastructure to: render an ephemeral location upon a triggering in the VU; teleport a VU user avatar to the ephemeral location; permit the user avatar to interact in the ephemeral location; teleport the user avatar out of the ephemeral location; and un-render the ephemeral location.

Claims (25)

1. A method for advertising in a virtual universe (VU), comprising causing a computer infrastructure to:

render an ephemeral location in the VU by creating a mapping between a VU grid of the VU and the ephemeral location;

transport a user avatar from the VU grid to the ephemeral location;

present a VU-ad to the user at the ephemeral location;

transport the user avatar from the ephemeral location back to the VU grid; and

un-render the ephemeral location to cause the ephemeral location to disappear from the VU;

wherein the ephemeral location is one of a plurality of ephemeral locations, and the plurality of ephemeral locations are managed simultaneously.

2. The method of claim 1 , wherein the rendering further comprises:

assigning creation of the ephemeral location to one of a plurality of servers based upon a determined availability of each of the plurality of servers.

3. The method of claim 2 , wherein the assigning and creating are performed by a manager application stored at a host of the VU.

4. The method of claim 3 , wherein the ephemeral location in the VU is rendered upon a triggering in the VU.

5. The method of claim 3 , further comprising causing the computer infrastructure to permit the user avatar to interact in the ephemeral location.

6. The method of claim 3 , further comprising causing the computer infrastructure to determine an amount of compensation based upon at least one of time and processing power utilized during the rendering.

7. The method of claim 3 , wherein the manager renders and un-renders aspects of the ephemeral location based upon actions of the user.

8. The method of claim 1 , wherein the ephemeral location and the VU grid location are different locations in the VU.

9. The method of claim 2 , wherein the rendering further comprises:

saving data associated with the ephemeral location to a state table.

10. The method of claim 9 , wherein the state table includes information defining:

an identity of the ephemeral location that is currently rendered;

the one of the plurality of servers associated with the rendering of the ephemeral location;

the user associated with the ephemeral location; and

the VU-ad associated with the ephemeral location; and the mapping between the VU grid location and the ephemeral location.

11. The method of claim 9 , wherein the rendering further comprises:

providing compensation associated with the ephemeral location including determining an amount of processing time and processing power required to render the ephemeral location, and charging an amount to an advertiser associated with the VU-ad based on the determining.

12. The method of claim 9 , wherein the saving is performed by a manager application stored at a host of the VU.

Assignments (2)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Oct 13, 2021
From: INTERNATIONAL BUSINESS MACHINES CORPORATION
To: KYNDRYL, INC.
Reel/Frame 057885/0644 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Sep 27, 2017
From: HAMILTON, RICK A., II; O'CONNELL, BRIAN M.; PICKOVER, CLIFFORD A.; SAND, ANNE R.; WALKER, KEITH R.
To: INTERNATIONAL BUSINESS MACHINES CORPORATION
Reel/Frame 043714/0844 →
Continuity (5)
Continuation 15583230 · May 1, 2017
Continuation 15354035 · Nov 17, 2016
Continuation 14990316 · Jan 7, 2016
Continuation 12189223 · Aug 11, 2008
Related Publication 20180018715A1 · Jan 18, 2018