Systems and methods for registering personal electronic devices (PEDs) with an aircraft in-flight entertainment (IFE) system

1. A communications system for an aircraft comprising: an aircraft in-flight entertainment (IFE) system comprising

at least one IFE wireless transceiver configured to communicate with at least one personal electronic device (PED) carried by a passenger on the aircraft,

at least one IFE controller coupled to the IFE wireless transceiver and configured to:

generate a different token image for each IFE passenger seat display of a plurality of IFE passenger seat displays, each generated token image comprising unique identification information for registering personal electronic devices (PEDs) with the IFE system;

communicate different ones of the generated token images to different ones of the IFE passenger seat displays for display to passengers;

receive, from the at least one PED, a request comprising a captured image of the generated token image that is displayed on one of the IFE passenger seat displays;

register the at least one PED with the IFE system by associating the unique identification information of the generated token image received in the request with the at least one PED; and

establish, via the IFE wireless transceiver, a communication link with the PED using the unique identification information.

2. The communications system according to claim 1 , further comprising a plurality of WE seat electronic box (SEB) controllers, each IFE SEB controller comprising the at least one IFE controller and the at least one IFE transceiver.

3. The communications system according to claim 2 , wherein said plurality of IFE SEB controllers configured to communicate with one or more IFE passenger seat displays of the plurality of passenger seat displays.

4. The communications system according to claim 1 , wherein the at least one IFE controller is further configured to randomly generate the unique identification information contained in the token image for the plurality of IFE passenger seat displays.

5. The communications system according to claim 1 wherein each of the plurality of seat displays are associated with a respective seat in the aircraft, and the at least one IFE controller is further configured to:

store the unique information of each generated token in a data structure with an association to each respective seat of the plurality of seat displays.

6. The communications system according to claim 1 , wherein the at least one IFE controller is further configured to:

generate an advertising token image comprising purchase information for conducting a purchase transaction, and

communicate the generated advertising token image to one or more of the plurality of IFE seat displays for display to passengers.

7. The communications system according to claim 6 , further comprising at least one purchase acceptance controller configured to:

receive, from the at least one PED, a purchase request comprising a captured image of the generated advertising token image and payment information, and

compare the received captured image of the generated advertising token image to one or more advertisements stored in data structure;

identify an item available for purchase associated with the one or more advertisements stored in the data structure based on the comparison; and

forward the purchase request identifying the item available for purchase to a network external to the aircraft to complete a purchase transaction.

8. The communications system according to claim 6 , wherein the at least one IFE controller is further configured to:

repeating for each IFE passenger seat display, combine the token image generated for each IFE passenger seat display and the generated advertisement token image to generate combined token images; and

communicate the combined token images to the plurality of IFE seat displays for display to passengers.

9. The communications system according to claim 6 , wherein the generated advertisement token image comprises advertisements that correspond to at least one of products and services.

10. The communications system according to claim 1 , wherein the at least one IFE controller further configured to:

receive a request, over the established communication link, to control an WE passenger seat display of the plurality of IFE passenger seat displays associated with the unique information PED to operate the at least one registered PED as a wireless remote for controlling the IFE passenger seat display associated with the unique information through communications therebetween transported through the established communication link.

11. The communications system according to claim 1 , wherein the at least one IFE controller is further configured to:

communicate, to the at least one registered PED over the established communication link, an application comprising instructions enabling the at least one registered PED to operate as a wireless remote for controlling the IFE passenger seat display associated with the unique information through communications therebetween transported through the established communication link.

12. The communications system according to claim 11 , wherein the at least one IFE controller is further configured to receive, over the established communication link, playback instructions to remotely control, by the at least one registered PED, a video displayed on the IFE passenger seat display associated with the unique information.

13. The communications system according to claim 11 , where the at least one IFE controller is further configured to:

route a remote control command received through the established communication link from the at least one registered PED to the IFE passenger seat displays associated with the unique information.

14. A method for operating an aircraft in-flight entertainment (IFE) system the aircraft WE system comprising at least one IFE wireless transceiver configured to communicate with at least one personal electronic device (PED) carried by a passenger on the aircraft, and at least one IFE controller coupled to the at least one IFE wireless transceiver, the method comprising:

generating, at the at least one IFE controller, a different token image for each IFE passenger seat display of a plurality of IFE passenger seat displays, each generated token image comprising unique identification information for registering personal electronic devices (PEDs) with the IFE system;

communicating, by the at least one IFE controller, different ones of the generated token images to different ones of the IFE passenger seat displays for display to passengers;

receiving, at the at least one IFE controller from the at least one PED, a request comprising a captured image of the generated token image that is displayed on one of the IFE passenger seat displays;

registering, by the at least one IFE controller, the at least one PED with the IFE system by associating the unique identification information of the generated token image received in the request with the at least one PED; and

establishing, at the at least one WE controller via the IFE wireless transceiver, a communication link with the PED using the unique identification information.

15. The method according to claim 14 , further comprising:

generating, by the at least one IFE controller, an advertising token image comprising purchase information for conducting a purchase transaction, and

communicating, by the at least one IFE controller via the WE wireless transceiver, the generated advertising token image to one or more of the plurality of IFE seat displays for display to passengers.

16. The method according to claim 15 , further comprising:

receiving, at the at least one IFE controller from the at least one PED, a purchase request comprising a captured image of the generated advertising token image and payment information, and

comparing, at the least one IFE controller, the received captured image of the generated advertising token image to one or more advertisements stored in data structure;

identifying, at the least one IFE controller, an item available for purchase associated with the one or more advertisements stored in the data structure based on the comparison; and

forwarding, by the least one IFE controller, the purchase request identifying the item available for purchase to a network external to the aircraft to complete a purchase transaction.

17. The method according to claim 15 , further comprising:

for each IFE passenger seat display, combining, at the least one IFE controller, the token image generated for each IFE passenger seat display and the generated advertisement token image to generate combined token images; and

communicating, by the at least one IFE controller via the 11 -E wireless transceiver, the combined token images to the plurality of IFE seat displays for display to passengers.

18. The method according to claim 14 , further comprising:

receiving a request, by the at least one IFE controller via the IFE wireless transceiver, over the established communication link, to control an IFE passenger seat display of the plurality of IFE passenger seat displays associated with the unique information PED to operate the at least one registered PED as a wireless remote for controlling the IFE passenger seat display associated with the unique information through communications therebetween transported through the established communication link.

19. The method according to claim 18 , further comprising:

communicating, by the at least one IFE controller via the IFE wireless transceiver to the at least one registered PED over the established communication link, an application comprising instructions enabling the at least one registered PED to operate as a wireless remote for controlling the IFE passenger seat display associated with the unique information through communications therebetween transported through the established communication link.

20. The method according to claim 19 , further comprising:

receiving, by the at least one IFE controller via the IFE wireless transceiver over the established communication link, playback instructions to remotely control, by the at least one registered PED, a video displayed on the IFE passenger seat display associated with the unique information.