Systems, apparatuses, and methods for intelligent network communication and engagement
Systems and methods directed to intelligent network communication and engagement during interaction with a consumer device. The progress of the consumer/consumer device can be tracked during interaction to make a decision to intervene based on one or more factors. The intervention may include invoking an appropriate, personalized request to the consumer for support. A consumer device can be employed to shop for a product via a mobile application provided by a retailer. For example, if the client has placed an item in a shopping cart, but does not completed the transaction, the context service can track events associated with the interaction and using an analysis service, and determine an appropriate time and/or manner to communicatively engage the user. As such, the context service can mimic a brick and mortar sales experience where sales associates determine the appropriate time to interact with a client who appears confused.
1. A system for communicating with a customer via a consumer device while the customer is engaged in an online session with a vendor, the system comprising:
a receiver in communication with the vendor during at least a portion of the online session, the receiver configured to extract event messages from communication from the vendor, the event messages corresponding to activities of the customer during the online session;
a digital storage device communicatively connected with the receiver, the storage device comprising an event queue specific to the online session to track the progress of the customer during the online session, wherein the event queue comprises event messages received from the receiver;
a processor communicatively connected with the digital storage and configured to:
determine if an event condition is met by one of the event messages if the event message conforms to a context or state and to identify a context of the condition; and
instruct a next step based on the context.
2. The system of claim 1 , wherein at least one of the event messages is associated with the event queue based on a session identifier in the at least one of the event messages.
3. The system of claim 2 , wherein the session identifier is an IP address or a port identifier.
4. The system of claim 2 , wherein the session identifier is a universally unique identifier (UUID) provided by the vendor that is specific to an account of the customer.
5. The system of claim 1 , wherein each event message is associated with one or more interactions between the vendor and the consumer device.
6. The system of claim 5 , wherein one or more of the event messages comprises adding an online product to an online cart.
7. The system of claim 1 , the processor further configured to create, based the condition and the context of the condition, a help message for the customer.
8. The system of claim 7 , the processor further configured to intervene in the online session.
9. The system of claim 1 , further comprising an API gateway between the vendor and the receiver.
10. The system of claim 9 , wherein the API gateway is configured to manage secure access and delegation of requests to one or more of a plurality of microservices.
11. A method of communicating with a customer via a consumer device while the customer is engaged in an online session with a vendor, the system comprising:
receiving communication from the vendor during at least a portion of the online session,
extracting event messages from the communication from the vendor, the event messages corresponding to activities of the customer during the online session;
storing the event messages in an event queue in a digital storage device, the event queue specific to the online session; and
determining if an event condition is met by one of the event messages if the event message conforms to a context or state
identifying a context of the condition; and
instructing a next step based on the context.
12. The method of claim 11 , wherein at least one of the event messages is associated with the event queue based on a session identifier in the at least one of the event messages.
13. The method of claim 12 , wherein the session identifier is an IP address or a port identifier.
14. The method of claim 12 , wherein the session identifier is a universally unique identifier (UUID) provided by the vendor that is specific to an account of the customer.
15. The method of claim 11 , wherein each event message is associated with one or more interactions between the vendor and the consumer device.
16. The method of claim 15 , wherein one or more of the event messages comprises adding an online product to an online cart.
17. The method of claim 11 , further comprising creating, based the condition and the context of the condition, a help message for the customer.
18. The method of claim 17 , further comprising intervening in the online session.
19. The method of claim 11 , wherein the receiving the communication comprises receiving the communication via an API gateway in communication with the vendor.
20. The method of claim 19 , further comprising the API gateway managing secure access and delegation of requests to one or more of a plurality of microservices.